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Account Manager, Digital Account Management – NBCU Local

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

The Local Digital Account Manager will work with the Digital and Linear Sales teams at NBCU Local; supporting Account Executives and other key players at our stations and Local Sales Offices to develop custom digital sales opportunities for advertisers, as well as coordinate the execution of the successful fulfillment of digital campaigns and all associated revenue.

Responsibilities:

  • Aid sales force in the overall RFP and pricing and planning process, including analyzing available inventory with the goal to provide sellable digital media proposals to agencies and direct advertisers
  • Create template media plans for both custom and off the shelf marketing ideas
  • Use Wide Orbit Traffic and Operative One’s Finance module to book, bill, and invoice digital campaigns
  • Work in Operative One to book and manage digital campaign products
  • Manage live campaigns by monitoring pacing and delivery
  • Develop strategic reallocation and optimizations for live campaigns
  • Coordinate with AEs on development of renewal strategies based on client/program insights
  • Work with the traffic/operations team to schedule, traffic and implement advertising programs
  • Pull screenshots, provide campaign pacing and reporting updates to Sales Account Executives on all active campaigns
  • Deliver superior customer service by making performance recommendations and optimizations
  • Monitor first and/or third-party impression metrics to ensure full delivery
  • Book and manage contracts in Operative One / Wide Orbit, our finance invoicing system
  • Actualize billing each month and work with finance to adjust billing and provide clients with accurate invoicing

Qualifications

  • Minimum 2-3 years of experience in digital sales support, preferably within operations org
  • 4-year college degree or equivalent experience preferred
  • Familiarity with Operative One, or similar Order Management System
  • Familiarity with ad serving systems (FreeWheel, DFP)
  • Familiarity in Excel
  • Understanding of digital billing and invoicing
  • Strong analytical and interpersonal skills with ability to work independently and collaboratively
  • Post Sales operations expert
  • Excellent verbal and written communication skills
  • Excellent problem solving and decision-making skills
  • Strong organizational skills and attention to detail
  • Proactive and inventive
  • Flexible and able to quickly adapt to change

Desired Characteristics

  • Fluency in Excel, including building custom reports, managing/analyzing large sets of data, pivot tables, and x-lookups/v-lookups

Eligibility Requirements

  • Interested candidates must submit a resume/CV online to be considered for the position
  • Must have unrestricted work authorization to work in the United States
  • Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week

 Salary range: $70,000-75,000.

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

$72500 / YEARLY (est.)
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$70000K
$75000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Account Manager, Digital Account Management – NBCU Local, NBCUniversal

Join the dynamic team at NBCU Local as an Account Manager in Digital Account Management and become a vital part of our mission to deliver top-notch digital solutions for advertisers. In this engaging role, you will collaborate closely with the Digital and Linear Sales teams, providing essential support to Account Executives and our local sales offices. Your creativity and strategic approach will shine as you help create tailored digital sales opportunities that resonate with advertisers. You'll also coordinate the flawless execution of various digital campaigns, ensuring each project not only meets but exceeds client expectations. With responsibilities ranging from crafting sellable digital media proposals to managing live campaigns, you'll need a keen eye for detail and a proactive attitude. A strong understanding of digital sales processes, including expertise with tools like Operative One and Wide Orbit Traffic, will set you apart. If you’re ready to drive innovative marketing strategies and deliver exceptional customer service, this position not only offers you the chance to grow professionally but also be part of NBCUniversal’s diverse and inclusive culture. With a competitive salary ranging from $70,000 to $75,000 and a hybrid work model, NBCU Local provides an exciting environment where you can thrive and make an impact. Are you ready to take the next step in your career? We’d love to hear from you!

Frequently Asked Questions (FAQs) for Account Manager, Digital Account Management – NBCU Local Role at NBCUniversal
What are the main responsibilities of an Account Manager in Digital Account Management at NBCU Local?

As an Account Manager in Digital Account Management at NBCU Local, you'll be at the forefront of supporting the Digital and Linear Sales teams. Your key responsibilities include analyzing inventory to build sellable digital media proposals, creating template media plans, managing live campaigns, and coordinating with Account Executives to develop renewal strategies. You'll also deliver superb customer service by optimizing campaign performance, ensuring that our digital campaigns fulfill and exceed advertisers' expectations.

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What qualifications are required for the Account Manager position at NBCU Local?

