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Data Analyst, Growth Insights

Turn Marketing Data into Movement

Digital Onboarding is transforming how banks and credit unions grow customer and member relationships—and we’re building a team that matches that ambition. We're looking for a marketing data expert who wants more than a seat at the table—they want to drive the conversation.

Why This Role, Why Now

We’ve proven our platform works. Now, we’re investing in insights—turning campaign data into a strategic advantage. Your work will help shape benchmarks across our 170+ clients, set the bar for what great performance looks like, and influence our product, marketing, and customer success decisions.

In Your First 90 Days, You’ll

  • Build performance dashboards for 5-10 key lifecycle campaigns.
  • Establish a benchmarking framework across different financial institution sizes.
  • Identify quick-win optimizations based on current campaign performance.
  • Use insights from your work to guide the Growth Strategy Team’s influence on product roadmap and testing priorities.

Who You Are
You’re more than a data analyst—you’re a storyteller, a strategist, and a builder. You thrive in fast-paced environments where autonomy is expected and innovation is rewarded.

  • You live in dashboards but think beyond them—always seeking the story the numbers are trying to tell.
  • You’re experienced in data aggregation and enjoy simplifying complexity for others to take action.
  • You leverage AI and automation tools to work smarter and faster.
  • You know how to build benchmarks that inform strategy for different customer segments.
  • You collaborate well across teams and influence decisions through insights.
  • You love being hands-on, but you’re also thinking multiple steps ahead.

What You’ll Own

  • Analyze performance across campaigns and lifecycle journeys to find actionable insights.
  • Develop benchmarking frameworks for financial institutions of varying sizes and use cases.
  • Create visualizations that translate complex data into clear, compelling narratives.
  • Collaborate with internal stakeholders to shape recommendations and influence prioritization.
  • Identify key trends, A/B opportunities, and testing cadences for continuous optimizations.
  • Establish systems for performance reporting that scale across clients and internal use.
  • Support the development of future measurement tools, methodologies, and attribution models.

What We Offer

  • 100% remote position (U.S. based).
  • Competitive salary and performance-based bonuses.
  • Direct influence on strategy with visibility across departments and clients.
  • Opportunity to be a foundational member of the world-class Growth Strategy Team.
  • A supportive, mission-driven team that values autonomy, data, and doing work that matters.

We offer competitive compensation and benefits tailored to your experience and the impact you’ll bring to our team.

If you’re excited about turning data into strategy—and you want to help reshape an entire industry’s approach to customer growth—we’d love to talk to you.



 

About Digital Onboarding:

Digital Onboarding is a software company that helps banks and credit unions retain and expand customer relationships. Our automated engagement platform makes it easy for financial institutions to educate, nurture, cross-sell, and drive adoption of services—like direct deposit, digital banking, and loans—through personalized digital journeys delivered via email, SMS, and digital banking integrations. Founded in 2015 and backed by top investors, Digital Onboarding is transforming how financial institutions connect with their customers at every stage of the relationship.

This position is open to candidates based in the United States of America only. The Company cannot extend employment offers to those outside the United States of America.

Average salary estimate

$80000 / YEARLY (est.)
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$70000K
$90000K

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What You Should Know About Data Analyst, Growth Insights, Digital Onboarding

Join us at Digital Onboarding as a Data Analyst, Growth Insights, where your ability to turn marketing data into actionable insights will help redefine customer relationships in the financial sector. As a rapidly growing company focused on empowering banks and credit unions, we need someone who doesn’t just see numbers but understands the story behind them. In this role, you will take an analytical approach to uncover valuable insights that drive performance across our 170+ clients. Your work will be pivotal in setting benchmarks and influencing our product, marketing, and customer success strategies. Imagine building dashboards for key campaigns, establishing frameworks for benchmarking, and identifying quick wins based on real-time performance data—all within your first 90 days! You’ll collaborate across teams, translating complex data into compelling narratives that help inform and prioritize strategic decisions. We're looking for someone who thrives in a fast-paced, innovative environment and values autonomy while being hands-on. If you’re ready to make a significant impact while working remotely in the U.S., we want to hear from you! Join a mission-driven team that appreciates your insights and encourages creative solutions as we reshape the banking industry's approach to customer growth.

