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Planner, Demand Sensing

Job Description

Position Summary

This role is responsible for providing real-time insights to enhance the accuracy of the demand forecast by leveraging new technologies to incorporate current market conditions and rapidly adjust forecasts as needed.  They will run predictive analysis and assist in generating an accurate forecast by considering a variety of factors such as weather, latest market trends, holidays, and other macro-economic indicators.

This role will support the S&OE and S&OP Leadership Teams in key activities such as forecast projections for key meetings and Executive communication, system integrity and improvement, and scenario development.

Role Responsibilities:

  • Leverage advanced analytics and machine learning algorithms to generate short-term and mid-term forecasts based on the current realities of consumer behavior.

  • Applying advanced forecasting techniques to improve demand predictions’ precision and responsiveness.

  • Capture current demand signals/trends that may impact demand by using and analyzing market intelligence data, (Circana, etc), past and near term weather events, holiday impacts, consumer behavior changes and macro-economic conditions.

  • Lead weekly S&OE meetings in collaboration with S&OE Manager to review recent forecast performance metrics, discuss variances or adjustments needed to near term forecasts, and align on demand scenario to publish. These insights will enable S&OE team to produce, deploy and balance network to meet near term demand forecast. In turn, Demand Sensing Planner will capture insights from S&OE team related to recent or upcoming inventory shortages that could have impact on depletions performance.

  • Mark and categorize outlier events (weather, inventory issues, etc) to distinguish between incorrect and abnormal history. This will prevent overstating the impact in the forecast created by the statistical model and provide better explainability of demand performance in post game analysis with Data Science and Demand Planning teams.

  • Able to develop various “what if” scenarios thru the utilization of key drivers and drive cross functional consensus alignment, as well as identify risks and opportunities.

  • Reviews wholesaler forecasts within the 0-13 week window, identifying potential future issues, responding to changing sales trends, and coordinating appropriate corrective actions.

  • Communicates and leads calls with sales, marketing and supply chain groups to calculate detailed forecasts as needed. Makes recommendations on actions needed to meet actual and forecasted demand.

  • Provides actionable insights at the Distributor-Item Level (such as market and brand specific trend shifts, competitor actions, distribution changes, and climate patterns) to the Demand Planning team for utilization in updating the long-term (3-24 months) forecast time horizon and explainability.

  • Relates, measures, and drives action from established KPI’s (Weekly Accuracy and Bias, etc.) for S&OE depletions projections.

Collaboration, Communication and Decision Making:

  • Foster strong relationships with demand and S&OE planners, data science and sales teams to integrate relevant data and insights to drive forecasting enhancements.

  • Ability to own, present and drive consensus of overall S&OE projections within weekly cross-functional meetings.

  • Ensure structure of meetings through setting agendas, facilitating and participating in cross-functional discussions, and driving prompt decision-making with stakeholders in supporting the overall S&OE Demand Sensing Process.

  • Demonstrates effective communication that is genuine, authentic, concise, and persuasive in both written and oral communication.

Continuous Improvement:

  • Challenge the status quo to improve S&OE Demand Sensing processes and tools.

  • Applies Agile methodology and framework for developing and maintaining real-time performance tracking and data visualization

  • Drive continuous improvement efforts to improve Forecast Accuracy that support overarching OTIF and Cost per case performance.

  • Stay updated and apply relevant industry trends, best practices, and emerging technologies in Demand Sensing, Integrated Business Planning and Supply Chain Management.

Individual Skills

  • Strong analytical, critical thinking, & problem-solving skills with proven ability of consolidating and analyzing large volumes of data, with the ability to tell a compelling data-driven story to drive consensus for action.

  • Expertise in data visualization and business intelligence tools

  • Exceptional written and oral communication skills with the ability to communicate well across all levels of the organization.

  • Excellent customer service skills with the ability to work with both internal and external customers.

  • Demonstrated ability to make independent decisions, recommend viable solutions to issues, mediate conflicts, and lead data-gathering meetings to successful resolutions.

  • Strong attention to detail.

  • Exhibits Integrity: Supporting teams in tough times, taking responsibility for issues under their purview and helping others without expecting something in return.

  • Demonstrates ability to be Adaptive: Enable flexibility and support that fits the organization’s unique needs.

Mindsets & Behaviors

  • Passion to challenge the status quo and find new solutions and drive out of the box ideas – loves and embraces change.

