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Sales Development Representative

About Us

Pladia is the product business incubated inside of Art Processors. Developed for the visitor attraction market, to transform the way visitors explore and interact. Pladia is a software suite designed to revolutionize visitor experiences by seamlessly blending physical and digital spaces. 

Our innovative platform enables customers to build, guide, manage and improve on-site visitor experiences, creating engaging and personalized encounters for diverse audiences.

A little about the role…

We have an opportunity for a Sales Development Representative to join our team in a role that will be performed remotely from California, with a preference for San Francisco or Los Angeles. In this role which will cover both the United States and Australia, you will be responsible for identifying and prospecting Pladia customers and supporting the Growth Operations Lead with closing. You’ll also be comfortable balancing desk based work with in person customer meetings/events. The role will work closely with our customer facing team in the USA and Australian based Product Development team and will suit somebody who enjoys working in lean, high growth environments. 

This is a role that could suit people with different skillsets. If you have previous success in inbound and outbound lead generation and qualification in a SaaS sales environment and a keen interest in the cultural/visitor attraction sectors, then this role could be a fit. Likewise, if you have direct sales experience within the arts/cultural sectors and feel excited about selling technology that can revolutionize these sectors, then this role could also be a fit. Ideally candidates will have experience in at least one of these areas.

You could be the one if you have…

  • Approximately 2 years (or more) of success as an SDR in a SaaS sales environment with strong prospecting and qualifying skills and/or direct sales experience into the cultural/visitor attraction sectors with a deep understanding of these sectors. Provided you have an interest in these sectors and are motivated to learn our product in detail, either background has the potential to work well! 
  • A high level of integrity and a desire to ensure every interaction with a customer or potential customer is positive and informative.
  • Exceptional writing and editing skills, combined with strong presentation and public speaking skills.
  • The ability to learn our product quickly and be comfortable talking to customers intelligently about our product offerings and features to engage them
  • Diligence to keep our CRM (HubSpot) up to date with proactive sales reporting.
  • The ability to be self-directed and prioritize effectively. You’ll also need to be flexible to navigate the time difference with our Australian team members.
  • The ability to analyze and interpret data and take action on it.
  • An understanding of visitor facing technology (e.g. PWAs, mobile applications, wearables, AV, digital signage) or the ability to upskill quickly will be highly desirable but is not essential. 

What we offer

We promote a friendly, human work environment, providing you with the support, tools and resources to flourish in your role. You'll be able to draw on the support of a widely experienced team to revolutionize visitor experiences for our customers.

In addition to the above, you’ll be able to:

  • Work remotely from home in Los Angeles (or elsewhere in California), with the ability to travel occasionally as required 
  • Choice of company laptop (PC or Mac)
  • Receive financial support to set up your home office (if required)
  • Have access to paid leave and parental leave policies
  • Have access to an annual cultural institution stipend 
  • Have access to materials and services provided by our partners, including PFLAG

At Pladia, we don’t just accept difference—we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and our clients. We're committed to building a team that represents a variety of backgrounds, perspectives, and skills and creating an inclusive environment for all employees. We believe that the more inclusive we are, the better our work will be.

How to Apply

If you’re interested in joining us in this pivotal role to transform the visitor attraction sector, we’d love to hear from you. The best way to do this is to apply via the link provided and we’ll be in touch once we’ve reviewed your application.

Base Salary Range: $80 - 100K. Please note that this range is subject to change due to variable compensation structures that are very likely to be introduced this year.


We are a 2025 Circle Back Initiative Employer – we commit to respond to every applicant

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What You Should Know About Sales Development Representative, Pladia

At Pladia, we're on an exciting journey to transform how visitors interact with cultural and attraction spaces, and we're looking for an enthusiastic Sales Development Representative to join our team! As a remote position based in California, ideally in San Francisco or Los Angeles, your role will span across the United States and Australia, making every day varied and dynamic. You'll be at the forefront of identifying and nurturing customer relationships, working closely with our Growth Operations Lead to close deals that support our revolutionary software suite. If you have about two years of experience as an SDR in a SaaS environment or direct sales experience within the cultural sector, you’ll likely thrive in our fast-paced and collaborative atmosphere. We value integrity in every interaction, so exceptional communication and presentation skills are a must. You’ll keep our CRM updated and take charge of your own schedule, balancing desk work with some engaging in-person customer meetings or events. If you’re passionate about technology that enhances visitor experiences and have the flexibility to collaborate with a global team, Pladia could be your ideal fit. Plus, we promote a friendly and supportive work environment designed for you to flourish, offering perks like financial support for your home office setup and access to cultural institutions. We invite you to help us reshape visitor attraction experiences – it’s an opportunity not to be missed!

