CRM & Revenue Operations Specialist

Adtucon is a cutting-edge media tech company that is revolutionizing performance-based advertising through the transformative power of AI. Our team of experts provides clients with expertise and knowledge in growth and performance marketing, driving business success through strategic insights and advanced technological solutions. With a pay-per-lead model for lead generation and no monthly fees, Adtucon powers customer acquisition for our clients — rewards only, no risks.

To carry out our mission we are looking for a CRM & Revenue Operations Specialist to join our team.

WHAT WE WOULD LIKE YOU TO TAKE CARE OF

• Design and implement an end-to-end Revenue Operations strategy that integrates marketing, sales, and customer success, with the goal of optimizing performance and maximizing revenue.

• Design and implement advanced automated workflows for managing the lead lifecycle, nurturing contacts, and optimizing cross-sell and upsell opportunities.

• Work closely with the IT team to integrate and optimize all company platforms (CRM, marketing automation, ERP, BI, etc.), ensuring data consistency and a unified view of the customer.

• Conduct in-depth analyses to measure the effectiveness of marketing and sales activities in relation to financial goals, developing insights to inform future strategies.

• Map the complete customer journey, identifying critical stages and proposing initiatives to enhance the overall customer experience, increase conversion rates, and improve satisfaction.

• Optimize the sales funnel by implementing advanced lead nurturing strategies and streamlining transitions between various stages of the customer lifecycle.

• Develop and manage Revenue Growth programs, including new pricing programs. Identify and test new strategies for entering new markets, cross-selling, and up-selling, with the aim of increasing revenue in a scalable way.

• Develop reports and dashboards to monitor key metrics related to marketing and sales performance (KPIs such as leads, conversions, customer lifecycle, revenue, etc.).

WHAT WE WISH YOU’D BRING WITH

• At least 3-5 years of experience in Marketing Operations, Revenue Operations, or Sales Operations in technology or digital companies.

• Expertise in scalable platforms: experience managing technological platforms with a focus on scalability, security, and performance, ensuring optimal user experience in a dynamic environment.

• Advanced knowledge of HubSpot CRM, experience with marketing automation in HubSpot, including campaign creation and lead management.

• Experience in media, SaaS, or tech companies, with in-depth knowledge of recurring revenue models.

• In-depth knowledge of key marketing and sales metrics, with experience in applying advanced funnel analysis techniques and conversion optimization.

• Analytical skills: ability to use data to analyze and optimize platform performance, with a strong focus on achieving high-quality results.

• Communication and leadership: excellent communication skills in both Italian and English (C1) and the ability to collaborate with different teams (technical, marketing, operations), as well as external stakeholders. Ability to manage priorities and motivate the team toward common goals.

• Results-oriented mindset: practical and results-driven approach with the ability to make quick decisions to improve the platform continuously.

WHAT WE WOULD LIKE TO OFFER YOU

• Join an innovative team during an exciting phase of growth: be part of a true Made in Italy success story;

• Opportunity for rapid growth within your role and beyond, through a career progression & internal rotation program;

• Independence and full autonomy to shape your work as you prefer and suggest changes that truly make an impact.

• Contract & Compensation: in line with the candidate’s experience

• Portfolio of Benefits - pick what you like!

• You'll be working in a hybrid setup

• State-of-the-art hardware and software to make the magic happen!

D,E&I STATEMENT

At Adtucon, we celebrate diversity and view it as an opportunity for growth and enrichment. In our organisation, we promote uniqueness and individuality, and we do not discriminate on the basis of disability, neurodiversity, gender identity, biological sex, sexual orientation, marital status, parental status (including pregnancy), age, ethnicity, origin, religion, political ideology, or other characteristics. Our selection processes are based on professional experience, attitude, and the talent of each candidate.

ESG  STATEMENT

We are committed to minimising our environmental impact and promoting positive social change. Through the use of recycled, recyclable, and compostable packaging, and monitoring our emissions, waste, and energy consumption, we strive to minimise our footprint. At the same time, we partner with local, national, and international social organisations to create events, collaborations, and charitable initiatives that truly make a difference in our communities and beyond.

Find out more on our career page.

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