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Events Sales Manager

Description

Are you a dynamic sales professional with a passion for crafting unforgettable experiences? At Journeyman Distillery, we do more than make award-winning spirits — we create remarkable moments. From weddings and corporate gatherings to community celebrations, our event spaces are as distinctive as our handcrafted whiskeys. We’re searching for an enthusiastic and driven Events Sales Manager to lead the charge in connecting guests with spaces where memories are made and spirits are raised. 

  

All team members must uphold and embody Journeyman’s Core Values and align with the organization’s Core Focus. 


CORE VALUES: 

GRIT MAKES GREAT

  • No challenge is too great. 
  • Goals worth pursuing are never easy and perseverance and determination are essential to success. 
  • There is no substitute for time and effort and good things will come from those efforts. 

ALWAYS A JOURNEYMAN, NEVER A MASTER

  • The pursuit of excellence is lifelong and mastery is an illusion. 
  • Joy is in the daily work and the pursuit of excellence, not a final destination. 
  • A focus on continual improvement and doing our best. 

1st CUSTOMER 

  • Treat every customer with the mindset that they are the business’ first-ever customer. 
  • Treat customers with authenticity, kindness, warmth, care, and friendliness. Be engaging, helpful, and willing to offer a magical experience. 
  • Be available and provide timely responses in all capacities. 
  • Extend this mindset to our vendors, suppliers, partners, and especially our fellow employees, never taking any of them for granted. 

AMBASSADOR

  • Take pride and ownership in your work. 
  • Engage and actively participate in your work and company activities. 
  • Be a positive force in the workplace, creating a culture of positivity. 
  • Extend common courtesy to yourself, employees, and guests. 
  • Evangelize and promote the company and brand. 

CORE FOCUS 

Our Purpose: Crafting shared experiences to leave a lasting impact on our world.

Our Niche: Great American Whiskey Hospitality


We believe in hard work, and that hard work must be rewarded.


Here’s a peek at what you will receive as a Journeyman team member:

  • Outstanding Growth Opportunity!
  • Paid Time Off
  • 401(k) with Employer Match available
  • Medical, Dental, Vision, Life, and Supplemental Insurance Options
  • Free Quarterly Bottle of Spirit (21+)
  • Loyalty Incentives (ask about our 5-Year Bottle Reward!)
  • 25% Employee Discount
  • Monthly Welcome Tour with Owner/Founder, Bill Welter
  • Annual Employee Putting Competition
  • Annual Employee Party

Basic Function: The primary role of the Events Sales Manager is to book private, social and corporate events in Journeyman event spaces, handing off a comprehensive contract for proper planning and execution. The role interacts with various departments, at all levels, daily.  


PRINCIPAL DUTIES: 

  • Target new and repeat clients by means of cold calls (phone, email, and in-person) and respond to incoming event inquiries within 24 hours to meet or exceed all sales objectives, ensuring execution of established Scorecard metrics.
  • Assist with departmental operations across Journeyman properties as required.
  • Work with clients to provide them with information on why Journeyman is the right choice for their private event, meeting and effectively communicating to understand their specific expectations, budget, and food & beverage related needs.
  • Schedule within established guidelines and be available for site tours with prospective clients.
  • Work cross-functionally with Hospitality Operations and the Marketing Events Manager to ensure proper coordination of available events spaces.
  • Collaborate with other Events Sales Managers to ensure prospective clients have the opportunity to align with the best available option and overall solution. 
  • Have a clear understanding of all amenities provided with each space and be able to explain the differences between packages.
  • Ensure timely collection of all applicable deposits.
  • Understand each booked client and convey all pertinent information once contracted, working closely with the Events Services Manager to ensure proper handoff and introduction to the client.
  • Be present, as necessary, on event day to provide support to the couple and staff.
  • Post-event follow-up with client for event wrap-up, feedback, and damage deposit status.
  • Respond in a thorough and timely fashion to consistent flow of emails and phone calls from booked clients, coworkers, management, and ownership.
  • Post-event communication with Tripleseat, to be shared with all involved departments. 
  • Prospect for new business by attending wedding industry related functions (trade shows, popups, etc.).

