Marketing Copywriter

As the Marketing Copywriter at Subsplash, your primary responsibilities include developing high-quality content across various platforms, such as blogs, social media, and email marketing. You’ll collaborate closely with the marketing team to ensure that all content aligns with our marketing goals and the brand's voice. Additionally, you will interpret creative briefs, conduct research, and optimize content for SEO to engage our audience effectively.

To apply for the Marketing Copywriter position at Subsplash, you should possess at least 2 years of copywriting experience, preferably in a B2B SaaS environment. Strong writing and proofreading skills are essential, alongside familiarity with SEO best practices and tools. A degree in marketing, business, or a related field is a plus, and you should be eager to share a portfolio showcasing your past work.

At Subsplash, we support our Marketing Copywriters by fostering a collaborative and innovative work environment. You'll have access to professional development opportunities and resources that empower you to grow in your writing and marketing skills. Regular feedback sessions and performance analyses will help you refine your work while aligning with our core values of humility and excellence.

SEO plays a crucial role in the Marketing Copywriter position at Subsplash, as optimizing content for search engines is essential for driving organic traffic and increasing brand visibility. You will be expected to conduct keyword research and implement SEO best practices in your writing to enhance content performance, ensuring that it resonates well with our audience while also ranking high in search engine results.

The ideal working environment for a Marketing Copywriter at Subsplash is dynamic and collaborative with a focus on creativity and innovation. Working remotely, you'll be part of a mission-driven team that values clear communication, creativity, and independence, all while contributing to projects that make a real difference for churches and organizations around the world.

When preparing for this question, it's essential to emphasize your understanding of keywords, on-page SEO elements, and the importance of quality content. Discuss your process for keyword research, how you incorporate these keywords naturally in your writing, and your experience using tools like Google Analytics to track content performance.

For this question, consider outlining your approach to research, drafting, editing, and finalizing content. It’s effective to communicate how you prioritize clarity, audience engagement, and adherence to brand voice throughout each step, while also touching on any tools you use to facilitate your writing.

Here, highlight your methods for keeping your finger on the pulse of industry trends, such as subscribing to relevant newsletters, participating in professional associations, or attending webinars and workshops. It's also beneficial to mention that you actively engage with content marketing influencers and communities.

When answering this question, share relevant examples from your past roles where you communicated effectively with B2B audiences. Highlight specific projects or campaigns that were aimed at business clients and discuss how you tailored your writing to meet the needs of that audience.

In response to this question, discuss your communication style and openness to feedback. Illustrate your teamwork experience by sharing successful collaborations from past jobs and how they resulted in effective campaigns, emphasizing the importance of aligning content with overall marketing goals.

This is an opportunity to showcase your best work. Choose a specific project and explain your creative process behind it, what challenges you faced, and how you measured its success. Be sure to reflect on why it's meaningful to you—such as its impact or the skills you developed while creating it.

In your response, consider mentioning qualities like creativity, attention to detail, or the ability to connect with varied audiences. Provide examples from your experiences that demonstrate how these qualities have contributed to successful writing outcomes.

Efficiency and organization are keys to managing deadlines. You can describe your time management techniques, such as breaking projects into smaller tasks and setting priorities. Emphasize your commitment to quality and how you maintain standards even when the clock is ticking.

Discuss various metrics you track, such as engagement rates, social shares, or conversion rates. Mention any tools or methods you use to evaluate content performance, and how you apply these insights to improve future projects.

In answering this question, express your passion for the mission-driven nature of Subsplash and the opportunity to help churches and non-profits. Share how the company’s values align with your personal and professional goals, and how you see your role contributing to a positive impact.