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Freelance Strategy Director

About Klick Health

Meet a different kind of workplace. Klick Health is an ecosystem of brilliant minds working to realize the full potential of their people and clients in life sciences since 1997. And we’re still growing fast, even after two decades. What does that mean for you? As Klick experiences exponential growth year-over-year, so do the people who help make it happen. Because we’re constantly evolving and changing, we invest in talent early and often, to develop future leaders at all levels. We’re one of the country’s Top 10 Great Workplaces, 10 Most Inspiring Cultures, Best Workplace for Innovators, Best Managed, and Fastest Growing. We know that career paths are seldom simple and straightforward. And that's an asset. If you feel like you'd be a good fit for this role, we encourage you to apply and take the first steps to starting your career journey at Klick!


The focus of the Klick Strategy team is defining how, when, and where a pharmaceutical brand should interact with its target audiences to drive effective customer engagement and measurable business outcomes. We advise our clients on key elements of their go-to-market strategy, including: audience targeting, channel mix, marketing ecosystem design, and performance measurement & optimization. We see this as a team sport, so we frequently orchestrate the involvement of a broad range of in-house subject matter experts and crafts to maximize business results for our clients.


We are curious people who love to lead the charge in solving meaningful and complex marketing challenges, while also surfacing opportunities for innovation and account growth. As big-picture thinkers who can also define the details, we work as our clients' advisors and partners to help build and grow brands throughout their lifecycle. We are passionate about healthcare, and we take pride in delivering and optimizing solutions that help Patients and HCPs on their respective journeys.


Responsibilities:
  • Lead the go-to-market strategy (targeting, channel mix, marketing ecosystem design, performance measurement) for one or more accounts, with each account consisting of one or more brands.
  • Develop annual tactical plans.
  • Formulate solutions to clients’ marketing challenges and produce related project briefs.
  • Work with Analytics team to analyze brand performance and recommend optimizations.
  • Exhibit thought leadership by authoring POV documents related to industry/technology trends.
  • Manage one or more strategists.
  • Serve on account-level leadership teams, responsible for client relationship, financial, and operational growth.
  • Participate in new business pitches


Requirements:
  • University degree, with a focus in business or science; MBA preferred.
  • 7-10+ years of experience in marketing, with the majority in pharma and healthcare marketing, preferably in an agency role.
  • Intellectual curiosity, paired with an affinity and aptitude for creative problem-solving.
  • Strong communication, presentation, and facilitation skills.
  • Experience of working in South East Asia and South Asia markets at regional and Local level.
  • Fluent in English, proficiency in Mandarin or Japanese as an asset


#LI-CB1 #LI-Remote


Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities.


We’re also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at [email protected] and we will work with you to meet your accessibility needs and ensure you have a positive experience.

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What You Should Know About Freelance Strategy Director, Klick

At Klick Health, we're on the hunt for a dynamic Freelance Strategy Director to join our team in Singapore! Since 1997, we've been at the forefront of the life sciences sector, and we're committed to fostering an engaging environment where innovative minds can thrive. As a Freelance Strategy Director with us, you'll lead the charge in shaping go-to-market strategies, working closely with a vibrant team to understand how pharmaceutical brands can best connect with their audiences. You'll dive deep into audience targeting, marketing ecosystem design, and measuring the success of our initiatives. We value creativity and critical thinking, so your intellectual curiosity and problem-solving skills will be vital in formulating strategies that resonate in the healthcare marketing sphere. Not only will you develop annual tactical plans and optimize brand performance with our analytics team, but you’ll also mentor upcoming strategists and contribute to new business pitches. Having a strong background in pharma marketing, ideally complemented by an MBA, will set you up for success in this role. At Klick, we celebrate diversity and foster an inclusive culture, encouraging applicants from all backgrounds to pursue their career journey with us. If you believe you're the right fit, we can't wait to welcome you aboard and see the impact you'll make!

Frequently Asked Questions (FAQs) for Freelance Strategy Director Role at Klick
What are the main responsibilities of a Freelance Strategy Director at Klick Health?

As a Freelance Strategy Director at Klick Health, you'll primarily focus on leading the go-to-market strategy for various accounts. Your responsibilities will include developing tactical plans, analyzing marketing challenges, optimizing brand performance in collaboration with our analytics team, and managing a team of strategists. You'll also serve on account-level leadership teams, driving client relationships and financial growth, while participating in new business pitches.

