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Content Marketing Manager (w/m/d) Enpal24

Unternehmensbeschreibung

Unser Ziel ist eine Solaranlage auf jedem Dach, ein Speicher in jedem Haus, und ein E-Auto in jeder Garage. Wie wir das schaffen? Enpal macht Solar endlich einfach: Wir vermieten Solaranlagen, Stromspeicher und Wallboxen zum All-inclusive-Tarif, ergänzt um einen günstigen Ökostromtarif, und intelligent vernetzt zu einer integrierten Gesamtlösung.  

Auf unserem Weg zum größten Energieunternehmen Europas stehen wir gerade erst am Anfang. Deshalb sind wir auf der Suche nach Talenten, die uns auf diesem Weg begleiten, ihren Fußabdruck hinterlassen und Erfolge gemeinsam mit uns feiern. Bei uns findest Du ein dynamisches Arbeitsumfeld, genauso wie den Raum, Dich persönlich und fachlich weiterzuentwickeln und Deine Stärken wirkungsvoll einzusetzen.  

Als erstes grünes Unicorn in Deutschland und wachstumsstärkstes Energieunternehmen in Europa (FT1000 Ranking 2022 von Financial Times & Statista) treiben wir unsere Mission von grüner Energie für alle weiter voran. Sei auch Du Teil dieser Erfolgsgeschichte und verändere mit uns gemeinsam die Welt!

Stellenbeschreibung

Enpal24 ist auf der Mission, die Energiewende für alle zugänglich zu machen – innovativ, digital und mit Herz. Für unser wachsendes Team suchen wir einen leidenschaftlichen Content Marketing Manager (w/m/d), der uns dabei hilft, unsere Marke mit kraftvollen, kreativen und zielgerichteten Inhalten zum Strahlen zu bringen.

  • Kreativer Content für Performance Ads: Du entwickelst aufmerksamkeitsstarke Inhalte (Text, Bild und Video) für unsere Social-Media- und YouTube-Ads, die ins Auge stechen und unsere Zielgruppen begeistern.
  • Strategische Markenkommunikation: Gemeinsam mit dem Team entwirfst du eine Content-Strategie, die unsere Marke Enpal24 unverwechselbar macht und unsere Botschaften klar kommuniziert.
  • Hands-on & vor der Kamera: Du bist bereit, nicht nur hinter den Kulissen zu glänzen, sondern auch selbst vor der Kamera aufzutreten, um authentische Inhalte zu schaffen, die Vertrauen und Sympathie aufbauen.

Qualifikationen

  • Du hast ein sehr erfolgreich abgeschlossenes Bachelor/Masterstudium
  • Du verfügst über erste Arbeitserfahrung oder Praktika in einem schnell wachsenden Unternehmen wie z.B. Startups oder in einer Agentur
  • Du zeichnest dich durch eine analytische, proaktive und stark lösungsorientierte Arbeitsweise aus
  • Du besitzt eine natürliche Stärke in der Kommunikation mit internen und externen Stakeholdern
  • Du hast großes Interesse am Aufbau von Unternehmen und einen ausgeprägten Willen, Neues zu lernen
  • Du hast eine zielstrebige Arbeitsweise, hohes Maß an Proaktivität und Verantwortungsbewusstsein
  • Du besitzt Erfahrung im Priorisieren von Aufgaben in einer fast-paced Environment als auch Umsetzen eines 100%-Ansatz beim Arbeiten an wichtigen Aufgaben
  • Du stellst hohe Qualitätsansprüche an Dich selbst und andere und legst eine Can-Do-Mentalität an den Tag, die andere motiviert
  • Du beherrschst Deutsch und Englisch fließend in Wort und Schrift 

