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H&M Sales Advisor - job 3 of 11

Job Description

About the Role

As a Sales Advisor, you'll be responsible for providing excellent customer service, welcoming & guiding customers through your store to actively sell our products and providing customers with support & guidance. You'll use your fashion and product knowledge to provide our customers with all the relevant information they need for the best experience. You'll also work on garment refill & care, presentation and contribute to a clean and tidy sales floor and back of house, working closely with the rest of your store team to deliver an excellent customer experience.

A Day in the Life

Working at H&M means no two days are ever the same, but a typical day will include the following responsibilities*

Customer Sales & Profit

  • Provide excellent customer service: welcoming & guiding customers through the store & OMNI experience where available, supporting them with direct customer service
  • Willingness to engage and have conversations with customers to provide excellent service
  • Guide customers through our fashion trends, stories & products in all areas of the store
  • Ability to effectively promote and sell our products to customers
  • Actively promote our Customer Loyalty App (Hello Member) & in-store sustainability initiatives
  • Representing yourself and the H&M brand positively during all customer interactions
  • Support with commercial or operational actions to reach sales targets with store management team

General Information

Fashion & Trend Awareness

  • Keep up-to-date with fashion scene, trends, tendencies, styles, brands, products, competitors, and relevant influencers, etc.
  • Use your product & fashion knowledge to share relevant information to customers

Team & Development

  • Retain and share your service, fashion and store operations knowledge and skills with colleagues
  • Follow all procedures, routines, and legal requirements in all areas of the store
  • Give & receive feedback with your colleagues to learn, develop & support each other
  • Participate in relevant available Onboarding, introduction processes & trainings and courses relevant for your role & future development

Retail Operations/ Visual & Commercial Execution

  • Complete full garment cycle from unpacking and refill to steaming and ensure good garment care
  • Operate fitting room and checkout areas according to best practice & processes
  • Contribute to a clean and tidy sales floor and back of house (including stockrooms)
  • Support with garment presentation, execution and maintain attractive merchandise displays, clear trends & stories according to visual & commercial guidelines
  • Ensure good stock levels with replenishment routines on sales floor
  • Upkeep & follow best practice for any in-store OMNI Services & in-store tech services/tools, etc (Instore Care App, Click & Collect, Smart Store etc)
  • Support with opening and closing of the store
  • Following all H&S guidelines and legal requirements applicable to role and responsibilities

Qualifications

Who You Are

  • As a Sales Advisor, you'll be passionate about fashion and everything we create in-store.
  • Motivated by giving customers a great experience.
  • You should also be communicative, creative and curious, motivated, flexible, decisive, and action-oriented.
  • You should also enjoy working in a collaborative and dynamic environment.
  • You have sales experience working in a dynamic and collaborative environment that you can apply to your role
  • Experience working with customer service in fashion, retail or other service-related industries

Why You'll Love Working at H&M

  • We value diverse backgrounds, including but not limited to race, ethnicity, gender, age, religion, sexual orientation, and disability
  • We pride ourselves on being a values-driven organization, guided by our 7 unique values that have been part of our success story for over 75 years
  • You'll have access to our Colleague Resource Groups (CRGs) to find community and networking opportunities among colleagues
  • We are an inclusive company where you're encouraged to be yourself at work
  • You will have access to a large global talent community, where career growth and aspirations have no limits
  • We believe in supporting your overall wellbeing and offer comprehensive benefits inclusive of health insurance, wellness and family support programs, company match retirement plan, paid leave programs, and paid time off, including a community day to serve your local community
  • You'll be able to express your personal style with our employee discount at H&M, & Other Stories, and COS

Additional Information

Job Status: Hourly, Non-Exempt

EEOC Code: SLS

Compensation: Sales Associates Pay Rate $14.50 hour*

*This job posting highlights the most critical responsibilities and requirements of the job and is not all-inclusive. There may be additional duties, and responsibilities assigned for this job at the company's discretion.

**H&M, in good faith, has assessed this posted range of compensation as the accurate range for this role and location at the time of this posting. H&M may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future.

We are committed to providing reasonable accommodations for applicants with disabilities. If you require assistance or accommodation during the application or interview process, please contact us at https://hm.ethicspoint.com, and use Ask a Question.

