CDI - Marketing Operations Manager - SBS - Paris-London-Brussels

As a Marketing Operations Manager at SBS, your main responsibilities will include defining and executing operational marketing plans, managing lead generation efforts, and orchestrating internal and external events. You'll collaborate with various teams ensuring that the marketing strategies are tailored to meet the unique needs of each project and geography, ultimately contributing to customer success and brand awareness.

To excel as the Marketing Operations Manager at SBS, candidates should have at least 5 years of experience in field marketing and project management. A solid understanding of the banking or IT sectors is essential, alongside exceptional communication skills and meticulous attention to detail. Fluency in French and English is mandatory, with Dutch being a bonus.

SBS emphasizes collaboration across various marketing teams to ensure that the strategies implemented by the Marketing Operations Manager are localized. You will work closely with colleagues to create relevant omnichannel go-to-market tactics that align with the specific cultural and market needs of each region.

In your role as Marketing Operations Manager at SBS, you will oversee a variety of events such as local kick-offs, customer seminars, trade shows, and conferences. You'll also work with Fintech partners to co-host events, providing a platform to engage with clients and prospects effectively.

An Account-Based Marketing (ABM) approach is vital for the Marketing Operations Manager at SBS as it allows for tailored marketing efforts aimed at specific high-value clients. By supporting sales teams with highly targeted strategies, you’ll ultimately drive lead generation and enhance customer acquisition.

The Marketing Operations Manager plays a crucial role in augmenting customer satisfaction at SBS by ensuring that all marketing activities are aligned with customer needs and expectations. Through effective communication, lead management, and engaging events, you will help create an enjoyable experience for clients and prospects alike.

Joining SBS as a Marketing Operations Manager offers numerous benefits, including opportunities for telecommuting a couple of days a week, a competitive benefits package, and perks such as meal vouchers and performance bonuses. The environment promotes innovation and collaboration, allowing you to grow your career in a top-tier fintech organization.

In your response, highlight specific experiences where you successfully oversaw marketing operations, focusing on any fintech-related projects you've led. Discuss the strategies you implemented and the outcomes achieved, showcasing your understanding of the unique challenges and opportunities within the sector.

When answering this, describe your approach to task prioritization, emphasizing your ability to assess project deadlines and require resources. Discuss any tools or techniques you use to manage time effectively and how this strategy has contributed to successful project outcomes in your previous roles.

Your response should include specific strategies that have worked for you in the past, such as nurturing leads through personalized communication or employing ABM. Highlight your success in building long-term customer relationships, particularly in a B2B context in the fintech industry.

In your answer, narrate the details of a specific event, focusing on your planning and execution roles. Discuss the results of the event—engagement metrics, lead generation outcomes— and how you utilized feedback to improve future events.

Explain the metrics and KPIs that matter most to you, such as lead conversion rates, customer engagement levels, or event attendance. Bring in examples from your experience where you successfully measured and reported on the success of marketing campaigns.

Outline your strategy for working collaboratively with sales teams to ensure alignment on goals and messaging. Discuss how you have facilitated communication and made sure that marketing efforts effectively support sales initiatives, driving improvement in lead quality and closing rates.

In your response, demonstrate your commitment to continuous learning by mentioning any industry publications, websites, or conferences you follow or attend. Emphasize your proactive approach in applying this knowledge to enhance your marketing strategies at SBS.

Discuss how you prefer to approach conflict resolution, focusing on open communication and collaboration. Talk about a past experience where you navigated a disagreement professionally and how it led to a successful outcome.

Elaborate on the importance of data-driven decision-making in your role and how you leverage data analytics to inform your strategies. Provide examples of how analyzing data has led to successful marketing decisions in your past positions.

Craft a response that authentically conveys your passion for the fintech sector and your admiration for SBS as a leader in this space. Discuss how your skills and experiences align with the company's goals, and what you hope to achieve in this dynamic organization.