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Product Manager (Enterprise Storage Product Lifecycle)

Job Summary

The Enterprise Storage Business Unit (ESBU) Product Lifecycle Management Team (PLM) is responsible for launching and managing NetApp’s core ONTAP storage products. NetApp is looking for a Product Manager to join the PLM product management team and assume product line responsibilities, from launch through end-of life. This role reports to the Director of Product Management, and he/she will work closely with the ESBU product leadership team and other cross-functional teams to execute a compelling product strategy. This role requires that you have experience in managing enterprise storage products, including GTM activities related to launching products, tracking  both business and product outcomes through the product lifecycle.

In this role, the Product Manager will be responsible for aspects of the products’ lifecycle, including positioning and pricing for launch, sales and partner enablement, through managing, and tracking adoption in the market. The role requires regular reporting to the BU leadership team, including business success metrics, impacts of technology and market trends, customers, and competitors.

To be successful in this role, you will have the ability to manage and influence all key stakeholders, including Engineering, Sales, Sales Operations, Pricing, Finance, Supply Chain, Support, and Marketing. The role also requires the ability to engage customers and partners through EBCs, roadmap updates, customer and partner events, and other feedback avenues.

The ideal candidate will also possess a technical understanding of hardware and software systems, enterprise storage ecosystems and solutions.
 

Job Requirements

Responsibilities:

  • Managing technical and business aspects of a product line to ensure successful adoption and growth in the market.
  • Communicate externally with customers, partners, and sales team to drive adoption and gather feedback.
  • Track, manage, and report on success metrics associated with the product line.
  • Communicate product line performance to senior leadership through regular business reporting.
  • Manage operational aspects, like pricing, quoting, forecasting, and end-of-life planning.
  • Work cross-functionally with stakeholders within the PM team and across the organization.

Capabilities:

  • Ability and aptitude to develop solid understanding of NetApp’s product portfolio, market segments, value propositions.
  • Excellent communication, collateral creation, organization, and execution skills
  • Ability to consolidate information from a variety of resources, including (but not limited to) usage data, customer feedback, and market analysis, to create strategies for market growth.
  • Builds strong connections and works cohesively with internal and external stakeholders.

Education

  • 3-4 years of prior experience of working in Enterprise Software or the IT infrastructure space in the following roles: Product Management, Customer Success Engineering, Solutions Engineering
  • Ability to work with and influence cross-functional stakeholders within the BU and Field organizations.
  • Self-motivated, process driven, biased toward action, capable of defining objectives and delivering workstreams from start to finish.

Compensation:
The target salary range for this position is 121,125 - 180,290 USD. The salary offered will be determined by the candidate's location, qualifications, experience, and education and may be outside of this range. Final compensation packages are competitive and in line with industry standards, reflecting a variety of factors, and include a comprehensive benefits package. This may cover Health Insurance, Life Insurance, Retirement or Pension Plans, Paid Time Off (PTO), various Leave options, Performance-Based Incentives, employee stock purchase plan, and/or restricted stocks (RSU’s), with all offerings subject to regional variations and governed by local laws, regulations, and company policies. Benefits may vary by country and region, and further details will be provided as part of the recruitment process. 

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Average salary estimate

$150707.5 / YEARLY (est.)
min
max
$121125K
$180290K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Product Manager (Enterprise Storage Product Lifecycle), NetApp

NetApp is on the lookout for an innovative Product Manager to join our Enterprise Storage Product Lifecycle Management Team! If you're excited about managing and launching ONTAP storage products, this role in the United States might be just what you're looking for. As a Product Manager, you'll have the opportunity to steer products from launch to end-of-life, working collaboratively with our ESBU product leadership and cross-functional teams. Your experience in enterprise storage products will really shine as you implement go-to-market strategies, track product success, and engage with customers and partners. From pricing strategies to adoption metrics, your role will encompass it all! You'll communicate regularly with senior leadership, providing insights on market trends and technology impacts while managing the operational aspects of a product line. We're looking for someone who excels at building connections, has a knack for consolidating information from various resources, and possesses strong communication skills. With 3-4 years of relevant experience in product management or IT infrastructure, your contributions will help drive growth in our market. Plus, we offer a competitive salary, comprehensive benefits, and a dynamic work environment. If you're ready to influence key stakeholders and shape the future of enterprise storage solutions, let’s talk!

