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Senior Product Manager, Unified Directory - job 19 of 19

You will step into a pivotal role driving a foundational Visa platform, where innovation and technological advancement are at the forefront of our mission. In this position, you will lead and shape the future of Visa’s unified directory, ensuring continued security and seamless customer experience across all use cases and credential types. The platform service you will be managing touches nearly every Visa cardholder and every Visa client and supports many other core services across Visa internally. This role is critical to position Visa to be the best way to pay in all digital environments. Drawing on your extensive experience in the digital payments domain and with scaling products, you will drive strategy and product management. You will be a member of the Digital Products team within the Consumer Payments Organization at Visa, responsible for driving how every Visa payment instrument is used in digital environments. 

The ideal candidate will work with minimal guidance in a fast paced, ambiguous work environment, and will have the ability to independently translate high level guidance into detailed deliverables. We are seeking a highly motivated individual who thrives in hands-on environments, capable of diving into the work, taking ownership, and delivering results without the need for constant supervision or managerial oversight. They will demonstrate good interpersonal skills and executive presence, especially being able to “sell” the vision and product to internal stakeholders as well as external clients. We are looking for a unicorn in this role – someone who technically adept, can work with architects on a new platform, is a very creative problem solver, and has ability to explain complex/ambiguous solutions simply to an wider set of audience.

Responsibilities:

  • Lead the product roadmap and strategy for the Unified Directory: Define a compelling roadmap that enhances credential enrollment and retrieval, improves reliability, and builds critical infrastructure with clear benefits to our end clients and customers. Develop the long-term vision and set the roadmap to fulfill that vision. 
  • Product Delivery: Ensure the Directory is flexible, modular, and future proof to new data elements and experience use case it must serve  
  • Build next-generation intelligence: Leverage existing Visa data directories to drive a best-in-class unified directory that ensures we can accurately and securely and seamlessly identify customers from various sources and validate exit points for credential retrieval  
  • Collaborate cross-functionally: Partner closely with engineering, architecture, legal, privacy, sales, risk, compliance, and customer support teams to make informed decisions on product direction, technical trade-offs, and client experience enhancements. 
  • Champion the customer: Understand the varying needs of our issuing clients, wallets and payment service providers, and merchants/acquirers to ensure usability and future-proofing our of Directory. Have a broad lens of who the customer is – your customer is internal Visa product developers who will use our Unified Directory as well as our clients such as Issuers, PSPs, Merchants.  
  • Navigate complexity with confidence: Provide clarity in ambiguous situations, set clear priorities, and maintain focus on delivering measurable business outcomes. Spot risks, find opportunities, identify competitive landscapes, and emerging trends, and understand implications, breaking insights down into pragmatic actions.  
  • Champion GenAI: Understand how to use GenAI to build and release product faster, better. Ensure Visa’s Directory solves for future agentic AI use cases.  
  • Two-Sided Network Approach: Deeply understand the need to simultaneously scale a two-sided network. You will need to work closely with our ‘supply’ side API owners to enroll data into the directory and with our ‘demand’ side API/SDK owners to ensure the exit points can be trusted and verified for retrieval of data.  
  • Gain Followership: Build strong, collaborative relationships and buy-in from the organization across levels and product portfolios. Demonstrated experience working in a matrixed environment at scale partnering across all functions, business units 
  • Working across geographies is key – and gaining buy in and alignment with regional executives is a key aspect of this role 
  • Deliver High Quality PM Artifacts: Achieve excellence in quality of PM artifacts (requirements and Epic writing, roadmaps, backlogs, PRDs) and data-driven decision making. Drive a robust software development process that is agile, predictable, and results oriented. Bring a combination of critical thinking and pragmatic delivery to yield the best short-term as well as long-term results.
  • Demonstrated success in driving positive cultural change and fostering an environment where employees feel connected and motivated to collaborate.  
  • Documentation & Best Practices: Develop and maintain detailed platform documentation, including architecture diagrams, deployment procedures, and operational guidelines. Continuously evaluate and implement best practices to enhance platform quality and security. 
  • Root Cause Fixer – While others may be satisfied with temporary band-aid solutions, you see the true source of the problem and can’t imagine wasting time on anything besides killing it at its roots. You see the roadblocks in the way that are slowing everyone down and find ways to remove them.  

This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.
 

