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Sr. Manager, Mid-Market Sales - job 2 of 3

Company Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Job Description

ServiceNow is looking for a Senior Manager of Mid-Market Sales, responsible for managing a team of Mid-Market Account Executives. The Sr. Manager enables team performance by supporting and managing the team to achieve monthly, quarterly, and annual goals.

What you get to do in this role:

  • Provide leadership to your team. Manage new hire onboarding and ongoing coaching on effectiveness, productivity, call quality, and systems use
  • Manage quota achievement on a monthly, quarterly basis and annual basis.
  • Align team activities with Marketing and Sales priorities. Participate in developing Marketing and Sales campaigns to achieve pipeline and goals
  • Prepare reports for Sr. Director, Mid-Market Sales
  • Ensure that territories are assigned in CRM system Ensure accurate and  reporting of metric with territories assigned in the CRM system
  • Perform a monthly performance appraisal for all personnel and administer performance improvement plans for any under performance
  • Provide input to senior leadership in the development and administration of incentive compensation programs.
  • Maintain current knowledge on ServiceNow's offerings
  • Keep informed on competitive services, promotional matter, sales techniques, pricing and marketing policies. Use resources and perform research to determine sales patterns and strategies

Qualifications

To be successful in this role you have:

  • Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
  • 5+ years of success as an individual contributor in sales or marketing or a business owner selling SaaS/PaaS products and services.
  • 2+ years' experience leading a team in enterprise software sales sellers or equivalent.
  • A firm understanding of Cloud computing, SaaS offerings, and software subscription business models.

 

Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. ©2024 Fortune Media IP Limited. All rights reserved. Used under license. 

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What You Should Know About Sr. Manager, Mid-Market Sales, ServiceNow

Join ServiceNow as a Senior Manager of Mid-Market Sales and be part of a team that’s shaping the future of work! Located at 275 Wyman Street, Waltham, Massachusetts, this role is not just about meeting numbers; it's about leading a driven group of Mid-Market Account Executives and empowering them to achieve their goals. You'll provide leadership and coaching to ensure your team's success, helping them master productivity, call quality, and the effective use of systems. Not only will you help your team to crush their quotas monthly and quarterly, but you'll also collaborate with Marketing and Sales to shape campaigns that drive pipeline growth. With your finger on the pulse of ServiceNow’s innovative AI-enhanced offerings, you'll be positioned to help your team utilize the latest technologies to achieve their objectives. Your responsibilities include managing performance appraisals and advising on incentive structures to motivate your team continually. Ideal candidates will have a solid background in SaaS/PaaS sales, coupled with leadership experience. We’re all about diversity and inclusivity and encourage candidates from all backgrounds to apply. If you're ready to make an impact and foster a high-performance culture, we want to meet you!

Frequently Asked Questions (FAQs) for Sr. Manager, Mid-Market Sales Role at ServiceNow
What are the key responsibilities of a Senior Manager, Mid-Market Sales at ServiceNow?

As a Senior Manager, Mid-Market Sales at ServiceNow, you will lead a team of Mid-Market Account Executives and support their performance in achieving quotas. This includes onboarding new hires, coaching them on productivity and effectiveness, and aligning team activities with marketing and sales priorities. You will also prepare performance reports and participate in developing strategic marketing and sales campaigns.

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What qualifications do I need to become a Senior Manager, Mid-Market Sales at ServiceNow?

To qualify for the Senior Manager, Mid-Market Sales role at ServiceNow, you should have over 5 years of experience in sales or marketing, preferably in SaaS/PaaS products, along with 2 years of leadership experience in enterprise software sales. A strong understanding of cloud computing and AI integration in sales processes is also essential.

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How does ServiceNow define the role of AI in the Senior Manager, Mid-Market Sales position?

The Senior Manager, Mid-Market Sales at ServiceNow is expected to leverage AI in various ways, from using AI-powered tools for decision-making to automating workflows and analyzing insights. Staying informed about AI’s impact on the industry will be crucial for enhancing team performance.

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What should I expect in terms of company culture at ServiceNow as a Senior Manager?

ServiceNow prides itself on fostering an inclusive and diverse culture. As a Senior Manager in Mid-Market Sales, you will be part of a supportive environment that values unique experiences and encourages candidates from all backgrounds to apply. Flexibility in work personas also reflects our commitment to a balanced work-life dynamic.

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Is previous management experience necessary for the Senior Manager, Mid-Market Sales role at ServiceNow?

Yes, the Senior Manager, Mid-Market Sales role at ServiceNow requires at least 2 years of experience leading a sales team. This experience is vital to ensure you can effectively manage team performance and drive results.

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Common Interview Questions for Sr. Manager, Mid-Market Sales
What strategies would you employ to motivate your sales team as a Senior Manager?

In motivating a sales team, it’s crucial to establish clear goals, provide ongoing training, and recognize achievements. Open communication and fostering a positive team culture also play significant roles in keeping team members engaged and driven.

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Can you describe a successful sales strategy you've implemented in the past?

Certainly! Successfully aligning sales strategies with marketing objectives can drive pipeline growth. For instance, I developed integrated campaigns that included customer outreach and promotional materials which resulted in a significant uptick in lead generation.

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How do you handle underperformance within your sales team?

Addressing underperformance requires a balance of support and accountability. I focus on identifying the root causes, offering personalized coaching, and setting improvement plans while facilitating ongoing feedback to encourage development.

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What role does AI play in your sales approach?

AI is invaluable in sales for analyzing customer behavior and automating tasks. I utilize AI tools to gain insights that inform decision-making, optimize workflows, and forecast sales trends, which ultimately leads to more informed strategies.

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How would you align your team with broader company objectives?

Aligning my team with company objectives starts with clear communication of these goals. I ensure that team activities are directly linked to company initiatives, facilitating discussions on how our efforts contribute to the bigger picture.

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Why is it important to have a firm understanding of SaaS and cloud computing?

Understanding SaaS and cloud computing is essential in navigating technology's evolving landscape. It helps create effective sales pitches, address client concerns accurately, and engage in meaningful conversations with stakeholders.

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How do you maintain industry knowledge as a Senior Manager?

Staying informed involves regularly reading industry publications, attending webinars and conferences, and networking with peers. Engaging with various resources helps keep me updated on trends and competitive offerings in the market.

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What specific metrics do you track for your team's performance?

I focus on key metrics such as quota achievement, call quality scores, and customer engagement rates. These metrics provide insights into performance and help identify strengths and areas for improvement within the team.

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How do you ensure effective communication within your team?

I prioritize regular one-on-one check-ins and team meetings to foster an open dialogue. By encouraging team members to share insights and challenges, we can collaboratively work towards solutions and maintain transparency.

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What do you believe is the most critical quality of a successful sales manager?

A successful sales manager must possess strong leadership skills, including the ability to inspire and support their team. Empathy, adaptability, and a strategic mindset help in navigating challenges and driving performance effectively.

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CULTURE VALUES
Inclusive & Diverse
Mission Driven
Rise from Within
Diversity of Opinions
Work/Life Harmony
Empathetic
Feedback Forward
Take Risks
Collaboration over Competition
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Conferences Stipend
Paid Time-Off
Maternity Leave
Equity
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 9, 2025

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