Marketing Coordinator

Job Type: Permanent, Full-time

Location: Calgary Corporate Office/Hybrid

Start Date: May 1, 2025

Application Deadline: April 21, 2025

Who we are:

SPLICE Software believes in connections. We enable our clients to connect with their customers, we stay connected to the industries we serve, and—most importantly—we operate our company with a focus on keeping our team members—aka “SPLICErs”—connected; to each other, to our executive team, and their work.

We “pulse check” frequently, measure what matters, and catch people doing what’s right and celebrate wins. It’s what’s gotten us recognized as one of Alberta’s Best Workplaces. Together, we passionately serve our clients while we continue to perfect our craft.

If that sounds like a culture in which you’d thrive, our company is seeking an energetic new SPLICEr to join the team as our Marketing Coordinator.

Who you are:

You are an energetic person with a strong foundation in marketing, but who is eager to learn more and grow in your career and skills. You like being challenged, and you thrive on seeing your work get results.

While we are seeking the ideal person as described below, we at SPLICE believe that skills can be taught, but the right attitude and energy is essential to success. SPLICErs are a unique breed, and we love to find strong performers who fit our culture and help them grow into the perfect fit for their current roles and beyond.

Role and Responsibilities Include:

• Identify, research, and review competitors in our marketplace.
• Deliver well-organized, well-researched assessments of the strengths and weaknesses of potential competitors.
• Assist with social media and e-mail campaign execution.
• Assist with relevant copywriting and content creation.
• Lead generation and follow-up.
• Assist with planning and creating SPLICE marketing strategies.
• Utilize tools and new technologies to drive KPIs.
• Complete marketing documentation and administrative tasks as needed.

Skills and Experience Expected:

• Strong analytical skills, attention to detail, and writing skills.
• Excellent oral and written communication skills.
• Ability to conduct research and extract relevant information.
• Understanding of user intent and user experience.
• Recent completion in a Marketing or Communications post-secondary program.
• Strong interpersonal skills, with the proven ability to work effectively with all levels of management, team members, and outside partners.
• Openness to learning new tools and technologies
• Self-motivated, detail-oriented, process-driven, and able to prioritize in a fast-paced environment.
  

Expectations of All SPLICE Employees:

• Participate in new business development as required.
• Participate in new product development.
• Assist in the evaluation of the effectiveness of internal and external communication and workflow procedures.
• Provide internal technical support as required.
• Participate in the development of new project proposals.
• Represent the company at various business meetings to promote the company.
• Promote positive relations with partners, vendors, distributors and shareholders.
• Recommend and administer policies and procedures to enhance operations.
• Participate in establishing and implementing short-and long-range department goals, objectives, policies, and operating procedures.
• Share long term vision for company.
• Positive attitude and teamwork.
• Participate in the continued development of the company and its culture (make your mark).
• Commitment to SPLICE core values: We Believe it can be Better, Eager to Learn, Accountability, Committed to the Company’s Success and Team Player.

About SPLICE:

SPLICE Software is in the business of driving REAL conversations with customers for insurers, financial institutions, retailers, and healthcare providers. Our Data-Driven Dialogs® enables our clients to send automated messages triggered by their systems to customers via their channels of choice, including phone, SMS/MMS, and email. Our Customer-Driven Dialogs™ enable our clients to respond to requests for information initiated by their customers in real time, through text message, web chat, social apps like Facebook Messenger & WhatsApp, and/or home assistant devices like Amazon Echo & Google Home. SPLICE allows companies to capture & manage customers’ permissions and preferences– enabling them to personalize, test and measure like never before.