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Senior Manager of Sales, CPG (Remote)

The Krazy Coupon Lady (KCL) is a female-founder-owned publisher on a mission to help shoppers beat MSRP, unapologetically maximize their money, and seize the deal. Our team of shopping experts curates and hand-tests nearly a thousand deals per week, ensuring there’s always something new to discover on our website, app, and in your inbox.


While our headquarters are in Boise, ID, KCL operates as a remote-first company with employees located across various states. We prioritize inclusivity in scheduling team-wide meetings to accommodate U.S. time zones.


The Role


The Senior Manager of Sales, CPG, will play a pivotal role in driving revenue growth and expanding KCL’s presence within the CPG industry. This position focuses on building strong client relationships, executing sales strategies, and delivering innovative solutions that align with KCL’s mission and financial goals. As a Senior Manager, you’ll oversee the sales process from prospecting to deal closure while fostering a customer-centric culture. This role is ideal for a relationship-driven professional who thrives on collaboration and is eager to innovate in a dynamic sales environment.


This is a full-time position based in Bentonville, AR, with a Monday-Friday work week.


In this role, you will:
  • Meet and exceed quarterly revenue targets through strategic planning and execution.
  • Develop and implement sales strategies in collaboration with leadership across sales, operations, and marketing teams to achieve company objectives.
  • Build and maintain a robust pipeline through consistent prospecting, networking, and conducting at least seven weekly meetings (in-person or via Zoom).
  • Deliver customized sales presentations tailored to address core challenges and opportunities for prospects, aiming for five proactive proposals per week.
  • Negotiate and finalize sales contracts to drive substantial revenue growth.
  • Use data insights for strategic decision-making to optimize performance and meet sales quotas quarterly.
  • Strengthen client relationships by engaging regularly with key stakeholders and staying informed about personnel movements;
  • Conduct at least twelve in-person client meetings per quarter.
  • Attend networking events and trade shows (2-3 times per year) as prioritized by KCL to enhance market presence and foster valuable industry connections.
  • Collaborate cross-functionally to align on shared objectives while effectively communicating sales performance updates to senior management.
  • Position yourself as a thought leader within the digital media industry by transitioning from transactional sales to consultative partnerships.


Qualifications
  • Experienced: You bring strong B2B sales experience within the CPG industry, backed by a proven track record of success and an established network in CPG and digital media/advertising.
  • Proactive: You’re a hunter skilled in prospecting, cold calling, and needs-based selling strategies.
  • Strategic: You excel at navigating complex sales cycles by setting milestones and ensuring thorough follow-up.
  • Communicative: Your exceptional communication skills allow you to engage diverse audiences effectively through presentations or discussions.
  • Collaborative: You thrive in team environments that value diverse contributions without hierarchy—listening is one of your superpowers.
  • Analytical: You approach challenges with results-driven thinking and develop strategic recommendations that go beyond conventional solutions.
  • Flexible: You’re tenacious, adaptable, and thrive in fast-paced environments with shifting priorities and deadlines.
  • Tech-Savvy: You’re experienced with CRM tools such as Salesforce, Hubspot, or Asana.


$130,000 - $160,000 a year
Plus bonus structure, up to 50% of your annual salary based on meeting and exceeding sales targets.

At KCL, we believe in taking care of our team—both at work and beyond. Here’s a quick look at what we offer:
💻 Home Office Perks – We set you up for success with a company-provided laptop, a $450 home office stipend, and monthly reimbursements for internet and phone.
🌴 Time to Recharge – Enjoy 10 company holidays, a floating holiday, flexible PTO (or accrued PTO for select content roles), and a sabbatical every 5 years.
❤️ Health & Wellness – Choose from three insurance plans, with KCL covering 100% of medical and dental premiums (excluding the PPO buy-up). We also offer vision, life insurance, FSA, HSA contributions, fertility benefits, and an Employee Assistance Program.
💰 Financial & Retirement Benefits – A 401(k) with a 4% company match, multiple bonus opportunities, and professional development perks like certification reimbursement and public speaking bonuses.
👶 Family & Leave – Generous parental leave (12 weeks for carrying parents, 8 weeks for non-carrying), extended caregiver leave, and even time off if you're cast on Survivor!
💡 Community & Culture – Regular team check-ins, company-wide meetings, and a commitment to giving back through our KCL Foundation and service initiatives.

About KCL

With our roots in Boise, ID, we’ve grown into a remote company with employees located across the United States. We’re a team focused on hard work, humility, and transparency. We believe in the power of community and the magic of friendship that created KCL so, for us, everything we do is people-first.


KCL values an innovative, diverse workplace where all colleagues feel empowered to be their authentic selves. KCL is an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.


We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. By completing that application process, someone from our organization will reach out to you to learn more.


KCL participates in E-Verify:Notice of Participation in E-Verify (Notice in Spanish);Notice of Right To Work: E-Verify (Notice in Spanish)

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CEO of The Krazy Coupon Lady
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Average salary estimate

$145000 / YEARLY (est.)
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$130000K
$160000K

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At Krazy Coupon Lady, we're enabling smart people to live like rich people.

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Full-time, remote
DATE POSTED
April 4, 2025

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