Zusätzliche Informationen

  • Arbeite in Deutschlands erstem grünen Unicorn und gestalte aktiv die solare Energiewende mit. 
  • Die Sonne scheint auf der ganzen Welt - Bei Enpal findest du ein hochmotiviertes und diverses Team, mit mehr als 65 verschiedenen Nationalitäten. 
  • Lieber dem Haustier daheim oder den Kolleg:innen im Büro Gesellschaft leisten? Auch nach der Pandemie bieten wir dir ein hybrides Arbeitsmodell. 
  • Wir erfüllen jedes Startup-Klischee - In unserem modernen Office in Berlin-Friedrichshain findest du von Tischtennisplatte und Yoga-Ecke bis Dachterrasse und gefüllten Getränkekühlschränken alles was das Herz begehrt. 
  • Dein Kick-start bei Enpal - Lerne an deinem Onboarding-Tag das Unternehmen, deine Teamkolleg:innen und unseren Gründer Mario kennen. 
  • Bleib auf dem Laufenden - Egal ob Unternehmenszahlen bei unseren monatlichen All-Hands-Meetings oder die Funktionsweise einer Photovoltaikanlage beim Lunch & Learn, du weißt immer genau Bescheid. 
  • Energiewende geht nur gemeinsam - Bei Enpal erwartet dich ein legendärer Teamspirit und unvergessliche Teamevents. 
  • Ohne Fehler kein Fortschritt - Wir leben eine starke Feedback-Kultur und wachsen mit deinem Input.

Wir bei Enpal sind stolz auf die Vielfältigkeit unseres Teams. Weder bei der Einstellung noch während des Beschäftigungsverhältnisses werden Entscheidungen auf Basis von Hautfarbe, Religion oder religiösen Glaubens, ethnischer oder nationaler Herkunft, Nationalität, Geschlechteridentität, sexuelle Orientierung, Behinderung oder Alter getroffen. Enpal steht für einen sicheren Arbeitsplatz und geht gegen Diskriminierung und Belästigung jeglicher Art vor.

Average salary estimate

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$45000K
$60000K

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What You Should Know About Content Marketing Manager (w/m/d) Enpal24, Enpal B.V.

Are you ready to make a significant impact in the renewable energy sector? Enpal24, Germany's first green unicorn, is on a mission to make solar energy accessible for everyone, and we want you to join our team as a Content Marketing Manager (w/m/d)! Based in Berlin, you'll have the opportunity to develop engaging content for performance ads that capture the attention of our audience across social media and YouTube. In this role, you’ll collaborate with our creative team to craft a distinctive content strategy that promotes our brand and effectively communicates our messages. You'll be hands-on, showcasing your personality in front of the camera to create authentic content that builds trust and connection with our community. We’re looking for someone who is proactive, communicates well, and is eager to learn about growing a business. If you have a background in a fast-paced environment, along with a strong appetite for innovation, we want to hear from you! Join us in shaping the future of energy and be part of an amazing team filled with diverse talents from over 65 nationalities. At Enpal, you won’t just have a job; you’ll be part of a movement to revolutionize how we think about energy and contribute to a sustainable planet. Let’s celebrate successes together and leave a lasting impact, one solar panel at a time!

Frequently Asked Questions (FAQs) for Content Marketing Manager (w/m/d) Enpal24 Role at Enpal B.V.
What are the main responsibilities of a Content Marketing Manager at Enpal24?

As a Content Marketing Manager at Enpal24, you will be responsible for creating compelling content that highlights our brand and engages our audience. This includes developing eye-catching texts, images, and videos for our performance ads on social media and YouTube. Additionally, you will collaborate with a dynamic team to devise a strategic content plan that communicates our brand's vision and mission effectively.

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What qualifications do I need to apply for the Content Marketing Manager position at Enpal24?

To be considered for the Content Marketing Manager position at Enpal24, candidates should possess a Bachelor’s or Master’s degree along with relevant experience, such as internships in fast-growing companies or agencies. A strong analytical mindset, exceptional communication skills, and a proactive approach to problem-solving are crucial for thriving in this role.

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Is there an opportunity for career growth as a Content Marketing Manager at Enpal24?

