Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy, and consent to receive emails from Rise
Jobs / Job page
Social Media Manager- Lifestyle Hotels image - Rise Careers
Job details

Social Media Manager- Lifestyle Hotels

VALOR CORPORATE POSITIONS

THE ROLE

Position: Social Media Manager, Luxury Hotels

Reports To: Corporate Director of Digital & Brand Strategy

COMPANY OVERVIEW:

Valor Hospitality is a leading hotel management company that is a trend setter in the hospitality market. The company is recognized by owners, investors, developers, and guests as an innovative partner to drive revenue and increase profits.

We believe that the highest form of compliment is respect for each associate, both as an individual and as a valued part of our organization. We will do our best to encourage communication, and we will listen with an open mind to new ideas. Furthermore, we are dedicated to implementing those ideas, which will result in a higher level of productivity and professionalism. In addition, we are committed to you, and your career advancement and we will provide you the opportunity to be successful.

POSITION PROFILE:

The Social Media Manager, Luxury Hotels develops and executes social media marketing strategies to attract and engage guests, increase sales, raise brand awareness, and grow community engagement in a measurable way. The Social Media Manager, Luxury Hotels will be responsible for leading the social media efforts for 5 different hotels and their respective F&B outlets (where applicable). This position interprets integrated marketing communications, brand-building messages, hotel communications, and issues management in the brand's voice across social media networks, focusing on Facebook and Instagram.

ESSENTIAL JOB FUNCTION:

  • Develops, executes, and manages social media and digital marketing strategies, goals, and objectives.
  • Drives social media initiatives and content across social channels.
  • Implements, monitors, and measures social media campaigns to support broader marketing initiatives.
  • Implements paid media campaigns effectively utilizing Facebook Ads Manager.
  • Develops brand awareness and increase engagement by developing and designing strong content strategies.
  • Stays current and assesses industry and social media trends, tools, new platforms, innovations, and best practices.
  • Responsible for the development and execution planned real time, paid and organic content.
  • Develops and manages social content calendars and value-added content solutions to prompt engagement and activate consumers through social media outlets.
  • Creates and/or sources content for social media posts based on hotel needs, community sentiment, special events, promotions, and company announcements.
  • Builds and manages the brand’s social media profiles and presence.
  • Oversees social media engagement across hotels & restaurants to harness the power of the social web, gain insights, and connect with customers, guests, and critics.
  • Manages guest feedback on social channels both reactive (i.e., addressing complaints in an appropriate manner) and proactive (i.e., praising guests who demonstrate advocacy on behalf of our brand).
  • Leverages social listening tools to monitor brand conversations and report key insights.
  • Engages in relevant social discussion about the organization, brand, competitors, and/or industry from existing customers and new guests/audiences.
  • Monitors online ratings and responds accordingly.
  • Develops and executes social promotions and campaigns, tracks their success, and the content and links posted through other channels.
  • Recommends creative approaches for social media executions to support business goals, including promotions, campaigns, and contests.
  • Partners with PR team to enhance PR strategies through social channels.
  • Develop and execute influencer marketing relationships/campaigns.
  • Prepares reports based on key performance indicators.
  • Provides counsel on social media utilization and measurements.
  • Analyzes social media presence, performance, and activities.
  • Maintains a consistent system of documented reporting and metrics.
  • Analyzes paid media strategy and provide suggestions to continue to improve performance across all paid social channels.

DESIRED SKILLS AND QUALIFICATIONS:

Education: Bachelor’s degree in Communications, Business, Marketing, Social Media, or related field.

Experience: 2-4 years Social media experience preferred. Hospitality, restaurant, food, or beverage experience preferred. Extensive experience in social media management preferred. Luxury brand experience a plus.

Skills and Abilities: Proficient with Microsoft Office Suite. Photography and/or design software skills are a plus. Working knowledge of content marketing strategy and application. In-depth knowledge of the key social media channels, social media platforms, and how each platform can be deployed in different scenarios. Knowledge of the ins and outs of all social media channels, uses them effectively for work and personal. Working knowledge of current digital advertising trends, best practices, and emerging social media tools. Ability to jump from the creative side of marketing to the analytical side. Ability to write and edit communications and articulate the brand ‘voice’ in a creative, compelling, and witty manner. Ability to communicate complex concepts in clear concise language; to demonstrate active listening while engaging others; and to establish, implement, and clearly communicate strategies that align with business needs and objectives to gain buy-in from stakeholder. Ability to anticipate and respond to the needs of stakeholders (e.g., internal and external customers, etc.) in a timely manner. Ability to adapt and adjust planned work through analyzing work demands, competing priorities, and tight deadlines; and to understand the most effective and efficient means to accomplish tasks within the parameters of the organizational structure, processes, systems, and policies. Ability to travel overnight approximately 10-15% annually. Experience with paid media. Experience with influencer marketing.