To be considered for the Account Manager role in Digital Account Management at NBCU Local, a minimum of 2-3 years of experience in digital sales support is essential, preferably within operations. A four-year college degree is preferred, alongside familiarity with Operative One or similar Order Management Systems and ad serving technologies. Strong analytical skills, attention to detail, and excellent communication skills are also vital attributes for success in this position.

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How does the hybrid work model function for the Account Manager at NBCU Local?

The hybrid work model for the Account Manager position at NBCU Local typically requires employees to be in the office a minimum of three days per week. This setup allows for a blend of remote and in-person collaboration, ensuring that you have the flexibility to perform your role effectively while benefiting from face-to-face interactions with your team.

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What tools and systems should an Account Manager at NBCU Local be familiar with?

An Account Manager in Digital Account Management at NBCU Local should have a good working knowledge of Operative One and Wide Orbit Traffic, as these tools are vital for booking, billing, and managing digital campaigns. Familiarity with ad serving systems like FreeWheel or DFP is also beneficial. Proficiency in Excel, including managing large datasets and developing reports, is another key requirement for this role.

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What kind of career growth opportunities are available for Account Managers at NBCU Local?

At NBCU Local, Account Managers in Digital Account Management have access to diverse career growth opportunities. By excelling in your role and demonstrating a strong understanding of digital sales processes and strategies, you can move into higher-level management positions or transition into related areas such as strategy development, sales leadership, or even broader roles within NBCUniversal’s extensive portfolio.

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Common Interview Questions for Account Manager, Digital Account Management – NBCU Local
Can you describe your experience with digital sales and how it relates to the Account Manager role?

In answering this question, focus on specific instances where you've supported digital sales initiatives, emphasizing your use of tools like Operative One or Wide Orbit Traffic. Showcase how your experience has equipped you with skills relevant to the Account Manager position, such as building proposals, managing campaigns, and delivering exceptional client service.

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How do you approach developing digital sales proposals?

When discussing your approach, elaborate on the steps you take from analyzing market trends to assessing client needs. You might highlight your analytical skills and creativity in developing tailored proposals that align with specific advertiser goals, while also mentioning any templates or strategies you have created.

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What strategies do you follow to ensure successful campaign fulfillment?

In your response, focus on your monitoring process for live campaigns, touching on metrics used to track success. Discuss how you collaborate with your team and clients to ensure each campaign meets expectations and what adjustments you might make based on performance data.

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How do you prioritize tasks when managing multiple campaigns?

To answer this question, describe your organizational strategy for managing multiple campaigns, including tools or techniques that help you stay on top of deadlines. Emphasize your attention to detail and proactive communication with your teams to ensure seamless operations.

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Describe a time when you faced a challenge in a digital campaign. How did you handle it?

Provide a concise scenario where you encountered difficulties—such as underperformance or late deliverables. Articulate your problem-solving process and any successful outcomes, focusing on the actions you took and the lessons learned.

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What do you know about NBCU Local and its digital offerings?

Prepare to share insights about NBCU Local’s dedication to creating engaging content across platforms. Mention specific brands within NBCUniversal and touch on the importance of the digital landscape in your response, illustrating your research and commitment to the company.

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How do you measure the success of a digital advertising campaign?

Your response should include various metrics you track to gauge campaign success, such as engagement rates, conversion rates, and ROI. Discuss your approach to analyzing these metrics and using the insights to optimize campaigns moving forward.

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What role does customer service play in your approach as an Account Manager?

Emphasize the importance of customer service in establishing strong client relationships. Share examples of how you've provided exceptional service, by being responsive and proactive in addressing client concerns and leveraging data to offer optimization recommendations.

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Why do you want to work as an Account Manager at NBCU Local?

Craft your response to reflect passion for the company and the media landscape. Your desire to contribute to NBCU Local’s growth and innovation, along with your enthusiasm for their diversity and inclusion values, should shine through in your answer.

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What tools do you rely on for data analysis and reporting in digital campaigns?

Discuss specific tools you're proficient with, like Excel or Operative One, and how you use these tools to analyze performance and derive actionable insights for campaigns. Mention any experience you have with data visualization or reporting strategies.

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As an Account Manager at Axios, you'll drive client success through strategic campaign management and collaboration with cross-functional teams.

We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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DATE POSTED
April 10, 2025

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