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What qualifications are needed for a Freelance Strategy Director at Klick Health?

To qualify for the Freelance Strategy Director role at Klick Health, candidates should have a university degree, preferably with a focus in business or science, and an MBA is a strong plus. You'll need 7-10 years of experience in marketing, especially in pharma and healthcare, ideally from an agency perspective. Strong communication, presentation skills, and regional market knowledge, particularly in South East Asia and South Asia, are also essential.

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How does Klick Health cultivate a positive workplace for Freelance Strategy Directors?

Klick Health places a strong emphasis on creating a culture where everyone can thrive. As a Freelance Strategy Director, you’ll be part of a supportive team atmosphere that values diversity and inclusivity. With ongoing professional development opportunities and the freedom to explore innovative solutions, you’ll find a workplace that not only values your contributions but also encourages career growth and personal fulfillment.

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What skills does a successful Freelance Strategy Director at Klick Health need?

A successful Freelance Strategy Director at Klick Health should possess strong communication and facilitation skills, with the ability to present strategic ideas clearly. Intellectual curiosity and creative problem-solving skills are essential, as is experience in pharma marketing. Being adept at teamwork and management, especially in fostering the development of junior strategists, will also enhance your effectiveness in this role.

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What is the work environment like for a Freelance Strategy Director at Klick Health?

The work environment at Klick Health is dynamic and collaborative. As a Freelance Strategy Director, you'll work with a team of passionate professionals who are driven to tackle complex marketing challenges. We promote a culture of innovation and continually seek to optimize our strategies. This supportive atmosphere encourages shared ideas and contributes to successful client outcomes and individual career paths.

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Common Interview Questions for Freelance Strategy Director
Can you describe your experience with go-to-market strategies in the pharmaceutical industry?

In answering this question, highlight specific examples of go-to-market strategies you've developed, including targeted audience analysis and channel mix decisions. Discuss the measurable outcomes of those strategies to demonstrate their effectiveness and how they contributed to business growth.

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How do you approach performance measurement and optimization in your strategy?

Discuss the frameworks and metrics you utilize for performance measurement. Emphasize your analytical skills by explaining how you identify opportunities for optimization and provide examples of past successes where your recommendations led to improved results.

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What challenges have you faced in managing a team of strategists, and how did you overcome them?

Frame your response around specific challenges, such as aligning different team members' strengths or managing project deadlines. Share strategies you employed to foster collaboration and ensure team members felt supported and valued in their roles.

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How do you stay informed about industry trends and apply them to your strategies?

Discuss how you actively engage with industry publications, attend webinars or conferences, and participate in professional networks. Explain how applying insights from these resources informs your strategic thinking and can lead to innovative solutions for clients.

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What makes you passionate about healthcare marketing?

Share personal experiences or motivations that drive your interest in healthcare. Highlight how your passion translates into your work, particularly in addressing the unique challenges and opportunities within the pharmaceutical industry.

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Can you give an example of a successful project you led and how you measured its success?

Provide a case study of a specific project where your leadership played a crucial role. Detail your objectives, strategies implemented, and the metrics you used to measure success. Highlight positive outcomes and learnings that emerged from the project.

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How do you balance the creative and analytical aspects of strategy development?

Emphasize the importance of both creative ideation and data-driven decision making in your approach. Offer examples of how you've successfully integrated both elements to develop comprehensive marketing strategies.

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Describe how you would approach a new business pitch.

Outline your methodology for conducting research on the potential client, understanding their needs, and tailoring your pitch to their goals. Describe how you involve your team in the brainstorming process to ensure a compelling and cohesive presentation.

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What techniques do you use to foster creativity among team members?

Discuss specific techniques such as brainstorming sessions, collaborative workshops, or creative challenges that encourage team engagement. Highlight the importance of creating a safe, open atmosphere for idea sharing.

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How would you navigate cultural differences in the South East Asia and South Asia markets?

Discuss your understanding of cultural nuances and how these play a significant role in crafting market strategies. Share specific experiences where you successfully adapted strategies to align with regional cultural values, ensuring resonance with target audiences.

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Klick Health is committed to shaping the future of digital health.

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Contract, remote
DATE POSTED
March 11, 2025

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