Technical Sales Representative - job 1 of 2

As a Technical Sales Representative at Sika, your primary responsibilities include providing technical support to customers, achieving sales and profit objectives, and managing accounts effectively. You'll work closely with contractors, architects, and building owners to position Sika Sarnafil as a quality solutions provider. Additionally, you will be responsible for coordinating with manufacturer representatives, identifying new market opportunities, and maintaining essential relationships within your territory.

For the Technical Sales Representative role at Sika, a minimum of an associate degree is required, with a BA/BS preferred. You should have at least five years of sales experience, particularly in the roofing or construction industry. A solid understanding of the single-ply roofing industry coupled with excellent communication and organizational skills will also be essential to succeed in this position.

Sika values its employees and offers a range of competitive benefits for Technical Sales Representatives. These include health insurance available from day one, a 401k plan with a 5% company match, bonuses, a year-end profit-sharing bonus, paid time off, and educational assistance. Additionally, Sika fosters a work culture that supports personal and professional growth.

Sika is deeply committed to sustainability and plays an active role in reducing its environmental impact. As a Technical Sales Representative, you'll be part of these efforts by promoting roofing and waterproofing solutions that enhance energy efficiency and durability. Sika prioritizes projects that contribute to economic, social, and ecological sustainability, and encourages community involvement and volunteer work among employees.

The work culture at Sika is centered around entrepreneurship, where each Technical Sales Representative is empowered to make decisions and define their career path. The company values innovation, collaboration, and respect for all individuals, fostering an inclusive environment where employees learn from their experiences and actively contribute to meaningful work that positively impacts the communities we serve.

In your response, highlight specific roles and responsibilities you've had in the roofing or construction sector. Discuss your understanding of single-ply roofing systems and how your experiences have equipped you to communicate effectively with contractors and architects. Tailor your answer to demonstrate how your background aligns with Sika's mission and values.

Discuss your approach to market analysis, including how you research potential leads and leverage existing relationships. Provide examples of successful strategies you've implemented in previous roles, showcasing your initiative and ability to generate sales growth in a competitive market.

Use the STAR method (Situation, Task, Action, Result) to frame your response. Talk about a particular client who was difficult and explain how you approached the situation, the steps you took to address their concerns, and the positive outcome that resulted from your efforts. This demonstrates your problem-solving skills and resilience.

In your answer, mention the importance of regular communication and providing valuable insights and resources to these key stakeholders. Talk about networking events, industry seminars, and how you stay informed about architectural trends and needs, thereby positioning yourself as a trusted advisor rather than just a salesperson.

Highlight your commitment to continuous learning by mentioning specific industry publications, online courses, webinars, or professional organizations you engage with. Discuss how you apply this knowledge to improve your sales techniques and provide effective solutions to clients, underscoring your passion for the roofing industry.

Discuss your goal-setting process and how you break down sales targets into actionable steps. Describe the techniques, tools, and metrics you use to track your progress, and provide examples of how you've successfully met or exceeded sales objectives in previous positions.

Share a specific example involving collaboration with colleagues, such as engineers or marketing teams, to create a plan for a successful presentation or proposal. Highlight the importance of teamwork and how your interactions led to a successful outcome, showcasing your communication and collaboration skills.

Emphasize your active listening skills and the importance of understanding the client's concerns. Provide a structured approach to address objections, such as empathizing with the client's point of view, providing factual information, and re-framing the benefits of Sika's solutions to align with their needs.

This is your chance to convey your enthusiasm for Sika's mission and values. Discuss how Sika's commitment to quality, innovation, and sustainability resonates with your own career goals. Mention any specific projects or initiatives at Sika that excite you and how you see yourself contributing to their success.

Talk about your familiarity with various CRM tools, how you've utilized them to track sales progress and manage customer interactions, and the positive impact this has had on your sales efforts. Provide examples of how effective CRM usage has helped you maintain strong relationships and streamline communication with clients.