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Product Manager - Marketing Growth (m/f/x) - job 2 of 2

Company Description

Scalable Capital is a leading digital investment platform in Europe. The company empowers everyone to shape their financial future. Scalable Broker makes it easy and affordable for clients to invest professionally in stocks, ETFs and other exchange-traded products and set up savings plans. Scalable Wealth, the digital wealth management service, offers clients professional investment in ETF portfolios and is also adopted as a white-label solution by renowned B2B partners. With the European Investor Exchange (EIX) Scalable Capital offers a stock exchange for retail investors in Europe. Over 27 billion euro is held on the platform by more than one million clients.

Scalable Capital was founded in 2014 and employs more than 500 people at its offices in Munich, Berlin, Vienna, and London. Together with the founding and management team around Erik Podzuweit and Florian Prucker, they are working on a new generation of financial services.

Visit our finance blog or check out our Social Media channels to find out what our Expert Teams have to say.

Our Company Values guide us every day in how we work and collaborate. To learn more about them, you can find our values here (English).

Job Description

  • Collaborate closely with Scalable’s Marketing teams to build features and tooling that enable them to launch bold and innovative client acquisition and engagement campaigns.
  • Conduct market and competitor research and review user feedback to develop Scalable’s top-of-the-funnel product strategy and feature roadmap.
  • Liaise between your cross functional software development, design and marketing teams to develop a technical feature roadmap that drives product adoption and growth, and supports Scalable’s overall brand and product strategy.
  • Improve data collection on key engagement metrics and the client’s user journey. Enable the marketing performance team to make data-driven decisions on user behaviour and improve segmentation.
  • Help optimise the client’s onboarding user experience and conversion rates across all digital acquisition and communication channels, Scalable Capital’s public website and the onboarding journey.
  • Collaborate with the mobile apps teams and other cross-functional teams to make Scalable’s client experience the most engaging on the market.
  • Support the decision-making process to select the right 3rd-party tools for our analytics, CRM and content management efforts.

Qualifications

  • Passion for digital products and the fintech landscape
  • A customer-obsessive mindset and a proven track record in executing/supporting world-class marketing campaigns in high-growth environments
  • Several years of professional experience in agile product development
  • In depth knowledge about the technology landscape for high-performing marketing teams: CRM, tracking, analytics & data collection, and content management
  • Strong analytical thinking, leveraging both quantitative and qualitative data to drive decisions
  • Excellent communication skills that are clear, concise, and targeted towards your audience - software engineer, stakeholder or executive
  • Hands-on mentality and geared towards execution: from idea to UX-prototype to user story and design, you can handle it
  • Experience with common agile working tools and technologies like Jira, Confluence, Balsamiq, SQL/Metabase and similar applications
  • Excellent English communication skills (German is advantageous but not necessary)
  • Strong business process mindset

Additional Information

  • Be part of one of the fastest-growing and most visible Fintech startups in Europe, creating innovative services that have a substantial impact on the lives of our customers
  • Work with an international, diverse, inclusive, and ever-growing team that loves creating the best products for our clients
  • Enjoy an office in a great location in the middle of Munich or Prenzlauer Berg, a vibrant district surrounded by an exciting array of restaurants, cafés and convenient amenities
  • Be productive with the latest hardware and tools
  • Learn and grow by joining our in-house knowledge sharing sessions and spending your individual Education Budget 
  • Learn and experience German culture first hand by joining our free German language classes
  • (International) relocation support
  • Flexible vacation policy and the opportunity to work from abroad
  • Benefit from an attractive compensation package and from the company pension scheme
  • Monthly contribution of 25% for the ‘Deutschland Jobticket’
  • Say goodbye to order commissions and say hello to your complimentary subscription of Scalable Capital's PRIME+ Broker

Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Product Manager - Marketing Growth (m/f/x), Scalable GmbH

Join Scalable Capital as a Product Manager - Marketing Growth (m/f/x) and become a crucial part of our dynamic team located in the bustling heart of Berlin. At Scalable Capital, we are revolutionizing how people invest through our cutting-edge digital platform that empowers clients to take charge of their financial futures. In this role, you will collaborate closely with our talented Marketing teams to design innovative features and tools that will propel client acquisition and engagement campaigns to new heights. Your expertise in market and competitor research will guide our product strategy, while your coordination between cross-functional teams will ensure we develop a roadmap that aligns with our goals. By enhancing data collection on key metrics and user experiences, you will help optimize every step of the client's journey, ensuring our services remain top-notch. If you have a passion for fintech, a knack for agile development, and a customer-centric mindset, we would love to see how you can contribute to making our platform even more engaging. Scalable Capital offers a collaborative atmosphere where you can thrive and grow while making a significant impact. Let's shape the future of investment together!