  • Believes in a non-hierarchical culture of collaboration, transparency, safety, and trust.

  • Not afraid to “roll up the sleeves” and seeks to go outside comfort zone to learn – pushes teams to do the same.

  • Empowers others to fail, learn, and grow.

  • Comfortable and experience bringing structure to ambiguity.

  • Possesses a spirit of intellectual curiosity, creativity, and innovation.

Role Expertise

  • Bachelor’s degree in supply chain or related field, a minimum of 3-5 years’ experience in a Supply Chain role, preferably 1-2 years in demand planning role.

  • Proven knowledge of standard concepts, practices, and procedures within the CPG/Beverage Alcohol industry

  • Strong collaborator with cross-functional teams from Commercial, Supply Chain, Finance, and digital technology teams

  • Proven knowledge and understanding of standard planning practices, technology and supporting industry principles.

  • Experience in developing data-based projections through understanding and explaining the why’s, interpreting trends and recognizing patterns in data.

Preferred Qualifications

  • CPG Experience (specific to beverage alcohol industry a plus)

  • APICS and/or IBF Certification

  • O9 Solutions experience

Physical Requirements/Work Environment

  • Two days in the Chicago Office; other days as business needs require

  • Must be at least 21 years of age. Must be able to sit and/or stand for long periods of time and work on a computer for extended periods. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Must be willing and able to travel up to 10%.

Location

Chicago, Illinois

Additional Locations

Job Type

Full time

Job Area

Supply Chain

The salary range for this role is:

$80,400.00 - $120,600.00

This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting.  Our compensation is based on cost of labor. For remote locations or positions open to multiple locations, the pay range may reflect several US geographic markets, including the lowest geographic market minimum to the highest geographic market maximum. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the salary range will be based on several factors including, but not limited to, the prevailing minimum wage for the location, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs.  At Constellation Brands, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate. We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and any other benefits to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

Equal Opportunity

Constellation Brands is committed to a continuing program of equal employment opportunity. All persons have equal employment opportunities with Constellation Brands, regardless of their sex, race, color, age, religion, creed, sexual orientation, national origin or citizenship, ancestry, physical or mental disability, medical condition (cancer or genetic characteristics), marital status, gender (including gender identity or gender expression), familial status, military or veteran status, genetic information, pregnancy, childbirth, breastfeeding, or related conditions (or any other group or category within the framework of the applicable discrimination laws and regulations).

Not sure you meet all qualifications? Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

Average salary estimate

$100500 / YEARLY (est.)
min
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$80400K
$120600K

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What You Should Know About Planner, Demand Sensing, Constellation Brands

Join Constellation Brands as a Planner, Demand Sensing in the vibrant city of Chicago, Illinois! In this exciting role, you will be a key player in enhancing the accuracy of our demand forecasts by diving into real-time insights and leveraging cutting-edge technologies. Your mission will be to run predictive analyses that consider crucial factors such as market trends, weather patterns, and consumer behavior shifts. By collaborating closely with our S&OE and S&OP Leadership Teams, you’ll facilitate forecast projections and play a vital role in meeting our business goals. Your analytical skills will shine as you apply advanced forecasting techniques to improve demand precision and responsiveness. You’ll lead weekly discussions, analyze market intelligence data, and develop actionable insights that will directly influence our long-term planning strategies. What sets this role apart is its collaborative nature, as you’ll work alongside talented professionals from various departments to drive effective decision-making and continuous improvement in our demand sensing processes. Additionally, your strong communication skills will help you foster relationships and present insights clearly and persuasively. If you're passionate about data, forecasting, and finding innovative solutions, this could be the perfect fit for you at Constellation Brands!

Frequently Asked Questions (FAQs) for Planner, Demand Sensing Role at Constellation Brands
What are the key responsibilities of a Demand Sensing Planner at Constellation Brands?

As a Demand Sensing Planner at Constellation Brands, you will be responsible for leveraging advanced analytics and machine learning algorithms to generate accurate short-term and mid-term demand forecasts. You will analyze current demand signals, lead collaborative meetings, and provide actionable insights for the sales and planning teams to help enhance forecasting accuracy.

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What qualifications are required for the Demand Sensing Planner position at Constellation Brands?

