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Sr. Director, Product Management (Retail Media)

Position Summary:
The Sr. Director, Product Management leads one or more teams responsible for the evolution products across the full product life cycle, engaging with sales and technical teams to ensure new products and features are delivered with the highest quality and in accordance with customer needs.

The Sr. Director is responsible for providing strategic thought leadership and direction through planning, goal setting and executing process and technology improvements, managing workload and assignments, projecting resource levels needed to scale implementation capabilities, and working with management on planning, budgeting and cost efficiency measures.

Primary Accountabilities:

  • Direct the design and end-to-end execution of business cases, product line pro-forma, or other decision analysis projects, exhibiting mastery of common techniques and frameworks for asking critical questions and conducting analysis.
  • Independently own multiple parallel product initiatives of high complexity through the full product life cycle; define and manage multi-stage programs of high complexity; make resource trade-off decisions within a product line or program.
  • Expertly assess the competitive landscape and own the creation of a winning competitive strategy for a major product line, including implications for customer segmentation, profitability, and feasibility; conceive and manages roadmap for new products, enhancements, and end-of-life.
  • In collaboration with cross-functional teams, direct the team to define and execute go-to-market strategy for product initiatives and to support sales efforts with product line-level expertise.
  • Establish strategic team specific OKRs and evaluate/prioritize initiatives to achieve those outcomes.
  • Asses high level technical feasibility and tradeoffs to help prioritization efforts.
  • Communicate with the team, product leadership and key stakeholders frequently and effectively, regarding product strategy and motivate the full team that contributes to product delivery.
  • Provide cross functional influence within specific domain(s) of expertise; network with senior internal and external parties in own area of expertise, when needed.
  • Ensure ideas are heard and respectfully challenge the ideas of others; advocate a position and encourage others with a sense of shared purpose and exciting possibilities.
  • Lead the team in talking to a range of customers using their area of product and beyond, always looking for deeper insight.
  • Anchor decisions in research; use research as a key input into problem and solution definition; proactively define the problems for their area of product we should be seeking to understand.
  • Able to spot product quality risks early and proactively work with partners to ensure final product quality is high; contribute to QA testing of product and features.
  • Identify and anticipate risks and issues and proactively find solutions to any obstacles.
  • Role model our core values and virtues and guides others as they develop; lead, manage and mentor product associates at all levels on the team
  • Responsible for recruiting, interviewing, hiring and training individual contributors and managers on the team
  • Responsible for planning, assigning and directing workloads within the team; conduct performance management activities and facilitate career growth for assigned associates

Additional Responsibilities:

  • Performs other duties as assigned
  • Complies with all policies and standards

Required Qualifications:

  • Bachelors in marketing, business, technology or related area required
  • 10+ years More than 15 years of related work experience; or any equivalent combination of experience and training that provides required
  • Strong experience with managing and mentoring technical teams required
  • Domain knowledge in markets specific to Inmar; such as marketing and retail technology, digital media, financial services or product life-cycle
  • Proficient with Google Suite and Microsoft Office Suite

Physical Demands

The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job.

  • Use Hands to Handle Objects - Regularly
  • Reach with Hands or Arms - Regularly
  • Talk or Hear and Read Instructions - Regularly
  • Stand, Kneel, or Stoop and Lift 20 Pounds - Occasionally
  • View Items at a Close Range - Regularly

Rarely: Job requires this activity up to 25% of the time
Occasionally: Job requires this activity between 25% - 50% of the time
Frequently: Job requires this activity between 50% - 75% of the time
Constantly: Job requires this activity more than 75% of the time

Individual Competencies

  • Building Collaborative Teams: Develops, maintains, and reinforces alliances internally and externally to create a mutual benefit.
  • Influential Communication: Handles organizational concerns via advanced problem-solving techniques requiring logic, sequential reasoning, and a methodical approach.
  • Accountability: Entire organization.
  • Problem Solving: Completes routine and repetitive tasks where tasks are straightforward.
  • Influence: Function.
  • Effective Execution: Demonstrates support for innovation and organizational changes needed to improve effectiveness and efficiency.
  • Urgency: Expertise in their discipline and understands these concepts in other disciplines.

As an Inmar Associate, you:

  • Put clients first and consistently display a positive attitude and behaviors that demonstrate an awareness and willingness to listen and respond to clients in order to meet their short-term and long-term needs, requirements and exceed their expectations.
  • Treat clients and teammates with courtesy, consideration and tact; you also have the ability to perceive the needs of internal and external clients and communicate effectively with the objective of delighting and retaining the client.
  • Build collaborative relationships and work cooperatively with others, inside and outside the organization, to accomplish objectives, develop and maintain mutually beneficial partnerships, leverage information and achieve results.
  • Set and attain achievable, yet aggressive, goals with a sense of urgency and accountability.
  • Understand that results are important and focus on turning mission into action to achieve results following the principles of Flawless Execution while consistently complying with quality, service and productivity standards to meet deadlines and exceed expectations by giving our clients the best possible outcome.
  • Support a safe work environment by following safety rules and regulations and reporting all safety hazards.

We are an Equal Opportunity Employer, including disability/vets.

This position is not eligible for student visa sponsorship, including F-1 OPT or CPT. Candidates must have authorization to work in the U.S. without the need for employer sponsorship now or in the future.

