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Customer Success, Digital Specialist - MakeMusic

We are musicians, athletes, coaches and teachers who truly believe in our mission to help people achieve their best. Our software platforms connect performers, instructors and creators enabling them to publish, teach and train using the principles of deliberate practice.

You may know us as TrainingPeaks, MakeMusic, TrainHeroic and Alfred Music. All these brands are under the Peaksware umbrella. TrainingPeaks develops software for coaches and athletes to track, analyze and plan endurance training. TrainHeroic develops software solutions for the strength and conditioning needs of coaches and athletes. MakeMusic develops software to transform how music is composed, taught, learned and performed. Alfred Music creates and publishes educational music to help teachers, students, professionals and hobbyists experience the joy of making music.

Peaksware has been featured in BuiltInColorado’s Top 100 Companies list since 2017 and our brands have been recognized in Outside Magazine’s “Best Places to Work” multiple years in a row. Peaksware has also been honored as a part of Mogul’s “Top 1,000 Companies for millennial Women Worldwide”. We are proud of our company culture and of consistently being recognized, both locally and nationally, as a top workplace.

We would love to have you join our ever-growing team! All applicants will receive equal consideration for employment regardless of gender, race, national origin, age, sexual orientation, gender identity, physical disability, religion, or length of time spent unemployed.

General Summary

As Customer Success, Digital Specialist, you will be responsible for the renewal and expansion of our smallest customers, who constitute the long tail of the business. While responsible for that segment, your job is to ensure that all our customers are thriving, consistently deriving value from our products and services, and renewing their partnerships with us. You’ll work alongside data and marketing on identifying and proactively addressing the most important touchpoints, automating and personalizing their customer journey at scale, identifying opportunities for expansion and escalating when necessary to ensure that risk of renewal is mitigated. To succeed in this position, you must possess strong skills in organization, process optimization, cross-functional collaboration, customer-centricity, problem-solving, and data analysis. Your contributions will empower our customers to reach their business objectives while improving both our gross and net dollar retention rates.

You will sit directly with the Customer Success Team, work in close collaboration with Customer Success Managers, Data, Marketing, and Sales, and report to the Director, Customer Services.

Core Functions:

  • Assist with the creation and refinement of a playbook to proactively manage the end-to-end renewal process of the long tail of the business including order processing, ensuring timely renewals and addressing any potential risks or challenges that might impact customer retention in this segment.
  • Forecast renewal rates, meet or exceed a quota of renewals, and manage a large portfolio of accounts with automated tools and touchpoints.
  • Develop and leverage scalable processes to streamline renewals and automate engagement, ensuring consistent engagement with customers.
  • Partner with the Marketing team to implement playbooks and tools to handle renewals efficiently across a high volume of customers.
  • Continuously monitor and track customer health metrics, product usage, and engagement to identify risks of churn or downsell.
  • Use data-driven insights to prioritize outreach and provide targeted support to at-risk customers before renewal periods.
  • Collaborate closely with data and marketing teams to deliver positive customer outcomes.
  • Perform other duties as assigned.

The work characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Required Qualifications

  • 2-4 years of experience in customer success, account management, or a similar role, ideally in a digital or SaaS environment.
  • Experience with or understanding of the role of teachers in the music education industry.
  • Strong analytical and data interpretation skills, with the ability to track customer health metrics, identify trends, and use insights to inform customer outreach strategies.
  • Strong communication and interpersonal skills, with the ability to build and maintain customer relationships, serve as the primary point of contact, and effectively defuse challenging situations.
  • Experience with high-volume account management or customer engagement, including developing scalable processes to streamline workflows and renewals.
  • Excellent organizational and time-management skills, with the ability to prioritize tasks across a large portfolio of customers and meet or exceed renewal quotas.
  • Customer-centric mindset with strong communication skills, demonstrating the ability to engage with customers effectively through various touchpoints and proactively address concerns.
  • Familiarity with automated engagement and playbook-driven workflows, showing an understanding of how to implement and optimize these for consistent customer interactions.
  • Ability to collaborate cross-functionally, working with data, marketing, and other teams to align on customer engagement strategies and achieve shared goals.

Desired Qualifications:

  • Proficiency with CRM and customer success tools (such as Hubspot) to efficiently manage a large portfolio of accounts and renewal processes.
  • Familiarity with MakeMusic Cloud (formerly SmartMusic), Finale and/or other widely used music education or composition platforms.

Don’t meet every single requirement? Don’t worry. We still want to hear from you and encourage you to apply.

