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Content Producer

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About Blue Onion

Blue Onion disrupts the status quo of processing financial data for leading consumer brands. The Blue Onion subledger enables companies like Supergoop!, BarkBox, and a.k.a. brands to close their books daily–not monthly–with guaranteed accuracy. Blue Onion is the only platform that leverages powerful AI to automate the reconciliation process from each transaction all the way to the bank. The Blue Onion subledger validates data from the source, providing a foundation of financial truth to make smarter business decisions–faster.

Founded in 2020, Blue Onion is led by co-founder and CEO Lyndsey Bunting, former VP of Finance at Birchbox who experienced the pain of manual reconciliation processes and inaccurate financial data throughout her career. Blue Onion is backed by leading investors including Y Combinator, Joe Saunders, former Chairman and CEO of Visa, Entree Capital, and Vinyl Capital.

About This Role
We’re looking for a Content Producer to shape the narrative around the future of finance operations. In this role, you'll create compelling thought leadership and educational content that challenges outdated accounting processes and helps finance leaders embrace automation and AI. If you’re passionate about storytelling, data-driven insights, and sparking conversations that redefine finance workflows, this is the perfect role for you.

What You’ll Do

Execute a thought leadership and point of view focused strategy – Execute and redefine a content plan that positions Blue Onion as the go-to resource for modern CFOs and accounting teams.
Own Blog & Social Media Content – Write and manage LinkedIn posts, blog articles, and case studies that highlight finance transformation stories.
Leverage Data to Tell Stories – Use Blue Onion’s proprietary product data, industry reports, and customer insights to craft compelling narratives around finance automation, reconciliation pain points, and audit readiness.
Produce Educational Resources – Develop whitepapers, guides, and webinars that help finance leaders understand and implement modern finance workflows.
Create Engaging Video Content – Work on video scripts, customer interviews, and explainer videos that bring complex finance topics to life.
SEO & Distribution – Optimize content for search engines and ensure strategic distribution across digital channels.
Collaborate with Finance & Product Experts – Partner with Blue Onion’s finance leaders, product teams, and industry influencers to develop content that educates and inspires.

What You’ll Bring

3-5 years of experience in content creation, journalism, or marketing—preferably in fintech, B2B SaaS, or financial services.
Ability to use AI to streamline workflows and maximize efficiency.
Strong writing and storytelling skills—able to take technical finance topics and make them engaging.
Experience managing social media and driving engagement on LinkedIn.
Ability to analyze and interpret survey data, financial trends, and product insights to tell compelling stories.
Experience with video content (scriptwriting, editing, or working with production teams).
Self-starter mentality—excited to experiment, iterate, and grow our content efforts.

Bonus Points

Deep understanding of finance and accounting challenges, with the ability to create content that resonates with CFOs, controllers, and finance teams.
Background in finance journalism, or B2B fintech marketing.
Familiarity with finance automation, revenue recognition, and reconciliation processes.

Blue Onion Values

Build It With Purpose. We build with our customers, not just for them. We work to empower, and focus on the problems that matter with efficiency and humility.

Own It With Empathy. We show up. We’re accountable, approachable, responsive, and helpful.

Tackle It Together. We find solutions together, and communicate frequently. We consider all voices equal, and all opinions are encouraged.

Make It Clear.We set clear and honest expectations. We’re transparent in word and action.

Compensation and Benefits

Salary: $100,000 - $130,000 based on experience and location.
Equity
Health Benefits
401k
Unlimited PTO
Fully Remote, with office hubs in NYC, Boston & Chicago

Average salary estimate

$115000 / YEARLY (est.)

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$100000K

$130000K

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What You Should Know About Content Producer, Blue Onion Labs

If you're a creative storyteller with a passion for finance, the Content Producer role at Blue Onion is your dream job! At Blue Onion, we’re reinventing how consumer brands manage financial data, empowering companies like Supergoop! and BarkBox to revolutionize their accounting processes with our innovative subledger. As a Content Producer, you'll have the opportunity to craft compelling narratives around finance operations that resonate with CFOs and accounting professionals, helping them navigate the modern world of finance. Your tasks will include creating thought leadership pieces, engaging blog content, and educational resources that highlight the importance of automation and AI in finance. You'll leverage Blue Onion’s unique data to tell stories that address the challenges financial teams face daily. Imagine creating insightful whitepapers, hosting webinars, and even developing video content that simplifies complex finance topics! We're looking for someone who not only understands the intricacies of finance but can also make them exciting and digestible. Join our fantastic team and take a lead role in positioning Blue Onion as the industry authority on financial transformation. Your expertise in content marketing, combined with the ability to manage social media and drive impactful engagement, will ensure our mission to redefine finance workflows is communicated far and wide. Not only will you have a seat at the table in developing engaging content, but you'll also collaborate closely with finance leaders and industry influencers to bring our vision to life. If you have a knack for storytelling and a desire to disrupt the status quo of finance operations, we want to hear from you!

Frequently Asked Questions (FAQs) for Content Producer Role at Blue Onion Labs

What are the main responsibilities of a Content Producer at Blue Onion?

As a Content Producer at Blue Onion, your primary responsibilities will include executing a content strategy that positions us as a thought leader in financial operations. You'll manage blog and social media content, produce educational resources like whitepapers and guides, and collaborate with finance and product experts. This role demands creativity and an ability to leverage data to craft compelling narratives that resonate with modern CFOs and accounting teams.