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Senior Manager, SA&I

Job Description

 

NIQ Strategy Analytics & Insights helps clients from various industries such as FMCG, Tech& Durable, Auto, Finance to understand the market and consumer needs.

  • Strong sales leadership including prospecting, building a pipeline, moving opportunities through the sales cycle; proposing, presenting and discussing solutions with C-level and other decision-makers 
  • Ability to build enduring relationships with C-level executives – truly passionate relationship developer
  • Strong affiliation to Sales Personas & develops sales strategies to suit
  • Excellent problem solving skills, solution oriented and good analytical skill
  • Very good client-facing and communication/presentation skills
  • Good knowledge on market research
  • Financial understanding (eg. P&L, EBITDA) and how this relates to business success
  • Excellent at consultative selling
  • Ability to speak at external forums
  • Strong Collaboration and Networking skills

Responsibilities

Earning Client Trust/Building Relationships

  • Build and maintain strong networking and C-suite engagement with key players & Sales personas across broad base of client targets.
  • Confidence & credibility to talk to a wide range of decision influencers.
  • Demonstrate the highest commitment to sales force penetration and retention.
  • Demonstrable knowledge of the T&D industry, understanding how business needs are changing and how NIQ solutions can help solve client business issues.
  • Responsible for developing case studies & client testimonials. Present at client/ Retailer events, external industry events
  • Full understanding of  NIQ portfolio and interconnectedness of different solutions.

Understanding Client Needs

  • Has a deep understanding of customer business and can reframe and challenge the way customers view their businesses
  • Has a deep understanding in market research and how NIQ solutions support our clients’ business growth
  • Available during final presentation of results to ensure client satisfaction, actionable recommendations  and additional opportunity detection

Planning and Forecasting

  • Owns the business plan: financial target/proposal submission/revenue on hand/pipeline for its group of clients/solutions. 
  • Takes overall accountability for business planning and implementation. Tracks the financial performance of clients. 
  • Sound understanding of profitability and EBITDA and how this relates to all proposals and sales. Knows how Nielsen’s IQ and competitor offer.
  • Comfortable negotiating with senior clients and knows what levers to use. Clearly links the value of NIQ products and solutions with the price to overcome objections. Pre-empts stakeholder objections and pushes the client to a favorable outcome.

Team Management and Collaboration

  • Relentless curiosity to learn from & share with peers from APAC markets and beyond
  • Works continuously with CBPs, Commercial Leaders, PL, Delivery COE team & other APAC leaders to ensure that leads and opportunities are picked up, pertinent information about clients is shared and the relevant people are consulted and/or informed of key activity on an account.

 

    Qualifications

    • 5+ years of experience in market research agency. Relevant experience in Tech & Durable / Auto / Finance industry
    • Bachelor's Degree
    • Good knowledge of NIQ products, services and data preferred
    • Digital knowledge, Salesforce
    • Excellent business English (+ local language), both verbal and written
    • Proven sales acumen
    • Excellent problem solving skills, solution oriented and good analytical skill
    • Very good client-facing and communication/presentation skills
    • Financial understanding (eg. P&L, EBITDA) and how this relates to business success
    • Strong Collaboration and Networking skills

    Additional Information

    Remote hybrid based role, must be physically located within Philippines and candidate must be a Country/Region Resident. 

    Our Benefits

    • Flexible working environment
    • Volunteer time off
    • LinkedIn Learning
    • Employee-Assistance-Program (EAP)

    About NIQ

    NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

    For more information, visit NIQ.com

    Want to keep up with our latest updates?

    Follow us on: LinkedIn | Instagram | Twitter | Facebook

    Our commitment to Diversity, Equity, and Inclusion

    NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion

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    Average salary estimate

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    What You Should Know About Senior Manager, SA&I, NielsenIQ

    Looking for a passionate and driven Senior Manager in Sales, Analytics & Insights at NIQ in Pasig City, Metro Manila? This could be your perfect opportunity! At NIQ, we aid businesses from various sectors including FMCG, Tech, Auto, and Finance to better understand the market and consumer demands. In this role, you'll leverage your strong sales leadership skills to identify prospects, develop a robust pipeline, and engage with C-level decision-makers. Building lasting relationships is essential, and we're seeking someone who genuinely enjoys connecting with others and understands the nuances of consultative selling. You'll be involved in developing strategies tailored to our clients' needs and ensuring the highest level of service, all while using your analytical skills to assess market trends and consumer behaviors. With a strong emphasis on collaboration, you'll work closely with various stakeholders, sharing insights and promoting NIQ's comprehensive portfolio of solutions. If you thrive on challenge and have experience in market research or sales within the Tech, Automotive, or Finance sectors, we'd love to see you bring your expertise to our dynamic team. NIQ’s commitment to diversity and inclusion means we value what everyone brings to the table. Join us in transforming how businesses connect with consumers, as we deliver unparalleled insights and drive growth.

