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Visual Merchandiser - job 1 of 10

Job Description

About the Role
As a Visual Merchandiser, you contribute to an inspiring, elevated, and consistent customer experience by implementing visual standards and commercial excellence. You will be responsible for executing the visual, commercial, and styling curation according to visual & commercial guidelines for the store. You will also use your trend and competitor awareness to provide colleagues with the correct information, coach, upskill and develop the store team to contribute to a great customer experience.

A Day in the Life
Working at H&M means no two days are ever the same, but a typical day will include the following responsibilities*

Customer Sales & Profit

  • Contribute to the total OMNI customer experience in your store by ensuring visual and commercial curation according to guidelines (In-direct)
  • Representing yourself and the H&M Brand positively during customer interactions (Direct)
  • Organize and plan your workload according to store activation plan and adapt based on business needs in collaboration with your Store Management team and Area Visual Manager
  • Launch and maintain the latest global campaigns and sale activities on time according to H&M Brand Standards
  • Ensure good garment care, stock levels, and give input on allocation to Store Management and Area teams
  • Perform sales report (KPIs) follow-up, identify and prioritize visual & commercial opportunities in collaboration with Store Management team
  • Create efficient and effective actions to increase customer satisfaction to reach sales targets, store goals, budget, and follow-up actions in collaboration with Store Management team
  • Follow all procedures, best practices for OMNI services, operational routines, legal requirements, and communication in all areas of the store with Store team

Fashion & Trend Awareness

  • Keep up-to-date with fashion scene, trends, tendencies, styles, products, brands, competitors, and relevant influencers etc.
  • Plan time for fashion & trend awareness to understand trend theory and mood boards for styling techniques and product presentation to anticipate our customer’s needs and enhance our shopping experience in store

Team & Development

  • Share, inspire and educate your store teams, keep them updated with seasonal changes, fashion trends, relevant visual & commercial information, in-store communication, including price perception
  • Coach and develop the Store team´s visual and commercial skills to secure high quality of product & commercial presentation according to guidelines
  • Support & develop daily routines and best practices for your Store team to always ensure a consistent level of visual & commercial standard while maintaining customer service engagement
  • Develop and coach talents and provide onboarding training to new colleagues
  • Organize, provide, and carry out the visual & commercial upskilling for you and your colleagues
  • Complete Visual Competencies & Commercial 4 All trainings based on Regional & Sales Market learning and development goals
  • Support Sales Market and Area teams with expansion (store projects) needs

Visual & Commercial Execution

  • Execute the visual & commercial curation & styling for the store based on commercial calendar, allocation, store activation plan and fashion trends according to mood boards and direction from the visual & commercial guidelines
  • Carry out sample picking best practice routines including stockroom garment quantities, accessories, and shoes to ensure you create clear trends and stories according to inspiration from the visual & commercial guidelines
  • Secure window & styling execution according to visual & commercial guidelines to create inspirational and commercial customer experience
  • Provide good customer flow by maintaining commercial layout, fixtures, to secure the best trend story placement
  • Secure a strong balance and the maintenance of price signs in windows and throughout the store following guidelines according to Global strategy and Sales Market requirements
  • In collaboration with Facilities Management ensure all lighting is working correctly, aimed to highlight our products and display forms in windows and throughout the store
  • Maintain and care for all display forms and interior material (fixtures & fittings) with sustainability in mind
  • In collaboration with Area Visual Manager ensure your store navigation is maintained and kept up to date according to latest guidelines and store layout
  • Ensure your store has enough quantities of sale and other activity including POS material according to local routines
  • Keep sales floor and back of house clean, organized, and safe according to local security guidelines

Qualifications

Who You Are

  • For you to be a successful Visual Merchandiser, you must be curious and creative; always looking for inspiration, proactive, solution focused, flexible, with effective communication skills to achieve results cross functionally.
  • We look for individuals with fashion interests and leadership skills who can apply their visual and commercial experience working in a dynamic environment to the role.
  • Experience with being solution focused to improve product presentation and commercial execution in store
  • Good knowledge of visual, commercial, and operational best practises, routines, and tools
  • Know how to manage, follow-up and act on selling equation and weekly sales reports