Compensation:

Peaksware/MakeMusic is committed to fair and equitable compensation practices. The hourly range for this role in Colorado is $23.34 - $38.90/hour. Final compensation for this role will be determined by various factors such as a candidate’s relevant work experience, skills, and certifications.

In addition to base wage, this position will be eligible for an attractive performance-based variable compensation plan.

Benefits and Perks

Health

  • Medical
  • Dental
  • Vision
  • Health Savings Account
  • Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • Paid Parental Leave
  • Teladoc
  • Employee Assistance Program (EAP)
  • Additional coverage options such as accident and critical illness insurance and hospital indemnity

Disability and Life

  • Company-paid Short Term Disability
  • Company-paid Long Term Disability
  • Company-paid Basic Life Insurance and AD&D
  • Employee-paid Supplemental Life Insurance for Employee, Spouse, and/or Child

Additional

  • 401(K)
  • 401(K) Matching
  • Pet Insurance
  • 9 paid holidays annually and unlimited Flexible Time Off (FTO)
  • Free TrainingPeaks, TrainHeroic, MakeMusic accounts, and Alfred Music product
  • Access to the Performance and Recovery Center (PARC), our on-site fitness facility
  • Employee only access to on-site locker rooms and showers
  • Employee only access to secure, indoor bike storage
  • Access to our onsite Music Studio
  • An assortment of “grab’n go” fruit and snacks as well as on tap cold brew, kombucha, and beer.
  • Beautiful onsite cafe that includes indoor and outdoor seating and lounge areas.
  • Access to e-bikes available exclusively to Peaksware employees
  • Significant investment in resources for employee growth and development
  • Corporate discounts on select gym memberships and top brand gear
  • Flexible work schedule in a culture of trust

Please contact careers@peaksware.com if you require a reasonable accommodation to review our website or to apply online.

Work Environment:

This job operates in a professional office environment that is well-lighted, heated, and/or air-conditioned with adequate ventilation and a noise level that is usually moderate. This role routinely uses standard office equipment such as computers, phones, photocopiers and filing cabinets.

All employees must comply with all safety policies, practices and procedures. Report all unsafe activities to your manager and/or Human Resources.

Travel:

Willingness and ability to travel up to 15% of the time. Anticipated travel to include internal company events, meetings and training as well as customer events, trade shows and customer visits.

Physical Demands:

While performing the duties of this job, the employee is regularly required to sit and move about the facility; use hands to handle, or feel; talk by expressing ideas by means of the spoken word; and hear by perceiving the nature of sounds. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.

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$48751K
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What You Should Know About Customer Success, Digital Specialist - MakeMusic, Peaksware

Join MakeMusic as a Customer Success, Digital Specialist and be a part of a dynamic team that truly believes in empowering musicians and educators to reach their full potential. At MakeMusic, we dedicate ourselves to enhancing the way music is created, taught, and enjoyed. Your primary mission in this role will be to cultivate strong relationships with our customers, ensuring they not only renew their services but also derive immense value from our innovative platforms. With your organizational skills and a knack for problem-solving, you'll play a key role in managing the renewal process for our smaller customer accounts, helping them on their journey to success. Collaboration is at the heart of everything we do, so you will work closely with Customer Success Managers as well as teams in Data and Marketing to identify key touchpoints and personalize the customer journey. Your ability to analyze data and interpret customer metrics will enable you to proactively address challenges and seize opportunities for account expansion. As part of a company that's been recognized as one of the best places to work, your contributions will not only enhance customer satisfaction but also help elevate MakeMusic's mission. If you are passionate about music, possess strong communication skills, and thrive in a collaborative environment, we invite you to join our growing team and help us amplify the joy of music-making for everyone.

Frequently Asked Questions (FAQs) for Customer Success, Digital Specialist - MakeMusic Role at Peaksware
What are the primary responsibilities of a Customer Success, Digital Specialist at MakeMusic?

The Customer Success, Digital Specialist at MakeMusic is responsible for managing the renewal and expansion of our smallest customers while ensuring they receive maximum value from our platforms. This role involves creating a playbook for the renewal process, forecasting renewal rates, managing a large portfolio of accounts, monitoring customer health metrics, and collaborating with teams across the organization to enhance the overall customer journey.

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What qualifications are needed to become a Customer Success, Digital Specialist at MakeMusic?

