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Marketing Assistant

Company Description

The Baresque Group has been a trusted product developer, manufacturer, and supplier of innovative interior finishes and public space furniture, for over 45 years. With a reputation for excellence and expertise, we are proud to partner on projects spanning hospitality, public spaces, education, healthcare, and aged care sectors. 

We deliver solutions that combine functionality with design, from our cutting-edge Zintra acoustic products and high-performance wall coverings to custom-manufactured pieces crafted at our Artarmon facility in Sydney. At Baresque, we are driven by a commitment to quality, collaboration, and creativity, providing our customers with bespoke and technical solutions that elevate every space. 

Job Description

The Marketing Assistant is a newly created, designed to support the delivery of product marketing initiatives across all brands under Baresque Group. This is a hands-on, fast-paced role offering a variety of tasks and exposure to every stage of product marketing, from launches to maintaining existing product information. 

Reporting to the Product Marketing Lead, you’ll help bring new products to market and ensure our product offerings are effectively communicated to our clients in the architecture and design sector. From coordinating sampling programs to maintaining accurate product data on websites and preparing sales collateral, you’ll play a critical part in showcasing our innovative products. 

Key Responsibilities: 

  • Coordinate product launches, including sampling programs and collateral creation, to support the sales team. 
  • Maintain accurate and up-to-date product information across websites and marketing materials, including sourcing and resizing images. 
  • Work closely with marketing, product development, and sales teams to align strategies for both new and existing products. 
  • Develop and maintain product value propositions and messaging that resonate with B2B buying personas. 
  • Support ongoing market analysis to identify trends and opportunities for growth. 
  • Collaborate with the Communications & Content team to create engaging product-related materials. 
  • Provide administrative support to ensure timelines and deliverables are met. 

Qualifications

  • Experience in a marketing role or similar (2+ years is advantageous). 
  • Strong organisational skills with an eye for detail  
  • Proficiency in Microsoft Office, particularly Excel, and PowerPoint. 
  • Exceptional written and verbal communication skills. 
  • A proactive, can-do approach with the ability to think creatively and adapt quickly 
  • Enthusiasm to learn and develop within the marketing field. 

Additional Information

Job Type: Full-time, Permanent 
Hybrid Role
Salary Range: $70,000 - $75,000 

Average salary estimate

$72500 / YEARLY (est.)
min
max
$70000K
$75000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing Assistant, Baresque

Are you an energetic and creative individual ready to take your marketing skills to the next level? The Baresque Group is on the lookout for a dynamic Marketing Assistant to join our diverse and innovative team located in Artarmon, NSW. With over 45 years in the business, we pride ourselves on creating exceptional interior finishes and public space furniture. As a Marketing Assistant, you'll be at the heart of our marketing initiatives, supporting the launch of new products and ensuring our existing offerings are well represented. You’ll be involved in coordinating product launches, preparing sales collateral, and maintaining updated product information across all platforms. Your days will be varied as you collaborate with our talented marketing and product development teams to create resonant messaging for our clients in the architecture and design sectors. In this fast-paced environment, your attention to detail will shine as you manage sampling programs and assist with market analysis to identify fresh opportunities for growth. With a proactive attitude, you’ll help craft engaging materials alongside our Communications & Content team, making sure that we stay at the forefront of innovation. If you have a passion for marketing, strong organizational skills, and a willingness to learn, this full-time Marketing Assistant position at Baresque Group, with a competitive salary ranging from $70,000 to $75,000, could be your perfect fit! Join us in shaping creative spaces and delivering outstanding solutions!

Frequently Asked Questions (FAQs) for Marketing Assistant Role at Baresque
What does a Marketing Assistant do at Baresque Group?

As a Marketing Assistant at Baresque Group, you'll coordinate product launches, maintain accurate product information on our websites, support sales teams with marketing materials, and assist in market analysis. This role is hands-on and covers various aspects of product marketing, ensuring our innovative offerings are effectively communicated to clients in the architecture and design sectors.

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What qualifications do I need to become a Marketing Assistant at Baresque Group?

To succeed as a Marketing Assistant at Baresque Group, you should ideally have at least 2 years of experience in a marketing role. Strong organizational skills, proficiency in Microsoft Office, particularly Excel and PowerPoint, and exceptional written and verbal communication are essential. A proactive attitude and enthusiasm for learning are also crucial for this dynamic position.

