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Growth Content Associate

Growth Content Associate

Full-time (40 hrs per week), Remote

At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals.

About The Company:

A Germany based pioneering fine jewellery brand that seamlessly blends luxury with sustainability is looking for a Growth Content Associate. The company crafts exquisite pieces using 100% recycled gold and lab-grown diamonds, ensuring ethical elegance without compromise. Be part of a team that's redefining the jewellery industry by harmonising timeless beauty with environmental responsibility. Join a fast-growing, innovative brand reshaping how luxury meets sustainability.

About The Role:

As a Growth Marketing Associate, you’ll play a key role in driving the company’s marketing efforts across digital platforms, ensuring their message reaches millions while fostering a vibrant online community. This role offers the chance to blend creativity, strategy, and hands-on execution to make a real impact.

Responsibilities:

  • Content Creation & Distribution: Develop and share engaging content across social media platforms with the goal of reaching millions.

  • Social Ad Monitoring: Track and respond to comments on social ads to enhance conversion rates (CVR).

  • Community Building: Establish and manage an online community, fostering engagement and growth.

  • Ad Creation & Management: Create ads and collaborate with content partners to ensure high-quality ad production.

  • Blog Writing: Contribute 1-2 blog articles per week that are insightful and engaging.

  • Competitor Research: Conduct research to stay ahead of industry trends and identify opportunities.

  • Influencer Collaboration: Identify potential influencers to work with and manage these relationships.

  • Social Media Expertise: Proficient in managing social media platforms and engaging with online communities.

  • Graphic Design: Skilled in Photoshop and Canva for creating visually appealing content.

  • Video Editing: Experience with InShot, CapCut, or similar video editing apps for quick content production.

Requirements:

  • Educational Background: Bachelor’s degree in Marketing, Communications, Journalism, or a related field.

  • Experienced: 2-4 years of experience in content marketing, copywriting, or a related role.

  • Social Media Savvy: Understanding content that engages audiences and able to spot trends, with a track record of success

  • Content Creator: Experience in creating video or visual content for platforms like Instagram, TikTok, or YouTube

  • Curious & Creative: Creativity, adaptability, and a results-driven mindset.

  • Email Marketing Proficient: Experienced in email marketing

  • Time zone: Ability to work aligned to Central European Time business hours


At The Global Talent Co., our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.

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What You Should Know About Growth Content Associate , The Global Talent Co.

Are you ready to step into the shoes of a Growth Content Associate at The Global Talent Co.? Based in Johannesburg, this full-time, remote position is perfect for creative individuals who are passionate about content marketing and want to be part of a revolutionary fine jewellery brand. This innovative company is not just about luxury; they seamlessly blend elegance with sustainability, using 100% recycled gold and lab-grown diamonds. As a Growth Content Associate, you will dive headfirst into developing engaging content that resonates with audiences across multiple digital platforms. You'll be the voice that reaches millions, capable of fostering an incredible online community. Your responsibilities will include everything from crafting high-quality ad campaigns and writing insightful blog posts to tracking social ads for enhanced conversion rates. Additionally, you will conduct competitor research to stay ahead of the curve and engage influencers to amplify the brand's message. With your skills in graphic design and video editing using tools like Photoshop, Canva, InShot, or CapCut, you'll create visually captivating content that embodies the brand's ethos. If you have a degree in Marketing or a related field and 2-4 years of experience in content marketing, this might just be the perfect next step in your career. The Global Talent Co. is on a mission to connect exceptional talent with leading tech companies worldwide, and they're looking for someone like you to elevate their marketing efforts. Join the movement and help set new standards in the jewellery industry where sustainability meets luxury.

Frequently Asked Questions (FAQs) for Growth Content Associate Role at The Global Talent Co.
What does a Growth Content Associate do at The Global Talent Co.?

A Growth Content Associate at The Global Talent Co. is responsible for creating engaging content and managing online communities to promote a pioneering fine jewellery brand. This includes writing blog articles, creating social media ads, and fostering influencer partnerships.

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What qualifications do I need for a Growth Content Associate position at The Global Talent Co.?

To be considered for the Growth Content Associate role at The Global Talent Co., you typically need a Bachelor’s degree in Marketing, Communications, Journalism, or a related field, along with 2-4 years of relevant experience in content marketing or copywriting.

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Is remote work an option for the Growth Content Associate role at The Global Talent Co.?

Yes, the Growth Content Associate position at The Global Talent Co. is fully remote. This allows you to work from anywhere while being part of a dynamic team focused on innovative luxury jewellery.

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What skills are essential for a Growth Content Associate at The Global Talent Co.?

Essential skills for a Growth Content Associate at The Global Talent Co. include strong content creation abilities, proficiency in graphic design and video editing, social media expertise, and a knack for community engagement.

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How does The Global Talent Co. support its employees in the Growth Content Associate role?

The Global Talent Co. offers competitive compensation, opportunities for career growth, and access to a community of over 25,000 marketing professionals, all dedicated to your success as a Growth Content Associate.

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What types of content will I create as a Growth Content Associate at The Global Talent Co.?

As a Growth Content Associate at The Global Talent Co., you will create a variety of content including social media posts, ads, blog articles, and potentially video content to engage audiences effectively.

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Are there growth opportunities for a Growth Content Associate at The Global Talent Co.?

Absolutely! The Global Talent Co. is committed to employee development, offering paths for advancement and professional growth as you excel in your role as a Growth Content Associate.

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Common Interview Questions for Growth Content Associate
Can you explain your content creation process for social media?

Certainly! I begin by researching trending topics relevant to the target audience, brainstorming engaging ideas, and then proceed to draft content, ensuring it aligns with brand guidelines. I always consider visuals and have tools ready for quick edits.

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How do you measure the success of your content initiatives?

I utilize metrics such as engagement rates, conversion rates, and audience growth to measure success. Additionally, I analyze feedback and comments to refine future content strategies.

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Can you describe your experience with influencer collaborations?

I have built relationships with various influencers, identifying those whose values align with the brand. I believe clear communication and mutual benefits are key to successful collaborations.

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What strategies do you use for community building?

Engaging consistently with followers, encouraging discussions, and creating exclusive content for community members are strategies I employ. I love recognizing and celebrating community milestones.

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How do you stay ahead of industry trends?

I regularly read industry blogs, attend webinars, and participate in marketing forums to keep up with the latest trends. Following thought leaders on social media also helps me stay informed.

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What software tools do you prefer for content design?

I frequently use Canva and Photoshop for graphic design due to their versatility. For video content, InShot and CapCut are my go-to apps because of their user-friendly interfaces.

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How do you handle negative feedback on social media?

I approach negative feedback with a calm demeanor, acknowledging the concern and responding promptly. My goal is to resolve issues transparently while maintaining the brand’s reputation.

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What role does SEO play in your content strategy?

SEO is integral; I ensure all content is optimized with relevant keywords. This boosts visibility and attracts organic traffic while maintaining the content's quality and relevance.

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Describe a challenging project you've worked on in content marketing.

In a previous role, we rebranded a campaign on short notice. I gathered team input for quick ideation, adapted our content creation process, and we successfully launched on time, exceeding engagement goals.

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What motivates you to work in content marketing?

I’m driven by a passion for storytelling and connecting with audiences. Seeing how content can make a difference in brand perception inspires me to keep pushing creative boundaries.

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DATE POSTED
November 27, 2024

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