To qualify as a Customer Success, Digital Specialist at MakeMusic, candidates should have 2-4 years of experience in customer success or account management, preferably in a SaaS environment. Strong analytical skills, experience with customer engagement tools, excellent communication abilities, and familiarity with the music education industry are essential for this role. A customer-centric mindset is crucial.

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How does MakeMusic support the professional development of Customer Success, Digital Specialists?

At MakeMusic, we are committed to employee growth and development. As a Customer Success, Digital Specialist, you will have access to extensive training resources, including free accounts for our platforms, workshops, and corporate discounts on various materials. We also provide opportunities for cross-functional collaboration, allowing you to learn and grow within the company while contributing positively to the team.

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What technical skills are important for a Customer Success, Digital Specialist at MakeMusic?

A Customer Success, Digital Specialist at MakeMusic should be proficient with CRM and customer success tools, such as Hubspot, to effectively manage account portfolios. Familiarity with MakeMusic Cloud and other music education software is also beneficial, as it helps in understanding the specific needs and challenges of our customer base.

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Is prior experience in the music education industry necessary for the Customer Success, Digital Specialist role at MakeMusic?

While previous experience in the music education industry is preferred, it's not strictly required for the Customer Success, Digital Specialist role at MakeMusic. However, having an understanding of the unique challenges educators face will certainly enhance your ability to engage with customers and determine how they can best utilize our products.

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Common Interview Questions for Customer Success, Digital Specialist - MakeMusic
Can you describe your experience with customer engagement in a SaaS environment?

In my previous role, I managed a portfolio of high-volume accounts where I developed automated engagement strategies to maintain ongoing communication with customers. I utilized CRM systems to track interactions, analyze customer health metrics, and tailor outreach efforts based on usage patterns, ensuring that each client received timely support and resources to enhance their experience.

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How do you approach problem-solving when a customer is unhappy?

When faced with an unhappy customer, I prioritize active listening to fully understand their concerns. I then collaborate with relevant teams to identify potential solutions, ensuring I communicate transparently with the customer throughout the process. My focus is always on restoring their trust and demonstrating that their satisfaction is a top priority for us.

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What strategies do you use to ensure timely renewals for your accounts?

I establish a proactive renewal strategy that incorporates data analysis of customer usage, health metrics, and engagement levels. By setting reminders for renewal dates well in advance and implementing regular check-ins, I ensure that customers feel supported and are more likely to renew their services on time.

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How do you manage a diverse portfolio of accounts effectively?

Managing a diverse portfolio involves segmenting accounts based on their specific needs and potential challenges. I prioritize my outreach efforts based on risk factors and opportunities for expansion, while also leveraging automation tools to maintain consistent communication without compromising the quality of interactions.

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Describe a successful project you led that benefited customers.

I led a project focused on enhancing communication touchpoints for our accounts, which included developing a series of customer success resources and tutorials based on feedback. This initiative resulted in increased engagement metrics and significantly improved our net dollar retention rate.

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What role does data play in your approach to customer success?

Data is crucial in my approach to customer success. It helps me identify trends, understand customer behaviors, and effectively prioritize outreach efforts. By analyzing metrics such as product usage and engagement, I can tailor strategies to enhance customer experiences and address any risks early on.

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What are your thoughts on automation in customer success?

I believe automation is a powerful tool in customer success that can streamline processes and improve efficiency. It allows for timely communications and follow-ups without sacrificing the personal touch. However, it is essential to find a balance and ensure that automation complements personal interactions rather than replacing them entirely.

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How do you maintain a customer-centric mindset at work?

Maintaining a customer-centric mindset involves continually seeking feedback and being open to making adjustments based on customer needs. I make it a point to engage with customers regularly, understanding their challenges and goals, which allows me to advocate for their interests within the organization.

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Tell me about a time you influenced a cross-functional team.

In a previous role, I organized a meeting between the marketing and customer success teams to share insights on customer behavior. By showcasing the data we gathered, we collaborated on a targeted campaign that improved retention rates and provided tailored solutions to meet the needs of our customers.

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What do you think are the key qualities of a successful Customer Success, Digital Specialist?

Key qualities of a successful Customer Success, Digital Specialist include strong communication skills, excellent analytical abilities, a customer-centric approach, and the capability to collaborate effectively across teams. Being adaptable and proactive in addressing customer concerns also greatly contributes to achieving success in this role.

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We provide funding, guidance, accountability and best practices to a growing portfolio of companies that connect performers, instructors and creators through content and software platforms to help people achieve their best through deliberate pract...

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DATE POSTED
December 12, 2024

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