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Senior Director, Content Strategy

Joining Collibra’s Product Team

We are seeking a Senior Director of Content Strategy to lead and evolve our end-to-end content strategy across our product experience and broader customer ecosystem. This pivotal role will directly oversee our Technical Writing and UX Writing teams, ensuring our product documentation and in-product content are clear, consistent, and user-centered.

Reporting to our VP of Product Design you, as the steward of our content vision, will drive alignment on voice and tone across the product, innovate how documentation is created, consumed, and discovered, and elevate the impact of content across the customer journey. You'll partner closely with Support, Training, Product Marketing, and more to define a unified content strategy that scales with our growth and deepens customer engagement.

This is a hybrid role based in our Raleigh office. Our hybrid model means you’ll work from the office at least two days each week. This setup helps us stay connected, work more closely together, and keep making progress as a team.

The Sr. Director of Content Strategy at Collibra is responsible for

  • Leading, growing, and mentoring the Technical Writing and UX Writing teams.
  • Building a high-performing content team culture grounded in excellence, collaboration, and user empathy.
  • Defining and executing the vision for a unified, scalable content strategy across product documentation and in-product experiences.
  • Developing and governing consistent voice and tone guidelines across all customer-facing content.
  • Driving innovation in content delivery, including contextual help, interactive docs, embedded guidance, and multimedia formats.
  • Partnering with Product Management, Design, and Engineering to ensure content enhances product usability and feature adoption.
  • Collaborating with Support, Training, and Product Marketing to align content strategies across documentation, knowledge base, enablement, and marketing materials.
  • Advocating for content as a core component of the end-to-end user journey.
  • Championing strategies for improving documentation findability, search relevance, and content personalization.
  • Utilizing analytics and user feedback to continuously optimize content effectiveness and engagement.
  • Establishing content governance models to manage quality, consistency, and lifecycle across teams.
  • Defining and tracking success metrics for content strategy and team impact.
  • Applying strategic thinking to complex content ecosystems: Connecting long-term vision with tactical execution across diverse content types, channels, and user needs.
  • Guiding cross-functional alignment through clear, consistent communication: Building shared understanding and drive collaboration across teams such as Product, Design, Support, and Marketing.

You have

  • 10+ years of experience in content strategy, technical writing, UX writing, or related fields, with at least 5 years in a leadership role.
  • Experience managing both technical documentation and UX writing functions, ideally within a SaaS or enterprise software environment; strong understanding of the data governance or data management space is a plus.
  • Proven success in developing scalable, user-focused content strategies across cross-functional teams.
  • A bachelor’s degree in Linguistics, Journalism, Writing, Human-Computer Interaction, or equivalent related working experience is required
  • This position is not eligible for visa sponsorship

You are 

  • Excellent leader, communicator, and possess excellent stakeholder management skills.
  • Experienced with enterprise grade software; Comfortable working in a fast-paced, high-growth, and ambiguous environment.
  • Familiar with leading and scaling multidisciplinary content teams and able to draw from experience managing technical writers, UX writers, or related roles to foster growth, performance, and innovation.
  • Able to analyze customer journeys to improve content effectiveness: using both qualitative and quantitative insights to identify gaps, optimize discoverability, and increase content relevance.
  • Readily absorbing and integrating new information about evolving product capabilities and user needs: Staying current on platform changes, user behaviors, and industry trends to adapt strategy accordingly.

Measures of success

By the first month you will have

  • Built relationships with direct reports and key cross-functional partners across Product, Design, and Support.
  • Audited current documentation and in-product content to identify strengths, gaps, and quick wins.
  • Gained fluency in the product, user needs, voice and tone guidelines, and current content workflows.

By the third month you will have

  • Delivered a content strategy roadmap with clear priorities across documentation and in-product copy.
  • Launched initial improvements or pilots to enhance discoverability or user experience of content.
  • Driven early alignment on tone and voice standards through workshops or cross-team collaboration.

By the sixth month you will have

  • Implemented measurable improvements to content quality, discoverability, or engagement.
  • Established scalable governance and cross-functional collaboration models for content creation.
  • Demonstrated strong team leadership with clear progress on roadmap execution and improved team health.

Compensation for this role

The standard base salary range for this position is $204,000-$230,000 per year. This position is not eligible for additional commission-based compensation. Salary offers are based on a combination of factors, including, but not limited to, experience, skills, and location.

In addition to base salary, we offer equity ownership at every level, bonus potential, a Flex Fund monthly stipend, pension/401k plans, and more.

#LI-JP2

 

 

Benefits at Collibra

Collibra recognizes and values that everyone has different needs, interests, and life goals. We built our benefits program with flexibility in mind to support you and your loved ones through a diverse range of circumstances and life events. These flexible offerings sit on a foundation of competitive compensation, health coverage, and time off. Learn more about Collibra’s benefits.

We create inclusion and belonging through how we onboard, meet, connect, engage, and communicate. Learn more about diversity, equity, and inclusion at Collibra.

At Collibra, we’re proud to be an equal opportunity employer – which ties directly to our core value, “open, direct, and kind.” We realize the key to creating a company with a world-class culture and employee experience comes from who we hire and creating a workplace that celebrates everyone. 