BENEFITS PACKAGE

  • Competitive Salary

  • Team Member Hotel Discount Program

  • Benefits - Health, Dental, Vision, Life Insurance, and other supplemental options

  • Paid PTO

  • 401k with employer match

  • Team Member Awards and Recognition programs throughout the year

  • Food and Beverage Discounts

  • Tuition Reimbursement

Please visit http://www.valorhospitality.com to learn more about our existing hotels, other exciting job opportunities and our company.

Average salary estimate

$60000 / YEARLY (est.)
min
max
$50000K
$70000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

Similar Jobs
Photo of the Rise User
Target Hybrid 1000 Nicollet Mall, Minneapolis,MN 55403-2542
Posted 4 days ago
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony

Become a pivotal part of Target's Loyalty Strategy team, leading transformative initiatives within one of the world's most admired brands.

Photo of the Rise User

Kickstart your marketing career as a Brand Marketing Assistant, engaging with customers and representing top-tier brands at exciting events.

Freestone Property Group Hybrid New York, New York, United States
Posted 6 days ago

Freestone Property Group seeks an innovative Director of Marketing to amplify its brand and drive leasing success in New York City’s dynamic real estate landscape.

Photo of the Rise User
NALA Remote No location specified
Posted 11 days ago

NALA is looking for a detail-oriented Paid Ads Specialist to drive impactful paid search campaigns across diverse markets.

Photo of the Rise User
American Express Remote New York, New York, United States
Posted 12 days ago
Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
Medical Insurance
Dental Insurance
Mental Health Resources
Life insurance
Disability Insurance
Child Care stipend
Employee Resource Groups
Learning & Development

The Manager, Paid Social Media at American Express will drive strategic development and execution of innovative social media campaigns targeting B2B audiences.

Photo of the Rise User
Posted 10 days ago

As a key member of the Global Digital Marketing team at Databricks, you'll spearhead paid search initiatives to drive impactful brand and demand generation campaigns.

Photo of the Rise User
Posted 12 days ago

Noble Studios is looking for a Paid Media Manager to elevate client campaigns through innovative digital marketing strategies and collaboration.

Photo of the Rise User
Posted 3 days ago

Seeking a technical Sr. GTM Engineer to optimize marketing operations at Ashby, driving automation and strategic collaboration across teams.

Posted 13 days ago

Join Captura Hall as a Marketing Associate and play a key role in crafting impactful advertising solutions alongside a creative team in Atlanta.

SCDC Hybrid Houston, Texas, United States
Posted 5 days ago

We are looking for a dynamic Social Media Community Engager to elevate our TikTok presence and drive audience interaction at S.H.A.R.E. Community Development Corp.

Photo of the Rise User

Lead AbbVie's international customer engagement strategies as the Director of International In-Field Team Excellence.

Photo of the Rise User
Balanced Body Remote Sacramento, California, United States
Posted 9 days ago

Join Balanced Body as a Senior Social Media Strategist and lead the charge in evolving their digital presence while collaborating with a passionate team.

Posted 8 days ago

Become an integral part of Edwards Lifesciences' mission-driven IT team as a Senior Analyst focused on Marketing Technology Operations, influencing patient care through innovative solutions.

Valor Hospitality Partners is a global hospitality management company igniting, inspiring, and realizing the full potential of our properties through our people, services, passion, and spirit, making every interaction engaging & enriching. We do t...

3 jobs
MATCH
Calculating your matching score...
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
March 30, 2025

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!
LATEST ACTIVITY
Photo of the Rise User
Someone from OH, Dayton just viewed Plant Engineer I - HVAC at Pfizer
Photo of the Rise User
Someone from OH, Dayton just viewed Entry Level Industrial Engineer at Boeing
Photo of the Rise User
Someone from OH, Dayton just viewed Manufacturing Engineer Intern at Marvin
Photo of the Rise User
Someone from OH, Dayton just viewed Assessment Engineering Intern at Learning A-Z
C
Someone from OH, Dayton just viewed Project Engineer at CRB
Photo of the Rise User
Someone from OH, Dayton just viewed Manufacturing Engineer III at Agile Space Industries