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Sr. Manager, Ad Engineering Lead

Position Overview

Yahoo Brand Studio supports all custom built and designed advertiser work - inclusive of ads and content - for the Yahoo Ads business. As the Sr. Manager, Ad Engineering Lead, you will be a key part of the Yahoo Brand Studio leadership team, ushering our advertiser creative and technical solutions into the future. We are looking for technical, full-stack talent with a startup mindset to lead the engineering team that will build out ad solutions for Yahoo Ads’ clients across North America. 

Responsibilities Include

  • Team Management: Lead a small, high performing team that focuses on frontend engineering and interactive development for ad and content experiences for advertisers. Ensure high quality execution for the team across all formats and devices. 

  • Front End & Back End Engineering Experience: Ability to oversee and influence across the full stack of solutions. 

  • Ad Platform Optimization: Collaborate with our creative tooling partner to optimize ad creation workflows, enhance tracking, introduce responsive ads, and integrate additional ad components. Support feature development such as API connectors, workflow enhancements, and expanded reporting capabilities.

  • Component Development: Create, maintain, and enhance interactive ad components such as galleries, countdown timers, mini-games, scratch-off effects, and other high-impact ad features.

  • Ad Framework Development: Maintain and enhance the ACE CLI framework, which supports all Yahoo Creative-produced ads globally, ensuring consistent performance and scalability.

  • Tech Infrastructure Maintenance: Build, maintain, and enhance key platforms such as Ad Showcase, Ad Specs, and supporting tools that power Yahoo Creative’s ad solutions.

  • Ad Template/Smartform Development: Build and maintain ad templates that serve as boilerplates for various ad sizes and execution types, transitioning towards Smartform development for internal and external users. 

  • Product Innovation & Development: Concept and develop new ad formats in collaboration with Yahoo Publishers, Monetization, and Sales teams. Drive the ad innovation roadmap to remain competitive in market and meet advertiser needs. 

  • Technical Client Consultation: Interface with clients to resolve technical issues and develop solutions for complex ad creative concepts that require custom builds and execution. 

  • Process Documentation & Training: Create, maintain and update process documentation, best practices, and FAQs for use by cross-functional teams. 

Job Qualifications

  • 7+ years experience in ad engineering, with a minimum of 3 years managing an engineering team at a digital publisher or creative agency. 

  • Expertise in digital display advertising, including standard IAB units, proprietary ad formats, native and video. 

  • Deep understanding of tools, apps and systems including Javascript, React, GraphQL, Webpack, Node, NextJS, and CI/CD workflows. 

  • Ability to provide technical leadership on high impact, high visibility, high revenue projects. You have expertise in the full lifecycle of a product - developing, coding, testing, reviewing, launching, troubleshooting, optimizing. 

  • Highly independent leader who can motivate teams with a client-first, solutions-focused, can-do attitude. When you see roadblocks, you clear them. 

  • Ability to work in a fast-paced and dynamic environment – you are well organized, have excellent attention to detail, meet tasks on short deadlines and know how to prioritize towards revenue. You’re highly adaptable and thrive in a constantly evolving space.

#LI-FM1

The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.

At Yahoo, we offer flexible hybrid work options that our employees love! While most roles don’t require regular office attendance, you may occasionally be asked to attend in-person events or team sessions. You’ll always get notice to make arrangements. Your recruiter will let you know if a specific job requires regular attendance at a Yahoo office or facility. If you have any questions about how this applies to the role, just ask the recruiter!

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

We believe that a diverse and inclusive workplace strengthens Yahoo and deepens our relationships. When you support everyone to be their best selves, they spark discovery, innovation and creativity. Among other efforts, our 11 employee resource groups (ERGs) enhance a culture of belonging with programs, events and fellowship that help educate, support and create a workplace where all feel welcome. Check out our diversity and inclusion (www.yahooinc.com/diversity/) page to learn more.

The compensation for this position ranges from $143,625.00 - $299,375.00/yr and will vary depending on factors such as your location, skills and experience.The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions. Our comprehensive benefits include healthcare, a great 401k, backup childcare, education stipends and much (much) more.

Currently work for Yahoo? Please apply on our internal career site.

Average salary estimate

$221500 / YEARLY (est.)
min
max
$143625K
$299375K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sr. Manager, Ad Engineering Lead, Ouryahoo

At Yahoo, we’re excited to announce an opportunity for a Sr. Manager, Ad Engineering Lead to join our dynamic Yahoo Brand Studio team! As a vital member of the leadership team, you will steer our advertiser creative and technical solutions into the future, ensuring our ad placements resonate across North America. You will lead a talented team that's focused on both front-end and back-end engineering, optimizing our ad creation workflows and enhancing tracking systems. Your innovative spirit will be crucial as you develop and maintain interactive ad components like mini-games and countdown timers. Moreover, you'll play a significant role in the evolution of our ad framework, ensuring it’s equipped to handle Yahoo Creative’s extensive suite of ads with consistent performance. Your technical prowess will be essential as you interface with clients, resolve complex issues, and facilitate exciting custom builds. With your experience in digital display advertising and your leadership skills, you'll mentor and motivate your team to thrive in our fast-paced environment. Your passion for product innovation will guide the development of new ad formats while keeping our competitive edge sharp. At Yahoo, we pride ourselves not just on our tech advancements, but on the diverse and inclusive workplace we cultivate. If you’re ready to activate your career in a vibrant space, come join us in leading the future of advertising!