Why You’ll Love Working at H&M

  • We value diverse backgrounds, including but not limited to race, ethnicity, gender, age, religion, sexual orientation, and disability
  • We pride ourselves on being a values-driven organization, guided by our 7 unique values that have been part of our success story for over 75 years
  • You’ll have access to our Colleague Resource Groups (CRGs) to find community and networking opportunities among colleagues
  • We are an inclusive company where you’re encouraged to be yourself at work
  • You will have access to a large global talent community, where career growth and aspirations have no limits
  • We believe in supporting your overall wellbeing and offer comprehensive benefits inclusive of health insurance, wellness and family support programs, company match retirement plan, paid leave programs, and paid time off, including a community day to serve your local community
  • You’ll be able to express your personal style with our employee discount at H&M, & Other Stories, and COS

Additional Information

Compensation: expected base salary range is $21.39-$25.24 hourly**
EEOC Code: SLS
Pay Status: Non-Exempt, Hourly

*This job posting highlights the most critical responsibilities and requirements of the job and is not all-inclusive. There may be additional duties, and responsibilities assigned for this job at the company’s discretion.

**H&M, in good faith, has assessed this posted range of compensation as the accurate range for this role and location at the time of this posting. H&M may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future.

We are committed to providing reasonable accommodations for applicants with disabilities. If you require assistance or accommodation during the application or interview process, please contact us at https://hm.ethicspoint.com, and use Ask a Question.

Benefits:

We offer all our employees at H&M Group attractive benefits with extensive development opportunities around the globe. All our employees receive a staff discount card, usable on all our H&M Group brands in stores and online. Brands covered by the discount are H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, Afound. In addition to our staff discount, all our employees are included in our H&M Incentive Program – HIP. You can read more about our H&M Incentive Program here

In addition to our global benefits, all our local markets offer different competitive perks and benefits. Please note that they may differ between employment type and countries. 

We offer: 25% Staff Discount - Medical, Pharmacy Vision and Dental Coverage – Employee Assistance Program - Vacation, Wellness, Holiday and Parental Pay – 401K – Commuter Benefits, Health and Dependent Care FSA. Plus, additional Voluntary Benefits.

Inclusion & Diversity: 

H&M is a part of H&M Group. At H&M Group, we’re determined to create and maintain inclusive, diverse and equitable workplaces throughout our organisation. Our teams should consist of a variety of people that share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, on what we perceive possible and on how we choose to relate to our colleagues and customers all over the world. Hence all diversity dimensions are taken into consideration in our recruitment process.  

We strive to have a fair and equal process and therefore kindly ask you not to attach a cover letter in your application as they often contain information that easily can trigger unintentional biases. 

Company Description: 

H&M is a fashion brand that offers the latest styles and inspiration, from fashion pieces and unique designer collaborations to affordable wardrobe essentials. Our business idea is fashion & quality at the best price in a sustainable way.  Learn more about H&M here

Average salary estimate

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$44500K
$52447K

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What You Should Know About Visual Merchandiser, H&M Group

Are you ready to step into the vibrant world of fashion as a Visual Merchandiser at H&M? Located in Phoenix, AZ, our store is looking for someone who is not only creative but also passionate about enhancing the customer experience through visually stunning displays. In this role, you'll be responsible for implementing visual standards and curating compelling product presentations that draw customers in and elevate their shopping journey. Your daily tasks will involve collaborating with our Store Management team to execute the latest fashions and trends according to brand guidelines while capturing the essence of what H&M stands for. You'll coach and inspire your team, sharing your keen fashion sense and commercial knowledge to develop their skills and maintain a consistent atmosphere that delights shoppers. As part of your role, you'll keep up with current fashion trends while planning effective strategies to boost store sales, ensuring that every corner of the store reflects the excitement and energy of H&M. If you have a flair for fashion, enjoy sharing your knowledge, and are ready to make a mark in a fast-paced, inclusive environment, then this is the opportunity for you! Join us in shaping the future of fashion retail, where together we'll create spaces that are not just stores but experiences.

Frequently Asked Questions (FAQs) for Visual Merchandiser Role at H&M Group
What are the main responsibilities of a Visual Merchandiser at H&M?

