Sales Manager (IGS) - West Germany

As a Sales Manager at Brainlab in West Germany, your key responsibilities will include building relationships with customers and partners, managing the complete sales cycle, and ensuring an excellent customer experience from lead generation to after-sales support. You will also prepare essential sales documents, coordinate tenders, and actively engage in workshops and conferences. This role is designed for self-motivated individuals who are passionate about Image Guided Surgery and eager to collaborate with various teams across the company.

To qualify for the Sales Manager position at Brainlab, candidates typically need a BA/BS degree or equivalent experience. A strong preference is given to those with sales experience in capital equipment and a keen interest in medical devices, software, and hospital IT. Candidates should also demonstrate self-motivation, excellent organizational and communication skills, and fluency in both German and English, along with the willingness to travel within the region.

The team culture at Brainlab is mutually supportive and international, emphasizing collaboration and innovation. As a Sales Manager, you will be a part of a dynamic team that works together to create meaningful impact in the medical technology field. With regular team events, after-work gatherings, and a focus on professional development, Brainlab fosters an environment where everyone can grow and thrive.

Yes, travel is an essential requirement for the Sales Manager role at Brainlab in West Germany. You will be responsible for visiting customers, attending workshops, and participating in conferences across your region. Having proximity to a major airport will facilitate your travel schedule, helping you build solid relationships with clients and ensure their needs are met effectively.

Brainlab offers a competitive benefits package to its Sales Managers, which includes 30 vacation days plus additional paid holidays, a company car, a laptop for both work and personal use, and flexible working hours, including home office options. Additionally, employees can benefit from bike leasing options, comprehensive training and educational opportunities, and a vibrant team culture with regular events.

When answering this question, focus on specific instances where you successfully managed a sales cycle, mentioning the strategies you employed to engage clients and close deals. Highlight any experience you have with sales documentation and coordination of tenders, underlining your ability to lead projects from start to finish.

In your response, discuss the importance of trust and communication in building relationships. Provide examples of how you have engaged with clients in the past, perhaps through follow-up meetings, listening to feedback, and proactively reaching out to address their needs or concerns.

Share specific lead generation tactics you’ve applied in your previous roles, whether through networking, industry events, or digital marketing. Emphasize your ability to leverage various channels to identify prospective customers and your approach to nurturing those leads into long-term partnerships.

Discuss how collaboration is essential to your sales strategy. Provide examples of how you’ve worked with cross-functional teams, such as customer consulting and product management, to enhance the sales process and support customer needs effectively.

Demonstrate your conflict-resolution skills by outlining a step-by-step approach for handling objections. Discuss how you empathize with the client, provide clarifications, and pivot the conversation towards finding a solution that benefits both parties.

Outline your experience in preparing RfPs and proposals, focusing on your attention to detail, ability to understand technical specifications, and how you customize responses to meet client needs. Include any successful outcomes from your past proposals.

Mention resources that you use to keep current on industry developments, such as trade journals, professional associations, and networking with industry peers. Highlight any additional training or education you've pursued to enhance your knowledge of medical devices and technologies.

Provide an example of a challenging situation you faced in sales. Describe the context, the challenges, and the steps you took to resolve the issue, focusing on the outcome and what you learned from the experience.

Your answer should reflect an understanding of Brainlab's mission, products, and culture. Mention your enthusiasm for the company's innovative approach to medical technology and how your values align with theirs, reinforcing your desire to contribute to their vision.

Discuss the sales metrics that you consider essential, such as lead conversion rates, customer retention rates, and sales growth. Emphasize your analytical skills in tracking performance and your ability to adjust strategies based on data insights.