Average salary estimate

$165000 / YEARLY (est.)
min
max
$150000K
$180000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sr. Director, Product Management (Retail Media), Inmar

As the Sr. Director of Product Management at Inmar, you'll take the lead in shaping the future of our retail media products. This remote position allows you to guide dynamic teams through the entire product lifecycle, from innovative concepts to full deployment. You'll collaborate closely with both sales and technical teams, ensuring that each product delivers exceptional value and aligns seamlessly with our customers' needs. Your role will involve strategic planning, managing workloads, and delivering cost-effective processes. You'll also have the exciting responsibility of developing and executing business cases for our most complex product initiatives. Additionally, you'll get to flex your analytical skills, assessing market competition and defining a winning product strategy that drives customer segmentation and profitability. As a natural collaborator, you'll work with cross-functional teams, helping to create strategies that empower sales and boost customer engagement. This position calls for a leader who is not only skilled in product management but also passionate about mentoring and developing talent within their team. By cultivating a culture of innovation and accountability, you'll inspire your associates to excel and reach their full potential. If you are a forward-thinking professional ready to bring your expertise to Inmar, we want to hear from you!

Frequently Asked Questions (FAQs) for Sr. Director, Product Management (Retail Media) Role at Inmar
What are the responsibilities of the Sr. Director of Product Management at Inmar?

The Sr. Director of Product Management at Inmar is responsible for leading product development across the product lifecycle, collaborating with teams to deliver high-quality products aligned with customer needs. This includes directing business case development, assessing competitive strategies, and managing multiple product initiatives simultaneously while fostering team communication and setting strategic objectives.

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What qualifications do you need for the Sr. Director of Product Management position at Inmar?

To qualify for the Sr. Director of Product Management position at Inmar, you need a Bachelor’s degree in marketing, business, technology, or a related field, along with over 15 years of related experience. Extensive experience in managing and mentoring technical teams, as well as domain knowledge in marketing, retail technology, and product life-cycle is essential.

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What skills are crucial for a Sr. Director of Product Management at Inmar?

Key skills for the Sr. Director of Product Management at Inmar include strategic thinking, strong analytical abilities to assess market dynamics, proficient communication skills to motivate teams and stakeholders, as well as leadership qualities to mentor associates and guide cross-functional teams effectively.

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How does the Sr. Director of Product Management contribute to team success at Inmar?

The Sr. Director of Product Management contributes to team success at Inmar by establishing clear objectives, providing strategic direction, and fostering a culture of collaboration. By mentoring team members and guiding them through complex product initiatives, this role ensures that everyone is aligned towards achieving shared goals and high-quality deliverables.

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What does the day-to-day work look like for the Sr. Director of Product Management at Inmar?

On a day-to-day basis, the Sr. Director of Product Management at Inmar engages in strategic planning, conducts team meetings to assess progress on various product initiatives, reviews competitive landscape analyses, manages resource allocation, and communicates updates with stakeholders to ensure alignment and motivation across the team.

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Common Interview Questions for Sr. Director, Product Management (Retail Media)
Can you describe your experience managing multiple product lines?

In answering this question, emphasize your ability to prioritize effectively, manage resources, and maintain clear communication across various teams. Provide specific examples of how you’ve successfully handled complex projects simultaneously, ensuring that each initiative met its objectives while aligning with overall business goals.

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How do you develop a go-to-market strategy for a new product?

To answer this, explain your approach to identifying target markets, customer needs, and competitive positioning. Provide an example of a previous product launch where you developed a successful strategy, detailing the research, marketing tactics, and resource coordination involved in its execution.

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What techniques do you use to assess product quality?

Discuss your methods for ensuring product quality, such as quality assurance testing, gathering customer feedback, and implementing best practices throughout the product lifecycle. Illustrate with examples how your proactive approach has mitigated risks and enhanced product features.

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How do you prioritize product features when developing a new roadmap?

Outline your process for using customer insights, market data, and team input to prioritize product features. Discuss how you weigh the impact vs. effort involved in delivering these features and how that aligns with business objectives and resource availability.

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Describe a time when you had to advocate for a product decision against resistance.

Prepare to share a specific incident where you effectively communicated the rationale behind a product decision. Describe the strategies you used to address concerns, gather stakeholder input, and ultimately align the team towards a common goal.

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What role does research play in your product management process?

Explain how you incorporate both qualitative and quantitative research into your product management process. Provide examples of how insights gained from research have influenced your decisions and shaped product development to better meet customer needs.

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How do you handle team conflicts during product development?

Address your approach to conflict resolution by emphasizing your commitment to open communication and collaboration. Share specific strategies you utilize to mediate disputes, facilitate discussions, and ensure a productive environment focused on shared goals.

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What metrics do you measure to evaluate product performance?

Discuss the key performance indicators you've employed to evaluate product success, such as adoption rates, customer retention, and revenue growth. Explain how you use these metrics to iterate on product features and drive improvements.

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How do you stay informed about industry trends?

Share your methods for keeping up with industry developments, such as attending conferences, participating in webinars, or following thought leaders. Explain how you apply this knowledge to innovate and maintain a competitive edge in your product management role.

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Describe your experience with mentoring junior product managers.

Reflect on your mentoring style, emphasizing your approach to developing talent through guidance, feedback, and support. Provide examples of how you've helped junior product managers grow in their roles and enhance their skills.

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Full-time, remote
DATE POSTED
April 17, 2025

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