Join Outschool as a Brand & Product Marketing Lead, where you'll shape the narrative for our innovative educational products and drive impactful marketing strategies.
Responsibilities: Develop brand and product marketing strategies, lead product launches, understand the audience and market, and collaborate across teams for cohesive customer journeys.
Skills: Experience in tech-forward consumer businesses, strong storytelling skills, strategic execution, and collaborative teamwork are essential.
Qualifications: Preferred experience in subscription businesses, successful startup environments, team management, and agency collaboration.
Location: Remote-US & Canada
Compensation: $140000 - $200000 / Annually
The Role
We’re looking for a Brand & Product Marketing Lead who’s equal parts strategist, storyteller, and operator. This isn’t just another marketing role—it’s a chance to shape how our cutting-edge, tech-forward product is perceived and embraced by parents worldwide. Your work will directly impact how we revolutionize education, building trust, loyalty, and excitement around everything we create.
We’re looking for someone bold. Someone who can take a big vision and turn it into clear, actionable, and high-impact marketing. You’ll craft campaigns that inspire, lead product launches that resonate with precision, and create customer experiences that build lasting loyalty.
At other companies, this role would be equivalent to a senior position. At Outschool we have decided to take an unconventional approach to titling that aligns with our values and is focused on impact above status. You can learn more about our titling philosophy here.
CORE RESPONSIBILITIES:
DESIRED EXPERIENCE & SKILLS:
OTHER CONSIDERATIONS:
Outschool recruits across the US and Canada, and sets employee salaries to reflect local compensation and cost of living. For New York and California candidates, as well as candidates based in Seattle, WA the salary range for this role would be $165,000-200,000 USD.
For Washington candidates outside of Seattle, as well as Colorado candidates, the salary range for this role would be $140,000-$175,000 USD.
We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on March 21, 2024.
Please see the independent bias audit report covering our use of Covey here.
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Join Outschool as a Brand & Product Marketing Lead, where you'll have the exciting opportunity to shape the narrative surrounding our innovative educational products! This role is all about crafting marketing strategies that truly resonate with our audience. As a Brand & Product Marketing Lead, you'll work closely with teams across the company to deliver on our mission of revolutionizing education. Picture this: leading unforgettable product launches that capture hearts and minds, while also understanding the market landscape to position our products as must-haves for parents looking for engaging learning opportunities for their kids. Your storytelling skills will shine as you develop compelling campaigns that connect emotionally with our audience, making our brand impossible to ignore. Collaboration will be at the heart of everything you do as you team up with product, design, and growth teams to create seamless customer journeys. We're looking for someone who thrives at the intersection of strategy and execution, ready to measure and iterate to turn great into exceptional. With a flexible remote work option available for candidates across the US and Canada, this is your chance to make a real impact in the world of education and marketing—all while enjoying a salary that reflects your worth.
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Outschool is where kids love learning! Our innovative education platform offers engaging, small-group classes online.
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