As a Visual Merchandiser at H&M, your main responsibilities include executing visual and commercial curation according to our brand guidelines, maintaining inventory organization, and coaching the store team on visual standards. You'll also be involved in planning your daily workload as per the store activation plan and staying updated with the latest fashion trends to ensure a dynamic customer experience.

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What qualifications are required to become a Visual Merchandiser at H&M?

To qualify for the Visual Merchandiser position at H&M, candidates should have a strong interest in fashion, effective communication skills, and a background in visual merchandising or retail management. Experience in developing and coaching teams on visual standards and a good grasp of commercial practices are also essential to help succeed in this role.

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How does a Visual Merchandiser at H&M contribute to sales performance?

A Visual Merchandiser at H&M directly influences sales performance by creating visually appealing displays that attract customers, executing promotional campaigns effectively, and maintaining store layout and stock levels. By analyzing sales data and visual opportunities, you will implement strategies to enhance product presentation and improve customer satisfaction.

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What skills are most important for a Visual Merchandiser at H&M?

Key skills for a Visual Merchandiser at H&M include creativity, attention to detail, strong communication abilities, and a proactive approach to problem-solving. You'll need to stay aware of fashion trends and possess leadership skills to inspire and train your team effectively.

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What benefits can a Visual Merchandiser expect at H&M?

As a Visual Merchandiser at H&M, you'll enjoy a range of benefits, including a generous employee discount across all our brands, medical and dental coverage, and access to various wellness programs. We prioritize inclusivity and provide opportunities for career growth and ongoing development in a collaborative environment.

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Common Interview Questions for Visual Merchandiser
Can you describe your experience with visual merchandising?

When answering this question, share specific examples that highlight your creativity and problem-solving skills. Discuss your prior roles where you successfully implemented visual strategies that increased sales or improved customer engagement, emphasizing the impact of your work.

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How do you stay updated with current fashion trends?

Demonstrate your passion for fashion by discussing the resources you use to keep abreast of industry trends, such as following fashion influencers, attending events, and researching competitor activities. Mention how this knowledge influences your visual merchandising decisions.

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What steps do you take to create a cohesive look across the store?

Explain your process for ensuring visual consistency throughout the store, from understanding brand guidelines to monitoring product placement. Highlight your collaborative approach with team members to maintain high standards in merchandising.

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How would you train your team on visual merchandising standards?

Describe your training approach, focusing on hands-on demonstrations and interactive learning. Share how you would provide constructive feedback and encourage creativity among team members while ensuring adherence to H&M's visual standards.

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What are some visual merchandising mistakes you’ve encountered, and how did you address them?

Be candid about a particular mistake and what you learned from the experience. Discuss steps you took to rectify the issue, emphasizing your ability to adapt and improve in visual merchandising practices.

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How do you prioritize tasks in a fast-paced retail environment?

Illustrate your organizational skills and time management techniques. Provide examples of past experiences where you successfully balanced multiple tasks while responding to the immediate needs of the business.

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Can you provide an example of a successful visual campaign you executed?

Share a specific instance where your creative vision led to a successful visual campaign. Discuss the goals, processes you used, and the measurable outcomes achieved, such as increased foot traffic or sales.

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What do you think is the most important aspect of visual merchandising?

Reflect on the importance of creating an engaging customer experience through effective visual merchandising. Discuss how you believe strong visual merchandising should align with customer preferences and brand identity.

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How would you address a sales decline in your store?

Discuss your analytical approach to identifying the cause of the sales decline, such as reviewing sales reports and customer feedback. Talk about how you would use visual merchandising changes to address the issue and re-engage customers.

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Why do you want to work as a Visual Merchandiser at H&M?

Share your passion for fashion and retail and how H&M's values resonate with you. Discuss your admiration for the brand's commitment to sustainability and inclusivity, and how you see your skills aligning with their mission to enhance customer experiences.

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Founded in 1947, H&M is a Swedish multinational clothing-retail company known for its fast-fashion clothing for men, women, teenagers, and children. The company is headquartered in Stockholm, Sweden.

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Full-time, on-site
DATE POSTED
March 24, 2025

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