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Online Marketing Specialist

At NNG, we focus on providing millions of drivers and enterprises worldwide with reliable navigation software.  
 
NNG is looking for an Online Marketing Specialist to join the Aftersales Team based in Budapest. You are the ideal candidate if you have online marketing in the veins, with a strong understanding of Pay Per Click and Social Media advertising. If you can set up and manage campaigns autonomously, supporting our e-commerce processes with minimal guidance. If you are familiar with Search Engine Marketing, Search Engine Optimization, Google Analytics, Google Display Network, Pay Per Click and Social Media Campaigns, have experience with E-Commerce, Customer Relationship Management, and Affiliate Marketing.  
 
What would be your responsibilities? 
 
  • Market Research & Strategy: Conduct market research to identify trends, customer needs, and competitor insights. Work with the stakeholders to create a strategy to drive online traffic to our e-commerce site. 
  • Campaign Management: Develop, execute, and optimize online marketing campaigns, with a focus on paid advertising. Assure that our marketing budget is spent efficiently and effectively. When it comes to Google Ads and Meta Ads, you should be the smartest and most experienced person in the team. 
  • Analytics and Optimization: Analyze campaign performance metrics and KPIs to measure effectiveness. Use marketing tools like Google Analytics, Meta Insights and additionally make proposals on which tools we should use to track, report, and analyze campaign performance. 
  • Financial analysis: Track, analyze, report, and present to company leadership the costs, benefits, and the return on investment of campaigns. 
  • Content Creation: Create compelling and engaging content across different channels (independently or with the help of our graphic designers), including websites, landing pages and social media. 
  • Social Media Account Management: During campaigns, be responsible for administering and configuring the Facebook and Instagram accounts of the specific products, brands. 
  • Cross-domain collaboration: Work with our CRM experts, collaborate with engineering to align marketing activities with the developments, and support the sales team. 
  • External vendor coordination: Coordinate the processes with development and media agencies and be the first point of contact. 
 
The ideal candidate should possess the following  
 
Experience: 3-5 years in online marketing. A college/university degree is required. 
Language Skills: Fluency in English; knowledge of a second language is an advantage. 
Technical Skills: Proficiency in Google Ads, Analytics, Meta for Business, Meta Insights. E-commerce knowledge, CRM and affiliate marketing affinity is a plus. 
Interpersonal Skills: Positive, enthusiastic, and proactive. Excellent communication skills with a customer-centric attitude. Flexible and a good team player.  
 
Moreover, you have any of the following 
 
Familiarity with the automotive industry 
Knowledge of IT, AI or technical fields 
General knowledge of GPS navigation systems  
 
What can we give you in return?  
 
International Environment: A dynamic, youthful team in an international setting. 
Compensation: Competitive salary package with cafeteria. Private health insurance. 
Home Office: Flexible office presence arrangements
Professional Development: Access to talent development programs. Training and continuous development opportunities. 
Career Growth: Opportunities for career advancement within a multinational environment. Recognition awards. 

Average salary estimate

$50000 / YEARLY (est.)
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$40000K
$60000K

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What You Should Know About Online Marketing Specialist, NNG LLC

NNG is on the lookout for an enthusiastic Online Marketing Specialist to join our Aftersales Team in Budapest! If you've got a passion for online marketing and a strong grasp of Pay Per Click and Social Media advertising, this role might just be your next adventure. You’ll be the driving force behind our online campaigns, showcasing your ability to set up and manage projects autonomously to bolster our e-commerce processes. In this position, you'll conduct market research to identify trends and customer needs, collaborating with stakeholders to develop effective strategies to drive traffic to our e-commerce site. You’ll also dive deep into campaign management, executing and optimizing paid advertising to ensure our marketing budget is utilized effectively. With your expertise in Google Ads and Meta Ads, you'll take the lead in report analytics, measuring performance with tools like Google Analytics and Meta Insights. You'll create compelling content that resonates with our audience across various channels, whether it's for websites, landing pages, or social media accounts. Your interpersonal skills will shine as you coordinate with internal teams and external vendors, being the go-to person for all things marketing. At NNG, we believe in nurturing talent, offering competitive packages along with professional development opportunities. If you’re ready to take your online marketing career to the next level, joining NNG could be the perfect fit!

Frequently Asked Questions (FAQs) for Online Marketing Specialist Role at NNG LLC
What are the main responsibilities of an Online Marketing Specialist at NNG?

