Growth Product Lead

Focus: Patient Activation, Onboarding, and Retention
Reports to: Co-Founder and Head of Product

About Us
We’re on a mission to revolutionize the way patients engage with healthcare, driving better outcomes and experiences through innovative, patient-centered solutions. Our company combines cutting-edge technology with human-centric design to optimize every stage of the patient journey, from activation and onboarding to long-term retention.

Role Overview
As the Growth Product Manager, you will be the driving force behind all growth-related initiatives within our product team. You’ll take ownership of the patient lifecycle, ensuring seamless activation, intuitive onboarding, and sustained retention. Reporting directly to the Co-Founder and Head of Product, this role requires a blend of strategic vision, analytical expertise, and a passion for delivering exceptional patient experiences.

Key Responsibilities

• Growth Strategy: Define and execute a data-driven strategy to optimize the patient lifecycle, focusing on engagement and retention metrics.

• Marketing Automation Expertise: Leverage tools like Customer.io to design, implement, and optimize lifecycle marketing campaigns that drive patient engagement.

• Product Ownership: Lead the ideation, development, and launch of features that drive patient growth and lifecycle optimization.

• Wireframing and Design: Utilize tools like Figma to create wireframes and prototypes, translating complex ideas into intuitive product experiences.

• Data-Driven Decision Making: Establish and monitor success metrics, leveraging data insights to inform product decisions and iterate quickly.

• Cross-Functional Collaboration: Partner with engineering, design, operations, marketing, and care teams to deliver cohesive and impactful solutions.

• Patient-Centric Approach: Advocate for patient needs and preferences through research and feedback loops, ensuring product solutions are aligned with their expectations.

• Experimentation and Innovation: Design and execute A/B tests to validate hypotheses and uncover new growth opportunities.

Requirements

• Experience: 7+ years of product management experience, ideally within healthcare and/or consumer-facing products.

• Growth Expertise: Proven track record of driving user acquisition, activation, and retention through product innovations.

• Marketing Automation Tools: Hands-on experience with tools like Customer.io, HubSpot, or Braze to support growth initiatives.

• Wireframing and Prototyping: Proficiency with tools like Figma for creating wireframes and prototypes to communicate product ideas effectively.

• Analytical Skills: Strong proficiency in data analysis and interpreting growth metrics to guide product strategy.

• Customer Empathy: Deep understanding of patient needs and behaviors, with the ability to translate insights into actionable product features.

• Collaboration: Demonstrated success in working cross-functionally to align teams and achieve shared goals.

• Mindset: Growth-oriented, adaptable, and highly motivated to improve patient outcomes through scalable solutions.

Why Join Us?

• Impactful Work: Contribute to a mission-driven company dedicated to transforming patient care.

• Growth Opportunities: Shape the trajectory of our growth strategy and make a tangible impact on the business.

• Culture of Innovation: Work in an environment that values creativity, collaboration, and continuous improvement.

• Competitive Benefits: Enjoy a competitive salary, equity package, flexible PTO, and remote work options.

If you’re excited about crafting exceptional patient experiences and driving meaningful growth in healthcare, we’d love to hear from you. Join us in redefining patient engagement and making a difference in the lives of those we serve.