Requirements

QUALIFICATIONS:

  • Food & beverage management experience and event operations experience.
  • Positive attitude, team player, and willingness to do whatever it takes to get the job done.
  • Excellent customer service and organizational skills.
  • A true desire to understand and anticipate the needs of others in a fast-paced environment.
  • Comprehensive knowledge of TripleSeat Event Management Software (or a similar program), Office 365, and Microsoft Office programs (Excel, Word, PowerPoint, etc.) 
  • An understanding that it is an integral and essential function of this position to be onsite every weekend for the execution of events, and that this individual's weekly schedule will not be fixed from week-to-week and will depend on the events schedule as well as client needs.
  • Excellent oral, written, negotiation, and interpersonal communication skills are a must.
  • Familiarity with an Entrepreneurial Operating System (EOS) is a plus.

Average salary estimate

$52500 / YEARLY (est.)
min
max
$45000K
$60000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Events Sales Manager, Journeyman

Are you ready to take your sales career to the next level with Journeyman Distillery? As our new Events Sales Manager in Valparaiso, Indiana, you’ll be the driving force behind unforgettable events that highlight our award-winning spirits. Whether it's a wedding, corporate gathering, or local celebration, you’ll connect clients with distinctive spaces designed for making memories. Your role will revolve around building relationships with new and repeat clients through calls, emails, and in-person meetings. We’re all about grit at Journeyman, and we know that no challenge is too great when you have passion for what you do. You’ll be the artist behind each event, understanding each client’s unique vision and helping them choose the right space and services to bring it to life. With a focus on teamwork, you’ll be collaborating with various departments to ensure that every event runs smoothly. Our culture here is built on values like treating each customer as if they are our very first, working diligently, and always striving for improvement. In return for your hard work, we offer fantastic benefits such as paid time off, a 401(k) with employer match, and even a free quarterly bottle of our spirit! If you’re an enthusiastic, organized, and detail-oriented individual who thrives in a fast-paced environment, we want you to be part of our team. Let’s craft shared experiences together and leave a lasting impact with every event we host at Journeyman Distillery!

Frequently Asked Questions (FAQs) for Events Sales Manager Role at Journeyman
What are the main responsibilities of an Events Sales Manager at Journeyman Distillery?

As an Events Sales Manager at Journeyman Distillery, your main responsibilities include booking private, social, and corporate events, ensuring proper planning and execution by handing off detailed contracts. You'll attract new clients through various means, respond to inquiries promptly, assist in event operations, and work closely with clients to understand their needs and expectations. A key aspect of your role will include coordinating with Hospitality Operations and collaborating with other team members to ensure successful event fulfillment.

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What qualifications are needed for the Events Sales Manager position at Journeyman Distillery?

To qualify for the Events Sales Manager position at Journeyman Distillery, candidates should have food and beverage management experience and event operations experience. Additionally, you must have excellent customer service skills, a positive attitude, and the ability to understand and anticipate client needs in a fast-paced environment. Proficiency in TripleSeat Event Management Software and Microsoft Office is essential, while familiarity with an Entrepreneurial Operating System would be advantageous.

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What does the work environment look like for an Events Sales Manager at Journeyman Distillery?

The work environment for an Events Sales Manager at Journeyman Distillery is vibrant and dynamic, reflecting the passion for crafting memorable experiences. You'll be working hands-on in a collaborative team culture that values positivity and dedication. Expect to engage with a variety of clients and vendors, as well as participate in weekly on-site event execution, which will vary based on the event schedule. Embracing flexibility and adaptability is key to thriving in this role!

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How does Journeyman Distillery support its Events Sales Manager team members?

Journeyman Distillery is committed to supporting its Events Sales Manager team members through various employee benefits and growth opportunities. This includes providing outstanding growth opportunities, competitive compensation, paid time off, a 401(k) plan with employer matching, and health benefits. Additionally, you'll enjoy employee discounts and rewards, enhancing not just your professional life but also your personal experience with our products and community events.

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What tools will an Events Sales Manager at Journeyman Distillery use?