Frequently Asked Questions (FAQs) for Sales Development Representative Role at Pladia
What are the key responsibilities of a Sales Development Representative at Pladia?

As a Sales Development Representative at Pladia, you will be responsible for identifying and prospecting potential customers, assisting the Growth Operations Lead in closing deals, and maintaining up-to-date records in our CRM. You'll engage with clients both remotely and face-to-face, promoting our innovative technology solutions designed for visitor attractions.

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What qualifications are ideal for the Sales Development Representative role at Pladia?

Ideal candidates for the Sales Development Representative role at Pladia should have at least two years of experience in SaaS sales or direct sales within the cultural sector. Strong prospecting and qualifying skills are essential, as are excellent communication, presentation, and analytical abilities. A genuine interest in the visitor attraction industry will also set you apart.

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How does remote work function for the Sales Development Representative at Pladia?

The Sales Development Representative position at Pladia is fully remote, allowing you to work from your home in California. While the role does involve occasional travel for customer meetings and events, the majority of your tasks can be completed from anywhere, providing flexibility and work-life balance.

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What support and tools does Pladia provide to its Sales Development Representatives?

Pladia is committed to your success, offering a supportive and resource-rich environment. As a Sales Development Representative, you'll receive a company laptop of your choice, financial assistance for setting up your home office, access to paid leave policies, and interaction with a widely experienced team ready to support you in revolutionizing visitor experiences.

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What makes Pladia a unique workplace for a Sales Development Representative?

At Pladia, we pride ourselves on fostering an inclusive and celebratory work culture that thrives on diversity. This unique environment not only enhances creativity but also improves our products and services. As a Sales Development Representative, you'll have the chance to contribute to an innovative platform that truly values employee perspectives, making for a rewarding career.

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Common Interview Questions for Sales Development Representative
Can you describe your experience with lead generation as a Sales Development Representative?

In answering this question, share specific examples of your lead generation successes, including metrics like conversion rates or the number of leads qualified. Highlight the tools you used and your strategies for both inbound and outbound prospecting, showing how these experiences prepare you for the role at Pladia.

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What interests you about the cultural and visitor attraction sectors?

When responding to this question, reflect on what specifically draws you to the cultural and visitor attractions. Share any personal experiences or observations you've had that align with Pladia's mission, emphasizing your passion for technology and enhancing visitor experiences in these sectors.

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How do you handle objections during the sales process?

To effectively answer this question, share a detailed example of a past experience where you faced an objection during a sale. Discuss the strategies you employed to resolve the objection and how you turned it into an opportunity—the key is to showcase your problem-solving and communication skills.

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Describe your approach to maintaining a CRM system?

When discussing your approach to maintaining a CRM like HubSpot, highlight the importance of regular updates and data accuracy. Explain how you prioritize data entry, track progress, and analyze sales data to improve your sales strategy, showcasing your organizational and analytical skills.

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What techniques do you use to ensure effective communication with clients?

Discuss your techniques for effective communication, such as adapting your communication style to the audience, active listening, and using empathy to connect with clients. You may also mention how you manage follow-ups and maintain a steady communication line while building rapport with clients.

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How would you describe our product to a prospective client?

Your response should demonstrate an understanding of Pladia's offerings. Start by summarizing the product's unique features and their benefits for enhancing visitor experiences. Tailor your explanation to address specific client needs, showcasing your ability to connect product features with customer solutions.

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What motivates you to excel as a Sales Development Representative?

When answering this question, reflect on intrinsic motivators like personal growth, achieving goals, and contributing to a team's success. Mention how a role at Pladia aligns with your desire to work in an innovative environment that pushes boundaries in the cultural sector.

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How do you stay informed about trends in the SaaS and visitor attraction industries?

Discuss your approach to research and learning. Mention following relevant publications, participating in industry webinars,-networking with professionals, and engaging with online communities. Highlight your proactive attitude towards staying informed, which helps in conversations with potential clients.

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Can you share an experience where you successfully collaborated with a team?

Share a specific example of a team project where you played a crucial role. Discuss your contributions, how you communicated with team members, and any challenges faced. Emphasize the importance of collaboration in achieving common goals, which is crucial for success at Pladia.

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What skills do you believe are most important for a Sales Development Representative?

Discuss essential skills such as strong communication, critical thinking, persistence, and adaptability. Provide specific examples of how you've developed these skills in your previous roles and how they will help you succeed in the Sales Development Representative position at Pladia.

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DATE POSTED
April 24, 2025

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