Benefits:

We offer all our employees at H&M Group attractive benefits with extensive development opportunities around the globe. All our employees receive a staff discount card, usable on all our H&M Group brands in stores and online. Brands covered by the discount are H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, Afound. In addition to our staff discount, all our employees are included in our H&M Incentive Program – HIP. You can read more about our H&M Incentive Program here.

In addition to our global benefits, all our local markets offer different competitive perks and benefits. Please note that they may differ between employment type and countries.

Inclusion & Diversity:

H&M is a part of H&M Group. At H&M Group, we’re determined to create and maintain inclusive, diverse and equitable workplaces throughout our organization. Our teams should consist of a variety of people that share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, on what we perceive possible and on how we choose to relate to our colleagues and customers all over the world. Hence, all diversity dimensions are considered in our recruitment process.

We strive to have a fair and equal process and therefore kindly ask you not to attach a cover letter in your application as they often contain information that easily can trigger unintentional biases.

Company Description:

H&M is a fashion brand that offers the latest styles and inspiration, from fashion pieces and unique designer collaborations to affordable wardrobe essentials. Our business idea is fashion & quality at the best price in a sustainable way. Learn more about H&M here.

H&M Fashion USA, Inc. – Maki Assessment Tool:

We use an online assessment tool called Maki for skills-based selection of applicants for sales advisor positions within some of our stores. Maki is not an automated decision-making tool. Rather, it is a tool that uses an AI-created avatar to present to you a set of multiple-choice questions. These questions are prepared by the H&M hiring team to assess candidates’ ability to perform the duties of the position for which they are applying. The assessment calculates your total score based on predefined point values provided by our H&M team. The hiring team will review your whole application, including your assessment score, to decide whether to advance each candidate to the next stage. Doing the assessment is optional. If you choose to complete the assessment, your score will be one factor that the hiring team considers. 

If you have any difficulties or concerns with the online assessment method, you can request an alternative method of assessment by contacting [email protected]. Choosing an alternative method will not affect your chances of being considered for the position, nor does any assessment method provide an advantage or disadvantage in the selection process. You will have the opportunity to provide optional feedback immediately after the assessment and you may always ask questions. 

When you take the assessment, we collect your responses and use this information to evaluate your suitability for the role to which you have applied. The answers are saved in your applicant profile. We do not sell the information captured in the questionnaire and do not use any personal information to train any AI models. Our applicant tracking system provider has access to this information but is contractually prohibited from using it for any other purpose. 

During this process, we may collect information from you through cookies, with your consent. This may include details such as your electronic network activity information (IP address, timestamps, and device identifiers). This information is accessible to our hiring team but is otherwise kept confidential. For more information, please refer to our Cookie Notice.  

We retain this information for 3 years in your applicant file and use it as set forth in our Applicant Privacy Notice. For more information on how your personal data is processed by us, please refer to our Applicant Privacy Notice.  

Average salary estimate

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What You Should Know About H&M Sales Advisor, H&M Group

Join H&M as a Sales Advisor and step into the world of fashion where every day brings new adventures! Located right at 12285 Elm Creek Blvd N, Maple Grove, MN 55369, H&M provides a vibrant workplace that thrives on creativity and customer service. As a Sales Advisor, your primary role will be to connect with customers and guide them through our ever-evolving fashion landscape. Your passion for style will shine as you share insights on the latest trends and help customers find pieces that speak to their unique taste. Collaborating with a dynamic team, you will play a key role in maintaining the store's appearance and ensuring that every customer enjoys a seamless shopping experience. From organizing stock and creating enticing displays to promoting our Customer Loyalty App and sustainability initiatives, the tasks are both diverse and invigorating. Plus, with opportunities for professional growth and continuous training, H&M is committed to your development in the fashion retail industry. Here at H&M, we believe that a variety of backgrounds and perspectives strengthen our community, and that’s what makes us truly unique. Embrace the chance to express yourself while spreading joy through fashion and exceptional service. This role not only allows you to showcase your creative flair but also offers competitive pay along with benefits designed to support a fulfilling work-life balance. If you're ready to embark on a rewarding journey with H&M, we can't wait to meet you!

Frequently Asked Questions (FAQs) for H&M Sales Advisor Role at H&M Group
What are the main responsibilities of a Sales Advisor at H&M?

