Digital Growth Product Manager

Capgemini is seeking a highly motivated and detail-oriented Digital Growth Product Manager for a top 10 US Insurance Carrier.

• The growth product manager for digital sales within your team is responsible for identifying and implementing strategies to drive user engagement and acquisition. They collaborate with UX designers, marketers, IT, and the analytics team to optimize the digital sales funnel and ensure sustained growth and performance;
• Ensures a brand maintains relevance with ever-changing consumer preferences. Analyzes demographics, evaluates consumer research and studies product features in order to understand the consumer. Uses knowledge of the consumer to improve customer experience and marketing effectiveness, leading to tangible business outcomes;
• Applies knowledge of performance marketing channels, technology, platforms, digital products, vendor partnerships, and optimization techniques to build successful performance marketing campaigns and strategies, leading to measurable business outcomes;
• Uses data to inform the development of continually improving digital assets;
• Crafts concepts for intuitive user experiences (UX) and user interfaces (UI) that create positive experiences for end-users;
• Applies knowledge of developing web/app-based applications including the use of multiple programming languages, familiarity with databases and web services, coding and deployment best practices, QA/testing, and experience with technical documentation, to produce successful customer-centric solutions.
  
  Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.

Location: Brazil

Total Work Experience

• Minimum Required: 4-6
• Preferred: 7-9

English Proficiency

• Required: Fluent

Required Education

• Minimum Required: Bachelor

• Preferred: Masters
  

Education / Degree:

• Economics / Business Administration
• Marketing
• Engineering / Computer Science or Information Technology
• Data Science or Analytics
  
  Other Critical Skills

• Marketing channels such as Email, SMS and Calls - Intermediate

Software / Tool Skills

• Anlaytics tools such as Power BI or similar - Intermediate
• Design tools such as Figma or similar - Entry Level

• Customer Data Platforms such as Segment or similar - Entry Level
  
  Soft Skills

• Persuasive / Influential Communication:

Ability to articulate ideas clearly and persuasively to stakeholders at all levels.

Strong negotiation skills and the ability to influence decision-making processes.

• Analytical Thinking:

Strong problem-solving skills and the ability to make data-driven decisions.

Ability to analyze complex data and extract actionable insights.

• Collaboration:

Excellent teamwork skills, with the ability to work effectively with cross-functional teams.

Strong interpersonal skills to build relationships with stakeholders, partners, and team members.

• Adaptability:

Ability to thrive in a fast-paced, dynamic environment.

Flexibility to adapt to changing priorities and evolving business needs.

• Customer-Centric Mindset:

Strong focus on understanding and meeting customer needs.

Ability to empathize with end-users and create positive user experiences.

This position comes with competitive compensation and benefits package:

1. Competitive salary and performance-based bonuses
2. Comprehensive benefits package
3. Home Office model
4. Career development and training opportunities
5. Flexible work arrangements (remote and/or office-based)
6. Dynamic and inclusive work culture within a globally known group
7. Private Health Insurance
8. Pension Plan
9. Paid Time Off
10. Training & Development
11. *Note: Benefits differ based on employee level
    
    About Capgemini
    Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 340,000 team members in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group €22.5 billion in revenues in 2023.
    https://www.capgemini.com/us-en/about-us/who-we-are/