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Senior Manager, Social Program Manager - job 13 of 20

The Sr. Manager, Social Program Manager is part of the Global Content Strategy, Development & Distribution team, reporting to the Director of Creative Operations. This individual will be part of a global team responsible for developing and scaling best-in-class social content on behalf of Visa’s marketing positioning and voice.   

This individual will combine program management expertise with deep understanding of social platforms and creative to plan, execute and deliver high-impact social content and campaigns. This person should have passion and experience in  

  • Project Planning and Management: Producing complex social-first projects from concepting to delivery by developing detailed project plans, schedules, and timelines to ensure work is completed on time, within scope, and to the highest quality standards. 

  • Team Coordination - Coordinating with internal teams (Strategy, Creative, Production, Brand, Sponsorship, etc.) and external partners and agencies to assign tasks, manage workflows, and ensure seamless collaboration throughout the project lifecycle.  

  • Quality Assurance -  Monitoring, reviewing, and evaluating content to ensure it meets brand guidelines, quality standards, and project requirements, while educating stakeholders and agencies on necessary processes and guidelines. 

  • Risk Management - Identifying potential project risks and proactively developing mitigation strategies. 

  • Communication -  Maintaining clear and consistent communication with all stakeholders, providing regular project updates and status reports. 

  • Process Improvement - Evaluating and refining project management processes to enhance efficiency and effectiveness continually. 

  • Technology - Some knowledge of the following PM Tools - Wrike, Asana, Notion or MS Project Manager 

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Average salary estimate

$115000 / YEARLY (est.)
min
max
$100000K
$130000K

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What You Should Know About Senior Manager, Social Program Manager, Visa

The Senior Manager, Social Program Manager at Visa in San Francisco is a pivotal role within the Global Content Strategy, Development & Distribution team. This exciting opportunity invites you to leverage your program management expertise and in-depth understanding of social platforms to develop and execute compelling social content and campaigns that align with Visa’s marketing vision. In this position, you will produce complex, social-first projects from concept to delivery, creating detailed project plans and schedules to meet deadlines and uphold the highest quality standards. Your ability to coordinate seamlessly with various internal teams, including Strategy, Creative, Production, and external partners, will be key in managing workflows and ensuring collaboration throughout the project lifecycle. You’ll monitor content quality to ensure adherence to brand guidelines while providing insights on necessary processes to stakeholders. As you identify potential project risks, your proactive approach will help mitigate challenges, ensuring the success of each campaign. Communication is essential, so you'll maintain clear updates for all stakeholders involved, fostering an open exchange of ideas and information. Additionally, your role will involve continuously evaluating project management processes, implemented through tools like Wrike, Asana, Notion, or MS Project Manager, to enhance efficiency and effectiveness. This hybrid position will require some office presence, with specific days confirmed by your hiring manager. Joining Visa as a Senior Manager, Social Program Manager means being part of a groundbreaking team focused on transforming the way Visa engages with its audience through innovative and creative social strategies.

Frequently Asked Questions (FAQs) for Senior Manager, Social Program Manager Role at Visa
What are the key responsibilities of a Senior Manager, Social Program Manager at Visa?

As a Senior Manager, Social Program Manager at Visa, your primary responsibilities include developing and executing high-impact social content and campaigns, program management of complex projects, coordination between internal teams and external partners, quality assurance of social content, risk management strategies, maintaining clear communication among stakeholders, and continuous improvement of project management processes.

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What qualifications are needed to apply for the Senior Manager, Social Program Manager position at Visa?

To apply for the Senior Manager, Social Program Manager role at Visa, candidates typically need extensive experience in project management, a deep understanding of social media dynamics, strong communication skills, and familiarity with project management tools like Wrike, Asana, or MS Project. A background in marketing or creative operations is also beneficial.

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What tools are important for the Senior Manager, Social Program Manager role at Visa?

For a successful Senior Manager, Social Program Manager role at Visa, familiarity with project management tools such as Wrike, Asana, Notion, or MS Project Manager is crucial. These tools help in planning, tracking progress, and ensuring efficient collaboration among teams involved in social content creation.

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How does Visa's Senior Manager, Social Program Manager contribute to brand strategy?

The Senior Manager, Social Program Manager at Visa plays a vital role in shaping the brand's online presence by delivering engaging social content that resonates with the audience. This position ensures that all projects align with Visa's marketing positioning and voice, thereby enhancing overall brand strategy through effective visual storytelling.

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What should candidates expect from the interview process for the Senior Manager, Social Program Manager at Visa?

Candidates interviewing for the Senior Manager, Social Program Manager position at Visa can expect a comprehensive selection process that includes conversations on project management experience, social media knowledge, teamwork dynamics, and their approach to handling challenges. Prepare to showcase your strategic thinking and past campaign successes.

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Common Interview Questions for Senior Manager, Social Program Manager
Can you describe your experience with project management in social content creation?

When answering this question, be sure to highlight specific projects you've managed, detailing your role in the planning, execution, and delivery phases. Emphasize the tools you used and how you ensured that projects were completed on time and met quality standards.

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How do you prioritize tasks when managing multiple social media campaigns?

Illustrate your prioritization process with an example, explaining how you assess urgency and importance, delegate tasks, and keep stakeholders informed. Share how effective communication and organization contribute to your success in managing overlapping projects.

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What strategies do you use for risk management in project planning?

Discuss specific methods such as brainstorming potential risks, developing contingency plans, and monitoring project progress to identify emerging risks. Provide an example if possible to demonstrate your proactive approach and successful outcomes.

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How do you ensure that the content aligns with brand guidelines?

Elaborate on your quality assurance process, which might include reviewing drafts, gathering feedback from stakeholders, and conducting final checks to ensure consistency with brand voice and messaging. Mention software or tools you use for this purpose if applicable.

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What is your approach to team coordination and collaboration?

Explain how you foster teamwork and communication among different departments and external partners. Highlight any specific tools or methodologies you use to facilitate collaboration and keep everyone aligned on project goals.

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Can you provide an example of a successful social media campaign you managed?

Share a brief case study of a campaign that achieved its goals, detailing your role in the project and the creative strategies implemented. Focus on metrics and results to back your claims.

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How do you stay up-to-date with social media trends?

Discuss your methods for keeping informed about industry trends, such as following key influencers, participating in forums, and attending relevant webinars or conferences. Emphasize how this knowledge informs your work and strategy.

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What do you consider the biggest challenge in social media project management?

Reflect on common challenges like changing algorithms, audience engagement, or maintaining brand consistency, and then discuss how you address these challenges in your project management practices.

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How do you measure the success of social media campaigns?

Explain the KPIs you monitor, such as engagement rates, reach, and conversion metrics. Discuss how you analyze these outcomes to refine future strategies and improve campaign effectiveness.

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What role does communication play in successful project management?

Highlight the importance of clear and consistent communication with all stakeholders involved in a project. Provide examples of how effective communication has contributed to project success in your previous roles.

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Visa Inc. operates as a payments technology company worldwide. The company facilitates commerce through the transfer of value and information among consumers, merchants, financial institutions, businesses, strategic partners, and government entiti...

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Full-time, hybrid
DATE POSTED
April 3, 2025

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