An Events Sales Manager at Journeyman Distillery will utilize several tools vital for managing events effectively. Proficiency in TripleSeat Event Management Software is required, along with a strong command of Microsoft Office programs such as Excel, Word, and PowerPoint. These tools will help you streamline event planning, manage client communications, and coordinate logistics seamlessly across departments and with clients.

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Common Interview Questions for Events Sales Manager
How do you prioritize tasks when handling multiple events at Journeyman Distillery?

When managing multiple events, it’s crucial to prioritize by identifying urgent tasks that will impact operations and client experiences. I would start by creating a timeline for each event, highlighting deadlines for contracts, communications, etc. Regular communication with my team and using project management tools can help keep everything organized. Always ensure clarity in understanding each client's needs, as they can guide prioritization.

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Can you provide an example of how you handled a difficult client when planning an event?

Certainly! In my previous role, I had a client who was unhappy with the initial planning options. I took the time to listen carefully to their concerns, acknowledged their feelings, and proposed tailored alternatives that met their vision. This involved a detailed discussion to clarify their expectations. In the end, we created a remarkable event that exceeded their hopes, which strengthened our relationship significantly.

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What strategies do you use to sell event spaces effectively?

To sell event spaces effectively, I employ a consultative approach, where I engage with clients to deeply understand their requirements. Highlighting unique features of the spaces, providing testimonials from previous clients, and offering customized packages demonstrate the value of our offerings. I also use compelling visuals and key selling points during site tours to create excitement and anticipation about hosting their event at Journeyman Distillery.

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How important is teamwork in the Events Sales Manager role at Journeyman Distillery?

Teamwork is vital in the role of an Events Sales Manager at Journeyman Distillery. Collaboration with different departments ensures that we provide a consistent and high-quality customer experience. By leveraging each other’s strengths—from catering to hospitality—we can ensure no detail is overlooked. Fostering a positive team environment leads to better communication and, ultimately, more successful events.

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What do you think is the most critical aspect of event planning?

The most critical aspect of event planning is meticulous attention to detail. Every element, from the initial client consultation to the event execution, must align seamlessly with the client’s vision and expectations. Additionally, flexibility and the ability to adapt quickly to unexpected changes are essential, as this can significantly impact the overall success of the event.

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How do you incorporate feedback from previous events into your planning for new clients?

Incorporating feedback from previous events is essential for continuous improvement. After each event, I conduct debrief meetings with the team to discuss what went well and what could have been enhanced. I also collect client feedback formally via surveys or interviews. This information guides me in tailoring future event plans to better meet client expectations, create smoother operations, and improve overall satisfaction.

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Describe your experience with event software and how you use it.

My experience with event software, particularly TripleSeat, has been fundamental in streamlining planning processes. I use it for managing bookings, tracking client communications, and ensuring seamless collaboration across departments. From maintaining a comprehensive calendar of events to generating contracts and invoices, I leverage these tools to improve efficiency, reduce errors, and enhance client service.

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What steps do you take to ensure a positive customer experience during events?

To ensure a positive customer experience during events, I focus on proactive communication. This includes confirming all details leading up to the event and providing on-site support to address any last-minute changes or needs. Additionally, I encourage staff to engage authentically with guests, fostering a warm and welcoming atmosphere that leaves a lasting impression.

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How do you stay informed about trends in the event planning industry?

Staying informed about trends in the event planning industry is crucial for success. I regularly read industry publications, attend trade shows, and participate in online forums to exchange ideas with other professionals. Networking with peers provides valuable insights into new concepts and trends, helping me to bring fresh ideas and innovative solutions to my clients at Journeyman Distillery.

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Why do you want to work as an Events Sales Manager at Journeyman Distillery?

I am drawn to the Events Sales Manager position at Journeyman Distillery because of your commitment to creating unforgettable experiences through exceptional customer service and quality offerings. I believe in the power of shared experiences and am excited about the opportunity to leverage my skills in a company that values creativity, hard work, and community. It aligns perfectly with my passion for event planning and building lasting relationships with clients.

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TEAM SIZE
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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 16, 2025

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