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Senior Manager, Brand Governance - job 2 of 11

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The Senior Manager, Brand Governance, will be part of the Brand Governance & Operations team within the Global Brand Management organization. This role is responsible for supporting the development and implementation of brand governance strategies, policies, processes, and the lifecycle management of brand policies, standards, and guidelines. It includes assisting in the development and implementation of risk management strategies, managing and monitoring risks, and effectively communicating with stakeholders. The Senior Manager will work closely with internal and external stakeholders to ensure compliance with brand standards and operationalize the brand and reputation risk framework.

Key Responsibilities:

Support the development, implementation, and ongoing management of brand governance strategies, policies, standards, guidelines, and processes.
Define, implement, and manage processes and supporting platforms that operationalize the enterprise-wide brand and reputation risk framework, including facilitating risk assessments and quarterly executive reporting.
Support governance initiatives related to Global Brand, including internal audits, RCSAs, etc.
Support the lifecycle management of Brand Policies, Standards and Guidelines for PCAG, VIS, VPBS, Co-Marketing, etc., including launch, change control, and change management.
Support development of AE, Client and Partner collateral including VBN updates, case studies, guides, etc.
Conduct audits, develop compliance reports, and support enforcement efforts to drive adherence to brand standards.
Monitor and report on key governance metrics, providing insights to improve and ensure consistent brand implementation across all touchpoints.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Average salary estimate

$115000 / YEARLY (est.)

min

max

$100000K

$130000K

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What You Should Know About Senior Manager, Brand Governance, Visa

As a Senior Manager, Brand Governance at our innovative company based in Foster City, you'll play a crucial role in shaping the integrity and perception of our brand. Joining the Brand Governance & Operations team within the Global Brand Management organization, you will be at the forefront of developing and implementing strategies, policies, and processes that uphold our brand's standards. Your expertise will be instrumental in the lifecycle management of brand policies, ensuring that our guidelines are not just established but effectively adhered to across the organization. One of your key responsibilities will involve crafting risk management strategies, facilitating comprehensive risk assessments, and maintaining clear communication with stakeholders. You'll collaborate closely with both internal teams and external partners to operationalize our brand and reputation risk framework, which is essential in today’s dynamic market. By supporting initiatives like audits and compliance reporting, you'll ensure that governance aligns with our business objectives and that brand consistency is maintained at every customer touchpoint. You’ll also have the opportunity to develop essential collateral, such as guides and case studies for clients and partners. In this hybrid role, your presence will be vital in the office and through digital collaboration, reflecting the modern work-life balance we support. If you're passionate about brand governance, have a knack for policy implementation, and want to make a tangible impact on our brand's legacy, this is the perfect place for you to grow and contribute.

Frequently Asked Questions (FAQs) for Senior Manager, Brand Governance Role at Visa

What are the main responsibilities of a Senior Manager, Brand Governance at our company?

As a Senior Manager, Brand Governance at our company, your primary responsibilities will include developing and managing brand governance strategies, implementing risk management frameworks, conducting audits, and ensuring compliance with brand standards. You will work on lifecycle management for brand policies and guidelines, supporting teams to maintain brand integrity across all platforms.