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What are the key responsibilities of a Marketing Assistant at Baresque Group?

Key responsibilities of a Marketing Assistant at Baresque Group include coordinating product launches, maintaining product information accuracy, developing compelling product messaging, and collaborating with both marketing and sales teams. You will also assist in sourcing imagery and creating engaging promotional materials to support our innovative product offerings.

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Is the Marketing Assistant position at Baresque Group a full-time role?

Yes, the Marketing Assistant position at Baresque Group is a full-time, permanent hybrid role. This allows for a flexible working arrangement while you engage in various hands-on marketing activities to support our dynamic team at our Artarmon office.

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What skills are important for a Marketing Assistant at Baresque Group?

Important skills for a Marketing Assistant at Baresque Group include strong organizational abilities, attention to detail, excellent communication skills, and proficiency in Microsoft Office. Creativity and adaptability are also vital to thrive in our fast-paced environment.

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What type of training will I receive as a Marketing Assistant at Baresque Group?

As a Marketing Assistant at Baresque Group, you will receive comprehensive training tailored to support your growth in the marketing field. This may include mentorship from experienced team members, opportunities to collaborate on varied projects, and training in best practices for product marketing and communication strategies.

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What makes Baresque Group a unique place to work for a Marketing Assistant?

Baresque Group stands out as a unique place for a Marketing Assistant due to our commitment to quality, collaboration, and creativity. With a diverse portfolio spanning multiple sectors, you’ll have the chance to work on innovative projects and contribute to a company that values employee development and creative input.

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Common Interview Questions for Marketing Assistant
Can you describe your experience in marketing and how it relates to the Marketing Assistant role at Baresque Group?

When responding, share specific marketing experiences that highlight your skills relevant to the role, emphasizing how your previous tasks align with the responsibilities of the Marketing Assistant position at Baresque Group, such as coordinating launches and maintaining product information.

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How would you approach coordinating a product launch?

Discuss your planned steps for coordinating a product launch, including setting timelines, collaborating with teams, preparing marketing materials, and ensuring effective communication with stakeholders. Your answer should highlight your organizational skills and attention to detail.

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What do you believe is important when maintaining product information across marketing platforms?

Emphasize the importance of accuracy, consistency, and timeliness in maintaining product information. Share methods you use to ensure that all data remains up-to-date and reflects the latest offerings, especially in a fast-paced environment like Baresque Group.

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How do you stay updated on market trends and changes in the industry?

Discuss your strategies for researching and monitoring market trends, such as following industry blogs, attending relevant webinars, or using analytics tools. Explain how this knowledge would benefit your work as a Marketing Assistant at Baresque Group.

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What strategies would you use to collaborate effectively with the sales team?

Outline your collaborative approach, highlighting communication and relationship-building strategies. Share examples of how you’ve effectively worked with sales teams in the past, particularly pertaining to aligning marketing efforts with sales objectives.

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Can you provide an example of a time you adapted to a significant change in a project?

Provide a concrete example of how you adapted to a project change, detailing the situation, your actions, and the positive outcome. This demonstrates your flexibility and problem-solving skills, qualities essential for the Marketing Assistant role at Baresque Group.

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How would you develop messaging that resonates with B2B buying personas?

Explain your process for understanding target audiences, including conducting audience research and creating personas. Discuss how you would use insights gained to craft compelling messaging that addresses the unique needs and pain points of B2B clients.

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What software tools are you familiar with that you think are essential for a Marketing Assistant?

List the software tools you are proficient in, particularly focusing on Microsoft Office Suite, Excel, and any marketing-specific tools like CRM systems or content management platforms. Mention how these tools enhance productivity in a marketing role.

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Describe a successful marketing project you've contributed to in the past.

Share a specific example, detailing your role, the objectives, strategies employed, and the results achieved. This illustrates your ability to contribute positively to marketing initiatives and showcases relevant skills for the Marketing Assistant position.

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What do you think is the most challenging aspect of being a Marketing Assistant at Baresque Group?

Discuss potential challenges such as managing multiple projects simultaneously or staying on top of industry trends. Frame your answer to show how you would tackle these challenges effectively, ensuring you remain an asset to the Baresque Group team.

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Baresque is a leading Australian distributor of wallcoverings, fabrics and architectural finishes. Based in Sydney, Brisbane, Melbourne, Perth and Adelaide.

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Full-time, hybrid
DATE POSTED
November 29, 2024

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