Technical Account Support Specialist

The Technical Account Support Specialist at Sinclair, Inc. plays a crucial role in managing key digital account relationships. Responsibilities include serving as a technical expert on Programmatic Demand Side Platforms, communicating technical issues to stakeholders, and partnering with Sales and Operations teams. You'll also monitor campaign performance, educate sales teams on advertising offerings, and provide training and mentorship to account management members.

To be a successful candidate for the Technical Account Support Specialist position at Sinclair, Inc., you will need a Bachelor’s Degree in a related field along with at least 3 years of experience in a client-facing role. Previous experience with a DSP, particularly with Xandr or similar platforms, is essential as well as strong problem-solving abilities and proficiency in MS Excel.

The Technical Account Support Specialist at Sinclair, Inc. supports client growth by ensuring they get the maximum value from the Compulse platform. This role involves understanding client needs, providing tailored technical solutions, and regularly communicating insights gained from analytics to enhance performance and campaign strategies.

In the role of Technical Account Support Specialist at Sinclair, Inc., training and mentorship involve educating fellow team members about advertising offerings, best practices, and technical concepts. This ensures the entire account management team is equipped with the knowledge needed to provide exceptional service and support to clients.

At Sinclair, Inc., the culture is collaborative, goal-oriented, and supportive. The organization values teamwork and encourages individual growth, offering opportunities for career advancement and a strong emphasis on employee well-being through various benefits and programs.

In your response, focus on specific DSPs you have worked with, such as Xandr or Yahoo! DSPs, and discuss your role in setting up deals or managing campaigns. Highlight any metrics or outcomes that showcase your impact.

Explain your approach to diagnosing and resolving technical issues efficiently. Do you prioritize communication with the client, and how do you follow up to ensure their needs are met? Highlight any specific tools or methodologies you use.

Choose an example that illustrates your ability to simplify complex information. Focus on how you tailored your language to ensure the client understood and how it positively affected their campaign outcomes.

Discuss your familiarity with analytics tools and reporting methods. Mention how you report metrics to clients and internal teams, and how you translate data into actionable insights for campaign optimization.

Provide examples of past collaborations with Sales, Product/Engineering, or Operations teams. Highlight your communication skills and how working cross-functionally led to successful project outcomes.

Discuss your time management strategies and techniques such as task prioritization or using project management tools. Emphasize your ability to stay organized and provide timely support to clients.

Explain how educating clients on products and services adds value. Share how you assess client knowledge levels and tailor your training to enhance their use of the Compulse platform.

Select a specific campaign and discuss your role in its management. Include metrics such as ROI, client satisfaction, or growth in engagement to demonstrate success and what actions contributed to those results.

Share your methods for keeping abreast of industry changes, such as reading industry publications, attending webinars, or participating in forums. Highlight how this practice benefits your work and client success.

Discuss essential qualities such as strong problem-solving abilities, excellent communication skills, the capacity for teamwork, and technical proficiency. Provide examples from your experience that highlight these traits in action.