With this, we proudly consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sexual orientation, pregnancy, sex, gender identity, gender expression, genetic information, physical or mental disability, HIV status, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status or any other legally protected category. If you have a need that requires accommodation, let us know by completing our Accommodations for Applicants form.

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$204000K
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What You Should Know About Senior Director, Content Strategy, Collibra

Join the dynamic team at Collibra as our Senior Director of Content Strategy based in Raleigh, North Carolina. In this exciting role, you will lead and refine the end-to-end content strategy that shapes our product experience and enhances customer engagement. Working closely with our Technical Writing and UX Writing teams, you'll ensure our documentation and in-product content are user-friendly and consistent. As the content vision steward, you'll promote a clear voice and tone, innovate content creation and delivery methods, and build strong relationships across various departments including Support, Training, and Product Marketing. By defining a scalable content strategy that grows alongside our organization, you’ll deepen customer interactions and elevate our overall product effectiveness. This hybrid position allows for collaboration in our Raleigh office at least two days a week, ensuring the continued connection and progression of our ambitious team. Do you have extensive experience in content strategy, technical writing, and leadership? Are you ready to take the next step in your career and make a significant impact at Collibra? We can’t wait to meet you!

Frequently Asked Questions (FAQs) for Senior Director, Content Strategy Role at Collibra
What are the responsibilities of a Senior Director of Content Strategy at Collibra?

As the Senior Director of Content Strategy at Collibra, you will lead and mentor the Technical Writing and UX Writing teams, drive the implementation of a scalable content strategy, and ensure consistency in voice and tone across all customer-facing content. You will also collaborate with various departments to enhance product usability and advocate for content as a critical element of the user journey.

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What qualifications do you need for the Senior Director of Content Strategy role at Collibra?

To qualify for the Senior Director of Content Strategy position at Collibra, candidates need over 10 years of experience in content strategy or related fields, including a minimum of five years in leadership. A bachelor’s degree in fields like Linguistics, Journalism, or Human-Computer Interaction is also required, along with experience in managing both technical documentation and UX writing.

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How does Collibra define success for the Senior Director of Content Strategy?

Success for the Senior Director of Content Strategy at Collibra will be measured by the establishment of strong relationships with team members and cross-functional partners, the delivery of a comprehensive content strategy roadmap, and the implementation of measurable improvements in content quality and user engagement within the first six months.

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What is the work environment like for the Senior Director of Content Strategy at Collibra?

As a Senior Director of Content Strategy at Collibra, you will enjoy a hybrid work model, spending at least two days a week in our Raleigh office. This collaborative environment fosters close teamwork and contributes to the company’s lively culture, ensuring that you’re always connected with your colleagues.

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What benefits does Collibra offer for the Senior Director of Content Strategy position?

Collibra provides a competitive compensation package for the Senior Director of Content Strategy role, including a salary range of $204,000 to $230,000 per year, equity ownership, a flexible monthly stipend, retirement plans, generous health coverage, and a variety of other flexible benefits to support the diverse needs of our employees.

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Common Interview Questions for Senior Director, Content Strategy
Can you describe your experience with scaling content strategies?

When answering this question, discuss specific instances where you led content strategy initiatives, focusing on challenges you faced and how you overcame them. Highlight any frameworks or methodologies you employed that led to measurable improvements in engagement or quality.

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What approach do you take to ensure content consistency across diverse teams?

You can mention practices like establishing clear guidelines and regular workshops that facilitate collaboration between Technical Writing and UX Writing teams. Give examples of how this approach helped maintain a unified voice and tone across different types of content.

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How do you measure the effectiveness of content?

Discuss the importance of analytics and user feedback in refining content strategies. Mention specific metrics you’ve tracked in the past, such as customer satisfaction scores or content discoverability rates, to demonstrate your data-driven approach.

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Can you share a time when you had to advocate for content in a product development cycle?

Provide a narrative about how you effectively communicated the value of content to other departments, and how your advocacy led to improved user experiences or enhanced product features, illustrating your stakeholder management skills.

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What strategies do you employ to lead and motivate your content team?

Talk about your leadership style and how you foster an environment of collaboration, feedback, and professional development. Include examples of team-building activities or performance metrics that contributed to a positive team culture.

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How do you stay updated with industry trends in content strategy?

Mention your process for continuous learning, which could include following industry blogs, attending webinars or conferences, and actively participating in professional networks, showing your commitment to staying current.

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What challenges have you faced in content strategy leadership roles, and how did you address them?

Discuss specific challenges such as scaling content operations or integrating feedback from diverse teams. Highlight how you utilized analytical tools or collaborative practices to address and resolve these issues successfully.

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How do you ensure that customer feedback informs your content strategy?

Share your methods for gathering and analyzing customer feedback, such as surveys or usability tests, and explain how this data influenced changes in your content strategy, improving the overall user journey.

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What role does data play in your content strategy development?

Emphasize your reliance on data to drive decisions, discussing specific types of data you focus on like user behavior analytics or engagement metrics, which help in refining content and aligning it with user needs.

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How do you approach mentoring and developing content team members?

Talk about personalized development plans, coaching sessions, and how you provide constructive feedback to help team members grow. Share success stories of individuals you’ve mentored to illustrate your effectiveness.

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Full-time, hybrid
DATE POSTED
April 12, 2025

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