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Vice President of Sales, NA Analytics

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Job Details
Vice President of Sales, NA Analytics
Atlanta GA, Boston MA, Chicago IL, Norwalk CT, New York City NY or Remote USA
Why this job is important
Reporting to the Head of NA Analytics, sell key Analytics solutions and AI capabilities and deliver on bold sales targets. Kantar has world-leading capabilities in AI enabled marketing mix modeling (Lift ROI), campaign measurement (Lift/Lift+), segmentation & choice modeling, digital analytics (insights from social media, search, and other digital signals), AI Assistant for connected insights and intelligence (KaiA), and CRM/customer analytics. This role is responsible for sales of these solutions and will work alongside Analytics subject matter authorities and practice leads who are responsible for delivering on the solutions sold.
The ideal candidate is a pragmatist with solid competency in stakeholder management. They are energetic and/or magnetic, with a passion for bringing analytics and decisions tools to clients and enable them to make smarter, faster, and better business and marketing decisions. They are detail oriented but know when to empower others. They are empathetic and inclusive leaders. They balance professionalism with genuine fun. They have marketing and business acumen and offer ideas and perspectives to improve themselves and those around them. A successful candidate will demonstrate experience and success in generating multi-million-dollar engagements with new business/new logo accounts through sales of custom and productized analytics solutions.
What you'll be doing
Accountable for individual sales quota with a focus on hunting with new buying points from existing clients and new logo/prospects, selling directly to brands and advertisers
Identify new business opportunities by understanding the AI, data, and analytics market, and using personally established network and experience selling in one or more of analytics areas: marketing and media effectiveness, digital analytics, fast evolving AI & Analytics landscape, segmentation analytics, and product development and price optimization using choice modeling
Develops outbound BDR-led strategies and plans and builds new opportunities and support initial cross-Analytics portfolio conversations with prospects
Discover prospect needs and triggers and develop win strategy to drive sales of focused solutions
Creates relationships with key contacts and prospective clients using the Kantar client network as well as personally established network
Responsible for all aspects of the sales process, from prospecting to qualification to closing
Logs sales activity and maintains sales pipeline including revenue forecasts, weekly comments on active deals, and estimated contract dates through internal CRM (Salesforce)
Leads RFP and proposal development process, including collaborating with internal teams, coordinating client timelines, developing or influencing pitch and proposal collateral that resonates with clients and tells a differentiated story; plays a lead client-facing role from initial outreach through final proposal presentation and negotiations
Conducts client/prospect meetings to build and maintain high levels of customer satisfaction across all solutions and engagement with Kantar
Regularly assess pipeline health and lead actions to improve the pipeline quality & size
Understands the competitive landscape and reports back to the organization on points of differentiation
Understands financial implications (gross margin, job profit, operating profit, forecasting) to negotiate deals that adhere to Kantar's financial guidelines

The skills & experience needed
10+ years of quota-carrying sales experience in marketing analytics, marketing effectiveness solutions, data strategy and engineering, customer analytics, AI/analytics consulting, and selling to Chief Marketing Officer, Marketing decision makers, and Insights and Analytics decision makers
A hunting mentality with experience using existing network of client relationships/"rolodex" of contacts and generating leads
Proven success generating revenue with multi-million-dollar new business/new logo accounts
Demonstrated ability to translate sophisticated concepts into concise, insightful messaging
Excellent commercial competence, presentation and interpersonal skills (verbal and written)
Highly motivated, self-starter, driver of change and transformation
Shown cross portfolio collaboration and leadership

What's in it for you
We provide a comprehensive, highly competitive benefits package.
Medical plans with comprehensive, affordable coverage for a range of health services
Health Savings Account/FSA
Dental, Vision and benefits to cover unique healthcare needs
Wellness Program
401k with matching
Tuition Reimbursement, Commuter benefits
Unlimited PTO
At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver. We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that's out of the ordinary and join us. We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted, and are allowed to flourish in a space where their mental health and wellbeing is taken into consideration. We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.
At Kantar, the diversity of our employees provides a richer environment for our employees and broader depth and breadth of thinking for our clients. Kantar is committed to inclusion and diversity; therefore, we welcome applications from all sections of society and do not discriminate on the basis of age, race, religion, gender, pregnancy, sexual orientation, gender identity, disability, marital status or any other legally protected characteristics.
PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by The Kantar Group Limited ("Kantar"). Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager.
The salary range for this role in New York is $141,800 - $236,300/year. Your final base salary will be determined based on several factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Location
New York, World Trade CenterUnited States of America
Kantar Rewards Statement
At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that's out of the ordinary and join us.
We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration.
We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.
Kantar is the world's leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar's 30,000 people help the world's leading organisations succeed and grow.

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$141800K

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What You Should Know About Vice President of Sales, NA Analytics, Kantar

Embarking on a career as the Vice President of Sales, NA Analytics at Kantar is more than just a job; it’s an opportunity to lead transformative analytics solutions that redefine the marketing landscape. Based in New York, you’ll report directly to the Head of NA Analytics, driving bold sales targets while providing brands with cutting-edge AI capabilities and insightful analytics solutions. Imagine having the chance to engage with clients, identifying their unique needs, and empowering them to make smarter business decisions. Your expertise in marketing analytics and customer insights will guide you as you develop meaningful relationships with key decision-makers. You'll be responsible for managing the entire sales process – from prospecting new clients to closing deals, utilizing not just your extensive knowledge but also the Kantar client network. As a collaborative leader, you’ll inspire your team and foster an inclusive environment where creativity thrives. If you have a successful track record of generating multi-million-dollar engagements and a passion for analytics that drives innovation, Kantar is the perfect place for you to take your career to new heights. Join us in a role where your insights will shape the future and help businesses transform the way they approach analytics. We value diversity and inclusiveness and are committed to offering you a workplace that fosters growth and well-being as you make waves in the analytics world.

Frequently Asked Questions (FAQs) for Vice President of Sales, NA Analytics Role at Kantar

What are the key responsibilities of the Vice President of Sales at Kantar in NA Analytics?

As the Vice President of Sales at Kantar in NA Analytics, your primary responsibilities include driving sales of analytics solutions and AI capabilities to meet ambitious sales targets. You’ll be accountable for identifying new business opportunities, managing client relationships, leading the sales process from prospecting to closing, and coordinating internal teams to develop effective proposals. Your role requires a blend of stakeholder management, strategic insight, and a deep understanding of the analytics landscape.