As an Online Marketing Specialist at NNG, your main responsibilities include conducting market research, developing and optimizing online marketing campaigns, creating engaging content, analyzing campaign performance metrics, and managing social media accounts. You will work closely with various teams to align marketing strategies with business goals.

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What qualifications do I need to apply for the Online Marketing Specialist position at NNG?

To apply for the Online Marketing Specialist position at NNG, candidates should possess a college or university degree and have 3-5 years of experience in online marketing. Proficiency in Google Ads, Google Analytics, and Meta for Business is essential, along with strong communication skills in English.

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What online marketing skills are preferred for the Online Marketing Specialist role at NNG?

Preferred skills for the Online Marketing Specialist role at NNG include proficiency in Pay Per Click and Social Media advertising, E-commerce management, SEO, and familiarity with Affiliate Marketing. Additionally, having knowledge of the automotive industry or IT would be an advantage.

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What is the work environment like for an Online Marketing Specialist at NNG?

At NNG, the work environment for an Online Marketing Specialist is dynamic and youthful within an international setting. The company values flexibility and fosters collaboration across various teams, providing a supportive atmosphere for personal and professional development.

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What type of career growth opportunities does NNG offer for Online Marketing Specialists?

NNG offers ample career growth opportunities for Online Marketing Specialists, including access to professional development programs, training, and the chance for advancement within a multinational environment. We encourage continuous learning and recognize contributions through awards.

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How does NNG support its Online Marketing Specialists in their roles?

NNG supports its Online Marketing Specialists with competitive salary packages, private health insurance, and flexible work arrangements. Additionally, we provide access to training and development programs to help you enhance your skills and advance in your career.

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What are the key tools and platforms used by an Online Marketing Specialist at NNG?

An Online Marketing Specialist at NNG will frequently use tools such as Google Ads, Google Analytics, Meta for Business, and Meta Insights. Familiarity with E-commerce platforms and CRM systems is also beneficial for maximizing campaign effectiveness.

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Common Interview Questions for Online Marketing Specialist
Can you explain your experience with Pay Per Click advertising in your previous positions?

In answering this question, highlight specific campaigns you've managed, the strategies used, and the results achieved. Discuss your familiarity with different platforms and your approach to optimizing ads for performance.

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How do you measure the success of an online marketing campaign?

When discussing campaign measurement, focus on key performance indicators (KPIs) like conversion rates, click-through rates, and ROI. Provide examples of how you've used analytics tools to gather insights and optimize campaigns.

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Describe a successful social media campaign you’ve managed and what you learned from it.

Share a specific example of a social media campaign, the goals set, executions, and the outcomes. Highlight any lessons learned that helped you improve future campaigns and the role of collaboration within your team.

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What strategies do you use for effective content creation?

Talk about your content creation process, including how you research topics, understand your audience, and collaborate with design teams. Mention the importance of storytelling and tailored messaging in engaging customers.

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How do you stay updated with the latest trends in online marketing?

Discuss your strategies for staying informed, such as following industry blogs, attending webinars, or participating in networking events. Emphasize the importance of continuous learning to remain competitive in the field.

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Can you give an example of how you’ve used data to improve a marketing campaign?

Provide a detailed example of how you analyzed campaign data, the insights gained, and how you implemented changes to improve results. Focus on your critical thinking and problem-solving skills using data.

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What role does collaboration play in your online marketing strategies?

Explain how you view collaboration as key to successful campaigns. Mention specific collaboration instances, including working with CRM experts or sales teams, and the benefits of cross-departmental communication.

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How would you approach market research for our products at NNG?

Discuss your approach to market research, including methods for identifying customer needs, competitor analysis, and using tools or surveys. Explain how this research would inform your marketing strategies.

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What do you think are the biggest challenges in online marketing today?

Share insights on the current challenges in digital marketing, whether they relate to data privacy, algorithm changes, or staying relevant in a fast-evolving industry. Offer ideas on how to navigate these challenges effectively.

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Why do you want to work as an Online Marketing Specialist at NNG?

In your response, highlight your enthusiasm for the automotive industry, the innovative work done at NNG, and how your skill set aligns with the company's goals. Show genuine interest in contributing to the team and company’s success.

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Founded in 2004, and headquartered in Budapest, Hungary, NNG is an automotive software supplier that provides a comprehensive line of product sales, parts, rental and services vital to the construction, power generation, material handling, and on-...

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Full-time, hybrid
DATE POSTED
November 28, 2024

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