Frequently Asked Questions (FAQs) for Product Manager (Enterprise Storage Product Lifecycle) Role at NetApp
What are the main responsibilities of a Product Manager at NetApp?

As a Product Manager at NetApp, you will be responsible for overseeing the entire lifecycle of enterprise storage products, from their launch to their end-of-life. This includes managing successful adoption, tracking business outcomes, communicating effectively with customers and partners, and reporting on performance success metrics to senior leadership. You'll work cross-functionally with various teams, ensuring alignment with the company's overall product strategy.

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What experience is required to apply for the Product Manager position at NetApp?

To apply for the Product Manager position at NetApp, candidates should have 3-4 years of experience in Enterprise Software or IT infrastructure. This can include roles in Product Management, Customer Success Engineering, or Solutions Engineering. A strong understanding of enterprise storage ecosystems and proven ability to influence cross-functional stakeholders is essential.

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What skills are essential for a Product Manager at NetApp?

Essential skills for a Product Manager at NetApp include excellent communication and organizational capabilities, proficiency in collateral creation, and the ability to consolidate information from various resources. You should also showcase a solid understanding of the product portfolio and market segments to develop effective strategies for market growth.

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What type of collaboration is expected from a Product Manager at NetApp?

Collaboration is key for a Product Manager at NetApp. You'll work closely with the ESBU product leadership team, cross-functional stakeholders from Engineering, Sales, Marketing, and more. Your role will involve building strong connections within the organization and with external partners and customers to drive adoption and gather valuable feedback.

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What compensation can a Product Manager expect at NetApp?

The target salary range for a Product Manager at NetApp is between 121,125 and 180,290 USD. Final compensation will be based on factors like your location, qualifications, and overall experience. NetApp also offers a comprehensive benefits package, including health insurance, retirement plans, Paid Time Off, and performance-based incentives, tailored to local laws and regulations.

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Common Interview Questions for Product Manager (Enterprise Storage Product Lifecycle)
Can you describe your experience with product lifecycle management?

When answering this question, focus on specific products you’ve managed throughout their lifecycle. Discuss your approach to launching products, tracking their performance, and making decisions based on market feedback. Highlight any metrics you've used to measure success and how you've adjusted strategies accordingly.

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How do you approach gathering and analyzing customer feedback?

A good answer includes methodologies for collecting feedback like surveys, user interviews, and feedback sessions. Discuss how you synthesize this data into actionable insights to inform product development and meet customer needs effectively.

Join Rise to see the full answer
Can you give an example of how you've worked cross-functionally in your previous roles?

Highlight a particular project where you collaborated with various teams, outlining your role and contributions. Discuss how you facilitated communication between teams to ensure alignment on product goals and objectives, and the outcome of that collaboration.

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What strategies do you use for effective pricing of products?

Explain your process for determining pricing, which might include market analysis, competitive research, and direct input from sales and customers. Mention any successful pricing models you’ve implemented and the impact on product adoption and sales.

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How do you track and report on product performance metrics?

Discuss specific metrics you track, such as adoption rates, return on investment, or customer satisfaction scores. Explain your reporting process, including how you present this information to senior leadership and what tools you use for measurement.

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Describe a time when you had to manage a product through an organizational change.

Provide a specific example where organizational change affected your product. Discuss how you navigated the change, ensured stakeholder buy-in, and adapted your strategy to align with new goals or policies.

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What techniques do you employ to drive adoption of new products?

Discuss various strategies you’ve successfully used, such as communication plans, sales training, customer events, or promotions that enhance product visibility and encourage adoption among customers.

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How do you keep up with technology and market trends?

Emphasize your commitment to continuous learning and follow industry publications, attend conferences, and engage in professional networks. Discuss how staying informed informs your decisions as a Product Manager.

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What are some challenges you’ve faced in product management, and how did you overcome them?

Share specific challenges, maybe related to performance metrics or market shifts. Explain the steps you took to address these challenges, demonstrating your problem-solving skills and resilience.

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Why do you want to work for NetApp?

This is your chance to show you've done your research. Discuss what you admire about NetApp, such as their commitment to innovation or leadership in the enterprise storage market, and how your values align with theirs.

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NetApp is a global cloud-led, data-centric software company that empowers organizations to lead with data in the age of accelerated digital transformation. The company provides systems, software, and cloud services that enable them to run their ap...

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Full-time, on-site
DATE POSTED
March 29, 2025

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