Average salary estimate

$135000 / YEARLY (est.)
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$120000K
$150000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Product Manager, Unified Directory, Visa

Join Visa as a Senior Product Manager for the Unified Directory, where you’ll play a crucial role in shaping a foundational platform that drives innovation in digital payments. Based in Ashburn, you will lead the strategic development of our unified directory, ensuring it enhances security and delivers a seamless customer experience across all use cases and credential types. Your mission will be to create a flexible, modular service that touches nearly every Visa cardholder and client while also supporting core Visa services internally. Your expertise in the digital payments space will guide you in driving product management and strategy, working with minimal supervision in a dynamic environment. At Visa, we seek someone who can take ownership and deliver results without constant oversight. With your creativity and technical acumen, you’ll collaborate with cross-functional teams—engineering, compliance, customer support—to navigate complexity and define a clear product roadmap that addresses varied customer needs. You will also champion GenAI, ensuring that our Directory evolves alongside technological advancements. We are looking for a unicorn here—someone who thrives on problem-solving and can distill complex concepts into clear communications. If you’re ready to roll up your sleeves and ignite change, your future at Visa awaits!

Frequently Asked Questions (FAQs) for Senior Product Manager, Unified Directory Role at Visa
What are the key responsibilities of a Senior Product Manager at Visa?

As a Senior Product Manager at Visa, you'll be responsible for leading the product roadmap for the Unified Directory, developing a vision for credential enrollment and retrieval, and collaborating with multiple teams to deliver a high-quality service. You'll focus on understanding customer needs and ensuring the directory scales effectively within the digital payments landscape.

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What qualifications do I need to become a Senior Product Manager at Visa?

To excel as a Senior Product Manager at Visa, candidates should have extensive experience in digital payments, strong interpersonal skills, and the ability to work independently in complex environments. Technical expertise and a creative approach to problem-solving are essential, alongside experience managing product development and collaborating with cross-functional teams.

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How does a Senior Product Manager at Visa collaborate with other teams?

Collaboration is key for a Senior Product Manager at Visa. You will work closely with engineering, architecture, compliance, and sales teams to inform product direction and enhance client experiences. This role involves understanding the intricate needs of internal and external stakeholders to create a product that serves all parties effectively.

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What is the significance of GenAI in the Senior Product Manager role at Visa?

In the role of Senior Product Manager, understanding GenAI will be crucial. You'll leverage AI technologies to streamline product development, ensure the Unified Directory supports future digital trends, and enhance overall functionalities. This forward-thinking approach will position Visa at the forefront of innovation in digital payments.

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What is the culture like at Visa for a Senior Product Manager?

The culture at Visa for a Senior Product Manager is dynamic and collaborative. You'll be encouraged to foster a positive work environment that drives cultural change while ensuring employees feel connected and motivated to work together towards common goals. This role allows for significant influence and relationship-building across various levels of the organization.

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Common Interview Questions for Senior Product Manager, Unified Directory
What experience do you have in managing product roadmaps?

When answering this question, highlight specific examples of past product roadmaps you have developed. Discuss how you prioritized features based on customer feedback and market trends while ensuring alignment with business objectives.

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How do you approach collaboration with cross-functional teams?

Emphasize your communication skills and your commitment to building relationships. Provide insights into how you engage with engineering, sales, and compliance teams to drive product success, including any tools or processes you use for effective collaboration.

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Can you provide an example of a time you handled product ambiguity?

Describe a situation where you faced uncertainty regarding a product decision, detailing how you clarified the situation, set priorities, and made informed decisions that led to measurable outcomes. Highlight your ability to maintain focus under pressure.

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What strategies do you employ to champion customer needs in product design?

Discuss your approach to understanding customer needs through research, surveys, and direct feedback loops. Explain how you integrate these insights into the product development process to ensure the directory is designed with users in mind.

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What role does data play in your decision-making process?

Explain how you use data analysis to drive product decisions, including KPI tracking, user engagement metrics, and industry benchmarks. Highlight the importance of a data-driven approach in validating product choices and understanding user behavior.

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Describe your experience with agile product development.

Discuss your familiarity with agile methodologies, such as scrum or kanban. Provide examples of how you have implemented agile principles to improve product delivery and enhance team collaboration, reducing time to market while maintaining quality.

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How do you handle competing priorities in a fast-paced environment?

Talk about techniques you use for prioritization, such as creating a ranking system based on business value or urgency. Discuss how you keep stakeholders informed and aligned when managing multiple projects simultaneously.

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What innovative solutions have you implemented in product management?

Share specific situations where you introduced innovative practices or technologies that improved product outcomes. Explain the problem, your creative solution, and the result that had a positive impact on the product or team.

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How do you ensure product quality throughout the development cycle?

Discuss your strategies for maintaining quality, such as establishing rigorous testing protocols, conducting code reviews, and soliciting feedback from stakeholders at various stages of development.

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What do you think is crucial for building buy-in across teams for a new product?

Emphasize the importance of clear communication and demonstrating the product's value to different stakeholders. Share your experience in engaging teams early in the development process to create a sense of ownership and shared vision.

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Visa Inc. operates as a payments technology company worldwide. The company facilitates commerce through the transfer of value and information among consumers, merchants, financial institutions, businesses, strategic partners, and government entiti...

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Full-time, hybrid
DATE POSTED
April 2, 2025

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