As a Sales Advisor at H&M, your primary responsibilities will include providing exceptional customer service by welcoming and guiding customers throughout the store. You will actively engage with patrons, sharing your fashion knowledge and promoting our products while maintaining an attractive sales floor. Ensuring great stock levels, managing garments, and contributing to store cleanliness are also crucial parts of this role.

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What qualifications do you need to apply for a Sales Advisor position at H&M?

To qualify for the Sales Advisor role at H&M, candidates should possess a passion for fashion and previous sales or customer service experience in a retail environment. Excellent communication skills and a collaborative spirit are essential, as well as motivation to deliver an outstanding customer experience and to stay updated with fashion trends.

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How does H&M support the growth of their Sales Advisors in Maple Grove?

H&M is dedicated to the professional development of their Sales Advisors in Maple Grove. They offer various training programs, onboarding processes, and opportunities for career advancement within the organization. Additionally, you can take advantage of their Colleague Resource Groups for networking and support.

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What benefits can Sales Advisors expect when working at H&M?

Sales Advisors at H&M enjoy a range of attractive benefits, including health insurance, paid leave programs, a community day to serve locally, and an employee discount on all H&M group brands. Moreover, H&M invests in comprehensive wellness and family support programs to ensure the overall wellbeing of employees.

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What makes working as a Sales Advisor at H&M unique?

Working as a Sales Advisor at H&M is unique due to the inclusive company culture that values diversity and encourages employees to express their individuality. The collaborative environment fosters creativity and teamwork, and the dynamic nature of the retail fashion industry ensures that no two days are the same.

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Common Interview Questions for H&M Sales Advisor
How would you describe your customer service approach as a Sales Advisor?

In my role as a Sales Advisor, I prioritize building rapport with customers by actively listening to their needs and offering personalized recommendations. I believe in creating a welcoming atmosphere and ensuring every customer feels valued and supported during their shopping experience.

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Can you give an example of how you've handled an irate customer?

When handling an irate customer, I focus on empathy and understanding their concerns. I remain calm, listen actively, and offer solutions that address their issues while ensuring they feel heard and respected. My goal is to turn their negative experience into a positive one.

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What strategies do you use to stay current with fashion trends?

To stay current with fashion trends, I regularly engage with industry publications, follow fashion influencers on social media, and attend local fashion events. This helps me stay informed so I can provide our customers with the latest trends and styles available at H&M.

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How do you prioritize your tasks during a busy shift?

During busy shifts, I prioritize tasks by focusing on customer interactions first while ensuring the store remains tidy. I communicate with my team about our priorities, such as restocking key items or setting up new displays, to ensure we are aligned and the flow of service is uninterrupted.

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What does teamwork mean to you in a retail environment?

Teamwork in a retail environment means collaborating with my colleagues to create a seamless shopping experience for customers. By supporting each other, sharing responsibilities, and communicating openly, we can collectively achieve our sales targets and ensure our store operates efficiently.

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Why do you want to work at H&M?

I want to work at H&M because of its commitment to fashion sustainability and its inclusive culture. I admire how the company embraces varied perspectives and encourages creativity, which resonates with my passion for fashion and customer service.

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How would you promote H&M's Customer Loyalty App to customers?

To promote H&M's Customer Loyalty App, I would engage with customers during their shopping experience, highlighting the benefits of signing up, such as exclusive offers and personalized recommendations. I'd show them how simple it is to use, ensuring they see its value as part of their shopping journey.

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What is your experience with visual merchandising?

In my previous roles, I've worked closely with visual merchandising teams to create attractive product displays. I understand the importance of following brand guidelines while also adapting displays to reflect seasonal trends, ensuring a visually appealing and engaging customer experience.

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How do you handle multiple priorities while working as a Sales Advisor?

I manage multiple priorities by creating a flexible plan for my shift. I set realistic goals for tasks, communicate with teammates about workload, and remain adaptable to respond to customer needs while balancing operational tasks, ensuring everything runs smoothly.

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How would you represent the H&M brand during customer interactions?

I would represent the H&M brand by embodying its values of inclusivity, sustainability, and dedication to customer service. I strive to create a positive interaction with every customer, showcasing my knowledge of products while fostering a welcoming and friendly environment.

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Founded in 1947, H&M is a Swedish multinational clothing-retail company known for its fast-fashion clothing for men, women, teenagers, and children. The company is headquartered in Stockholm, Sweden.

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Part-time, on-site
DATE POSTED
March 21, 2025

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