Frequently Asked Questions (FAQs) for Sr. Manager, Ad Engineering Lead Role at Ouryahoo
What are the responsibilities of the Sr. Manager, Ad Engineering Lead at Yahoo?

As a Sr. Manager, Ad Engineering Lead at Yahoo, your key responsibilities include overseeing a high-performing engineering team, developing and enhancing ad components, optimizing the ad platform, and driving product innovation. You’ll work on front-end and back-end engineering, maintain key tech infrastructure, and interface with clients to ensure successful ad solutions. This role encompasses a comprehensive work culture promoting team management and creative collaboration.

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What qualifications are needed for the Sr. Manager, Ad Engineering Lead position at Yahoo?

To qualify for the Sr. Manager, Ad Engineering Lead position at Yahoo, candidates should have over 7 years of experience in ad engineering and at least 3 years in a management role. Familiarity with digital display advertising and proficiency in tools such as JavaScript, React, and Node.js are essential. The ideal candidate will also have a proven track record of leading impactful projects and fostering a client-focused team environment.

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How does the Sr. Manager, Ad Engineering Lead at Yahoo contributes to product innovation?

The Sr. Manager, Ad Engineering Lead at Yahoo plays a crucial role in driving product innovation by conceptualizing and developing new ad formats. Collaborating with various teams including Sales and Monetization, they strategize the ad innovation roadmap to meet the evolving needs of advertisers and maintain competitive advantage in the market.

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What is the career path for a Sr. Manager, Ad Engineering Lead at Yahoo?

A Sr. Manager, Ad Engineering Lead at Yahoo can progress into higher leadership roles within the organization, such as Director of Engineering or Vice President of Ad Technologies, depending on performance and contributions. Continuous professional development and exposure to diverse projects can lead to advancing one's career into executive positions while fostering technical talent.

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What does the team environment look like for the Sr. Manager, Ad Engineering Lead at Yahoo?

The team environment for the Sr. Manager, Ad Engineering Lead at Yahoo is characterized by collaboration and creativity. You'll manage a small but dynamic team, working together to deliver high-quality ad solutions. Yahoo’s culture emphasizes diversity, inclusivity, and innovation, which encourages unique perspectives and promotes a supportive atmosphere for all team members.

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Common Interview Questions for Sr. Manager, Ad Engineering Lead
What experience do you have in leading engineering teams in advertising?

In discussing your experience leading teams, focus on specific projects you've managed, the size and structure of your teams, and the impact of your leadership on the project's success. Be prepared to highlight how you motivated your team and tackled challenges to meet deadlines.

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Can you explain a project where you optimized ad solutions?

Share a detailed account of a project where you improved ad solutions, specifying the techniques and technologies used, the challenges faced, and the results achieved. This will demonstrate your analytical skills and your ability to implement successful strategies.

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How do you stay updated with ad tech trends?

Discuss the various methods you use to keep your knowledge current, such as attending industry conferences, participating in webinars, or following thought leaders in the ad tech space. Show your passion for the field and your commitment to continuous learning.

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How do you handle conflicts within your team?

Highlight your approach to conflict resolution, emphasizing open communication and fostering an inclusive environment. Provide a specific example of how you've successfully resolved a conflict and the positive outcome it resulted in, showcasing your leadership style.

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What programming languages are you most proficient in?

Share your experience with relevant programming languages such as JavaScript, React, and Node.js. Discuss your proficiency level in each and provide examples of projects where you employed these languages to demonstrate your technical capabilities.

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Describe your experience with ad component development.

Talk about the types of ad components you've developed, including interactive features like mini-games or dynamic ads. Emphasize your role in the project lifecycle from conception to deployment, showcasing your technical expertise in the ad domain.

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How do you prioritize tasks in a fast-paced environment?

Explain your organizational methods and how you assess task importance based on deadlines and impact. Provide an example of how you successfully managed competing priorities, ensuring quality deliverables while meeting client needs.

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What role does client feedback play in your development process?

Discuss the importance of client feedback in refining ad solutions. Provide an example of how client insights resulted in improved outcomes or innovations, demonstrating your commitment to client satisfaction.

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How do you maintain documentation and best practices within your team?

Detail your strategies for creating, updating, and sharing technical documentation and best practices with your team. Explain how documentation supports consistent performance and enhances the team's learning curve.

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What strategies do you implement to foster innovation within your engineering team?

Discuss initiatives you have implemented to encourage creativity among your team members. Provide examples of brainstorming sessions, workshops, or hackathons you've organized, and the results achieved in terms of innovative solutions or ad formats.

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Full-time, hybrid
DATE POSTED
April 10, 2025

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