To qualify for the Demand Sensing Planner role at Constellation Brands, candidates should possess a Bachelor’s degree in supply chain management or a related field, along with a minimum of 3-5 years of experience in a supply chain role. Experience in demand planning, especially within the CPG or beverage alcohol industry, is highly preferred.

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How does the Demand Sensing Planner contribute to decision-making at Constellation Brands?

The Demand Sensing Planner plays a critical role in decision-making at Constellation Brands by providing real-time insights and forecasts that guide the S&OE and S&OP Leadership Teams. Your ability to analyze data, run predictive analyses, and develop scenario plans will enable cross-functional teams to make informed decisions regarding inventory and demand strategies.

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What tools should a Demand Sensing Planner be familiar with at Constellation Brands?

A successful Demand Sensing Planner at Constellation Brands should have expertise in data visualization and business intelligence tools. Familiarity with market intelligence data sources, such as Circana, and experience with statistical forecasting models will be essential in driving effective demand predictions.

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What is the work environment like for a Demand Sensing Planner at Constellation Brands?

The work environment for a Demand Sensing Planner at Constellation Brands is dynamic and collaborative. You will be working primarily from the Chicago office, engaging with various teams such as sales, marketing, and data science, to drive insights and consensus in the planning process. Occasional travel may be required as business needs dictate.

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Common Interview Questions for Planner, Demand Sensing
How would you approach improving demand forecasting accuracy as a Demand Sensing Planner?

To improve demand forecasting accuracy, I would first analyze past forecast performance metrics to identify any patterns or trends. Utilizing advanced analytics, I would incorporate current market conditions and consumer behavior data to enhance predictive models. Collaboration with cross-functional teams is critical to align on forecasts and adjustments.

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Can you explain a time when you faced a forecasting challenge and how you overcame it?

In a previous role, I encountered a significant discrepancy between our forecast and actual demand due to unexpected market changes. I conducted a thorough analysis of the data, communicated with key stakeholders, and developed a responsive action plan that included adjusting inventory levels and re-evaluating our forecasting assumptions, which improved our accuracy going forward.

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What forecasting tools and methodologies have you used in previous roles?

I have a solid background in using a variety of forecasting tools, including statistical software and machine learning models. I am particularly adept at employing advanced forecasting techniques like exponential smoothing, regression analysis, and integrating market intelligence data to refine demand predictions.

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How do you handle discrepancies between forecasted and actual demand?

When discrepancies arise, my approach is to quickly conduct a root cause analysis to identify the factors contributing to the variance. I then collaborate with relevant teams to adjust our strategies and ensure that future forecasts are more aligned with actual market conditions.

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Describe how you would communicate complex data insights to non-technical stakeholders.

To communicate complex data insights effectively, I focus on simplifying the information without losing key details. I use visual aids such as charts and graphs to present the data clearly and emphasize actionable insights, making sure to tie them back to business objectives for relevance.

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What is your experience with cross-functional collaboration in demand planning?

I have extensive experience working cross-functionally, engaging with sales, marketing, and supply chain teams. I believe strong communication and teamwork are essential for aligning on demand forecasts. I actively coordinate meetings to gather input from all relevant parties and ensure everyone is on the same page.

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How do you stay updated with industry trends in demand planning?

To stay updated, I actively participate in industry webinars and networking events. I also subscribe to industry publications and follow thought leaders in supply chain management. Continuous learning ensures that I apply best practices and emerging technologies in my forecasting strategies.

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In what ways do you drive continuous improvement in demand forecasting processes?

I drive continuous improvement by regularly reviewing forecasting performance metrics and seeking feedback from colleagues. I implement iterative testing of different forecasting models and techniques, monitoring their effectiveness to determine which methods deliver the best results.

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Why do you want to work as a Demand Sensing Planner at Constellation Brands?

I am excited about the opportunity at Constellation Brands because I admire your commitment to innovation in the beverage industry. The challenge of applying data-driven insights to improve demand forecasting aligns with my passion for analytics and my desire to contribute to a dynamic organization that values collaboration and continuous improvement.

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What skills do you bring to the role of Demand Sensing Planner?

I bring strong analytical and problem-solving skills, a deep understanding of demand planning principles, and experience working with cross-functional teams. My ability to leverage data visualization tools and communicate insights clearly strengthens my capability to drive effective decision-making and enhance forecast accuracy.

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Full-time, hybrid
DATE POSTED
April 2, 2025

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