    Frequently Asked Questions (FAQs) for Senior Manager, SA&I Role at NielsenIQ
    What are the key responsibilities for the Senior Manager position at NIQ?

    As a Senior Manager at NIQ, your responsibilities will include building and maintaining strong relationships with C-suite executives, developing tailored sales strategies, and leading consultative sales efforts. You'll be accountable for the business planning and implementation and will work collaboratively with various teams to ensure the delivery of key insights and client satisfaction.

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    What qualifications are needed for the Senior Manager role at NIQ?

    To qualify for the Senior Manager position at NIQ, candidates should have at least 5 years of experience in a market research agency, with relevant experience in the Tech, Auto, or Finance industries. A Bachelor's degree, strong communication skills in business English, and a solid understanding of financial metrics like P&L and EBITDA are also essential.

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    What skills are crucial for success as a Senior Manager at NIQ?

    Success in the Senior Manager role at NIQ hinges on excellent problem-solving abilities, strong analytical skills, effective communication and presentation capabilities, and the capacity to build trust with clients. Familiarity with digital tools and solutions, including Salesforce, will also enhance your ability to drive results.

    Join Rise to see the full answer
    How does NIQ support professional development for Senior Managers?

    NIQ is dedicated to personal and professional growth, offering flexible working arrangements and access to programs like LinkedIn Learning. Employees are encouraged to participate in volunteer activities and take advantage of our Employee Assistance Program (EAP) for continued personal development.

    Join Rise to see the full answer
    What is the work culture like at NIQ for a Senior Manager?

    The work culture at NIQ is inclusive and collaborative, focusing on teamwork and continuous learning. As a Senior Manager, you will engage with peers across the APAC markets, sharing insights and best practices to ensure that everyone is aligned and working towards common goals.

    Join Rise to see the full answer
    Common Interview Questions for Senior Manager, SA&I
    Can you describe your experience in consultative selling as a Senior Manager?

    In a response, outline your previous roles where you successfully engaged with clients to understand their needs and challenges. Discuss specific strategies or methodologies you used to tailor your proposals, emphasizing the value you delivered that led to successful outcomes.

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    How do you approach relationship building with C-suite executives?

    Share an approach where you focus on understanding the business goals and challenges of your clients. Highlight strategies for establishing trust and credibility, such as regular communication, sharing insights, and demonstrating a genuine interest in their success.

    Join Rise to see the full answer
    What strategies do you employ for effective business planning?

    Discuss your systematic approach to business planning, encompassing market analysis, setting financial targets, and regularly tracking performance. Mention how you collaborate with teams to ensure alignment and adjust strategies based on market feedback.

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    How do you leverage data insights in your role?

    Talk about your experience utilizing data insights to drive decision-making. Provide examples where data informed your sales strategies, and how those insights helped uncover new opportunities for clients.

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    What methods do you use for effective team collaboration?

    Emphasize the importance of open communication and sharing pertinent information among team members. You might mention tools or methodologies like regular team meetings, project management systems, or collaborative platforms that foster teamwork.

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    How do you ensure client satisfaction after delivering results?

    Explain how you maintain engagement with clients post-delivery, seeking feedback to refine future recommendations. Highlight any follow-up strategies or tools you use to ensure clients are reaping the benefits of your insights.

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    Can you provide an example of a challenging negotiation and how you handled it?

    Share a specific example where you encountered objections during negotiations. Describe your approach to addressing those objections while ensuring the value of your solutions was clearly communicated, leading to a favorable outcome.

    Join Rise to see the full answer
    What do you consider to be the most important trends in market research?

    Discuss current trends, such as the impact of digital transformation on consumer behavior and the rise of AI-driven analytics. Connect how these trends influence NIQ's offerings and your strategies within the Senior Manager role.

    Join Rise to see the full answer
    How do you stay informed about changes in the Tech, Automotive, and Finance industries?

    Highlight methodologies you use, such as industry publications, conferences, and industry networks, to remain up-to-date. Share specific examples of how this knowledge informed your past decisions or strategies.

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    What motivates you in a role like the Senior Manager position?

    Reflect on your passion for driving business growth through insights and building relationships. Discuss how contributing to an innovative company like NIQ helps you stay motivated and engaged in your work.

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    DATE POSTED
    April 14, 2025

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