Absolutely! Enpal24 is dedicated to fostering professional development among its employees. As a Content Marketing Manager, you'll have numerous opportunities to refine your skills, take on new challenges, and play a crucial role in the company's growth, paving the way for potential advancement within the organization.

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What kind of work environment can I expect at Enpal24?

At Enpal24, you can expect a vibrant and collaborative work environment. We promote a hybrid work model, allowing flexibility between working from home and in our modern office in Berlin. You'll be part of a highly motivated and diverse team, where team spirit is cherished, and your contributions are valued.

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What is the focus of Enpal24's mission in the energy sector?

Enpal24 aims to revolutionize the energy sector by making solar power accessible to all. Our goal is to provide comprehensive solutions that include solar panels, energy storage, and electric vehicle chargers, all at an affordable price. We want to drive the energy transition and contribute to a sustainable future.

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How does Enpal24 support diversity and inclusion in the workplace?

At Enpal24, we pride ourselves on our inclusive culture that celebrates diversity. We do not make hiring decisions based on race, gender, ethnicity, or other personal attributes. Everyone at Enpal is encouraged to bring their unique perspective and be part of our mission in contributing to a supportive work environment.

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What is a regular day like for a Content Marketing Manager at Enpal24?

A typical day for a Content Marketing Manager at Enpal24 involves brainstorming creative content ideas, working on performance ads, and collaborating with team members on strategizing content dissemination. You may also film video content, meet with external stakeholders, and analyze performance metrics to optimize strategies.

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Common Interview Questions for Content Marketing Manager (w/m/d) Enpal24
What inspired you to apply for the Content Marketing Manager role at Enpal24?

In answering this question, express your passion for renewable energy and content creation, and mention how Enpal24’s mission aligns with your personal values. Highlight specific aspects of the company that excite you, such as its innovative approach.

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Can you describe a successful content campaign you managed in the past?

Share a detailed example of a content campaign, explaining your role, the objectives, the strategies you employed, and the measurable results achieved. Use metrics where possible, as this demonstrates your effectiveness.

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How do you approach creating content for diverse audiences?

When answering, emphasize the importance of understanding your audience’s demographics, preferences, and pain points. Discuss your process for researching and tailoring content specifically to engage various segments effectively.

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What metrics do you consider when evaluating the success of a content piece?

Mention relevant metrics, such as engagement rates, conversion rates, reach, and user feedback. Explain how these metrics help inform future content strategies and improve performance over time.

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How do you stay updated with the latest trends in content marketing?

Talk about your routine for keeping up with trends, such as reading industry blogs, attending webinars, or participating in relevant forums. Sharing concrete examples demonstrates your commitment to continuous learning.

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What role do you think storytelling plays in content marketing?

Explain that storytelling is essential for creating relatable and memorable content. Discuss how storytelling helps humanize a brand and fosters an emotional connection with the audience, which ultimately drives engagement and loyalty.

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Describe a time when you faced a challenge in your content marketing efforts.

When responding, focus on a specific challenge, how you approached the situation, any obstacles you overcame, and what you learned from the experience. Highlighting problem-solving skills can be particularly impactful.

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How comfortable are you with using analytics tools for tracking content performance?

Indicate your proficiency with analytics tools (if any) and your ability to interpret data. Emphasize your willingness to learn new tools and your understanding of how analytics shape effective content strategies.

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How would you describe your writing style?

Describe your writing style as adaptable, mentioning that you can create both engaging and informative content while maintaining a strong brand voice. Provide examples of your versatility across different content types, such as blogs, ads, and social media.

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What do you think is the most important quality for a content marketing manager at Enpal24?

Mention qualities such as creativity, adaptability, and strong communication skills. Explain how these qualities contribute to developing effective content strategies that can resonate with audiences and fulfill the company's mission.

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Founded in 2017, Enpal is the largest provider of solar systems for homeowners in Germany. Enpal initially builds solar systems for its own account and then rents them out to homeowners on a long-term basis. The company is headquartered in Berlin,...

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Full-time, hybrid
DATE POSTED
November 30, 2024

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