Frequently Asked Questions (FAQs) for Product Manager - Marketing Growth (m/f/x) Role at Scalable GmbH
What are the primary responsibilities of a Product Manager - Marketing Growth at Scalable Capital?

As a Product Manager - Marketing Growth at Scalable Capital, you will be responsible for collaborating with the Marketing teams to build features and tools for innovative client acquisition campaigns. Your role includes conducting market research, developing product strategies, improving user experiences, and ensuring cross-functional team alignment to support the overall brand goals.

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What qualifications do you need to become a Product Manager - Marketing Growth at Scalable Capital?

To become a Product Manager - Marketing Growth at Scalable Capital, you need several years of professional experience in agile product development, a strong analytical mindset, and a passion for fintech. Knowledge of marketing technologies, excellent communication skills, and familiarity with tools like Jira and SQL are also essential for this role.

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How does Scalable Capital support the growth of its Product Manager - Marketing Growth employees?

Scalable Capital is committed to the growth of its employees including the Product Manager - Marketing Growth position by providing in-house knowledge sharing sessions, an education budget for professional development, and opportunities to engage in flexible working conditions. The collaborative environment encourages innovation and learning.

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What design methodologies will a Product Manager - Marketing Growth use at Scalable Capital?

At Scalable Capital, a Product Manager - Marketing Growth will leverage agile methodologies, including utilizing tools such as Balsamiq for UX prototyping and Jira for managing sprints. This approach allows for flexibility and responsiveness to user feedback, which is critical in high-growth environments.

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What opportunities for work-life balance does Scalable Capital offer for Product Manager - Marketing Growth roles?

Scalable Capital values work-life balance for its employees in the Product Manager - Marketing Growth role by offering flexible vacation policies and the ability to work from various locations, including abroad. Additionally, employees can participate in free German language classes to immerse themselves in the culture.

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Common Interview Questions for Product Manager - Marketing Growth (m/f/x)
Can you describe your experience with digital product development in high-growth environments?

When addressing this question, discuss specific projects where you've contributed directly to the development process, highlighting your role in cross-functional collaboration, market research, and how your contributions led to significant user engagement or product adoption.

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How have you utilized data to drive product decisions in your previous roles?

Provide examples of how you've collected, analyzed, and interpreted data to inform product strategies. Discuss specific metrics you tracked, insights gained, and how these informed changes to product features or marketing approaches.

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What tools and technologies are you most familiar with, and how have you used them in your work?

Mention tools like Jira, Confluence, or SQL that you have used in previous projects. Highlight how you used these tools for agile project management, data analysis, or tracking feature development, and how they contributed to your role's success.

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Describe a time when you had to manage multiple stakeholders with competing interests.

Share a situation where you successfully balanced stakeholder expectations by communicating clearly and aligning everyone on shared goals. Illustrate your negotiation and diplomacy skills while ensuring project objectives were met.

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What strategies do you use to ensure customer-centric product development?

Discuss your approach to gathering customer feedback through surveys, interviews, or analytics. Explain how you incorporate this feedback into the product development process to ensure the final product meets user needs effectively.

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How would you improve the onboarding experience for users on our platform?

Share your thoughts on analyzing existing onboarding metrics and user feedback. Offer actionable suggestions, such as simplifying processes, offering guided tours, or implementing feedback loops to continually refine the onboarding experience.

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In your opinion, what are the key components of a successful marketing campaign in the fintech industry?

Highlight the importance of clear messaging, data-driven insights, and understanding of regulatory environments in your answer. Discuss how successful campaigns also account for user personas and use targeted strategies to engage customers effectively.

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Have you ever faced a significant challenge during a product launch? How did you handle it?

Provide a specific example of a challenge you encountered, what steps you took to address it, and the outcome. Emphasize your problem-solving skills and resilience in ensuring the product launch was successful.

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What do you consider to be the most important metric for measuring product success in a marketing context?

Define what metrics matter in your past experiences, such as user acquisition rates, engagement scores, or conversion metrics. Provide evidence of how tracking these metrics informed your product decisions and improvements.

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Why are you interested in joining Scalable Capital as a Product Manager - Marketing Growth?

Personalize your response to show your genuine interest in Scalable Capital's mission and values. Highlight how your skills and experiences align with the company’s goals and how you see yourself contributing to their innovative financial solutions.

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Scalable Capital provides a personalized, globally-diversified portfolio designed to create long-term wealth. Scalable Capital was founded in 2014 and is based in Germany.

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Full-time, hybrid
DATE POSTED
April 11, 2025

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