Business Development Director

Description

We are seeking a dynamic and results-driven Business Development Manager to spearhead the launch of our new products in defense innovation. The ideal candidate will have a proven track record in identifying market opportunities, developing partnerships, and executing strategies to ensure the successful introduction and growth of a new product in a competitive market. This role requires a mix of strategic thinking, market research, customer relationship management, and sales execution to ensure a successful product rollout.

Requirements

Key Responsibilities:

1. Market Analysis & Strategy Development:

• Augment existing market research to identify key trends, customer needs, and competitive landscape for the new product.
• Develop and implement go-to-market strategies tailored to the defense market.
• Expand business opportunities and potential market segments beyond initial rollout targets for product adoption.

2. Product Positioning and Messaging:

• Collaborate with the engineering team and leadership to define product positioning and key messaging.
• Develop sale collateral, presentations, and communications materials to support the new product launch.

3. Sales & Partnerships:

• Build and maintain relationships with key stakeholders, distributors, partners, and customers.
• Identify and pursue partnerships that could drive product adoption, including channel partners and thought leaders.
• Develop sales strategies and forecasts to achieve target sales goals.

4. Lead Generation & Conversion:

• Identify and generate high-quality leads through digital marketing, networking, and attending industry events.
• Manage the sales pipeline, from lead generation to conversion, ensuring smooth transitions from prospecting to closing deals.

5. Product Launch & Rollout

• Coordinate the execution of product launch activities, including defense exercises, demonstrations, and customer engagement efforts.
• Monitor product rollout to ensure alignment with business goals and timelines.
• Collect feedback and insights from early adopters to refine product offerings.

6. Performance Tracking & Reporting

• Establish key performance indicators (KPIs) and regularly track performance against product launch goals.
• Prepare and present regular reports on product launch success, challenges, and growth opportunities to leadership.

7. Cross-Functional Collaboration:

• Work closely with the engineering and operations teams to ensure alignment on product features, messaging, and customer support. 
• Provide feedback from the market to guide future product improvements and refinements.

Other duties as assigned: 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Requirements & Qualifications:

• Bachelor's degree in business administration, marketing, or a related field
• 8+ years' relevant experience
• Proven experience in business development or sales, preferably in a similar industry
• Strong communication and interpersonal skills
• Excellent negotiation and presentation skills
• Ability to work independently and as part of a team
• Strong analytical and problem-solving skills
• Proficiency in Microsoft Office Suite and CRM software

EEO Statement

It is the policy of Vadum to provide for and promote equal employment opportunity in employment compensation and other terms and conditions of employment without discrimination based on age, race, creed, color, national origin, gender, sexual orientation, disability, marital status, Vietnam Era Veteran status, genetic predisposition, or carrier status. 

Vadum is committed to assuring equal employment opportunity and equal access to services, programs, and activities for individuals with disabilities. It is the policy of Vadum to provide reasonable accommodation to a qualified individual with a disability to enable such individual to perform the essential functions of the position for which he/she is applying or in which he/she is employed. Further, it is the policy of Vadum to provide reasonable accommodation for religious observers. 

The policy applies to all employment practices and actions. It includes, but is not limited to, recruitment, job application process, examination and testing, hiring, training, disciplinary actions, rate of pay or other compensation, advancement, classification, transfer, reassignment and promotions.