Frequently Asked Questions (FAQs) for Data Analyst, Growth Insights Role at Digital Onboarding
What are the core responsibilities of a Data Analyst, Growth Insights at Digital Onboarding?

The core responsibilities of a Data Analyst, Growth Insights at Digital Onboarding include analyzing campaign performance, developing benchmarking frameworks for various financial institutions, creating visualizations that simplify complex data, collaborating with stakeholders for insightful recommendations, and identifying trends that can optimize strategies. Your role is crucial in using data to drive conversations that matter.

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What qualifications do I need to apply for the Data Analyst, Growth Insights position at Digital Onboarding?

To apply for the Data Analyst, Growth Insights position at Digital Onboarding, you should possess strong analytical skills, experience with data aggregation, and proficiency in creating dashboards. It’s beneficial to be familiar with AI and automation tools, as well as having a collaborative mindset to work with cross-functional teams. Communication skills are essential for translating data into strategic insights.

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What can I expect during my first 90 days as a Data Analyst, Growth Insights at Digital Onboarding?

During your first 90 days as a Data Analyst, Growth Insights at Digital Onboarding, you can expect to build performance dashboards for key lifecycle campaigns, establish benchmarking frameworks, and identify quick-win optimizations. This initial period will allow you to dive into the data and actively contribute to shaping our growth strategy with your insights.

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How does the Data Analyst, Growth Insights contribute to Digital Onboarding's overall mission?

As a Data Analyst, Growth Insights at Digital Onboarding, you contribute significantly to our mission by transforming data into strategic insights that enhance customer relationships. Your analyses will not only inform campaign strategies but also guide the product development roadmap, ensuring that we continuously improve our offerings to better serve our clients.

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What makes Digital Onboarding a unique place for a Data Analyst, Growth Insights?

Digital Onboarding is unique for a Data Analyst, Growth Insights due to its focus on innovation within the financial sector and its collaborative, mission-driven team culture. Here, you’ll have the autonomy to influence strategic decisions across departments while working on cutting-edge solutions that truly impact customer engagement and retention.

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Common Interview Questions for Data Analyst, Growth Insights
Can you explain a time when your analysis significantly impacted a marketing campaign?

In your response, share a specific example where your analytical insights led to concrete changes in a marketing campaign, detailing how the data you gathered influenced decisions and improved outcomes.

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How do you approach building performance dashboards?

Describe your methodology for creating dashboards, emphasizing your focus on user experience, key metrics, and how you ensure that the dashboard tells a compelling story through data.

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What tools do you prefer for data visualization, and why?

Discuss the tools you’ve utilized for data visualization and explain why you prefer them, mentioning factors like ease of use, collaboration features, or integration capabilities with other systems.

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How would you identify and prioritize quick-win optimizations based on campaign performance?

Explain your analytical approach to identifying optimizations, detailing how you assess performance data, establish criteria for prioritization, and collaborate with stakeholders to enact changes.

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What is your experience with using AI and automation tools in data analysis?

Share any past examples where you leveraged AI or automation tools in your analysis, discussing the impact it had on your workflow and the results achieved.

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How do you communicate complex data insights to non-technical stakeholders?

Illustrate your communication strategy for delivering insights to non-technical stakeholders, focusing on simplicity, clarity, and using visual aids to enhance understanding.

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Describe a benchmarking framework you have developed or contributed to.

Provide details of a specific benchmarking framework you were involved with, explaining how it was built, what metrics were used, and its eventual impact on decision-making.

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How do you keep current with trends and technologies in data analytics?

Emphasize your strategies for staying updated on trends in data analytics, such as following industry blogs, attending webinars, or engaging with professional networks.

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What techniques do you use to ensure data accuracy and reliability?

Discuss the methods and best practices you follow for ensuring data accuracy and reliability, including validation steps, quality checks, and regular audits of data sources.

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How do you handle conflicting data or insights within a project?

Describe your approach to resolving conflicts in data or insights, focusing on analytical rigor, seeking out additional sources, and collaborating with team members to reach a consensus.

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DATE POSTED
April 1, 2025

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