Email Marketing Specialist (Seattle)

Email Marketing Specialist (Seattle)Our Client: A multinational technology company known for their ecommerce, streaming services, cloud services, and AI technologyDuration: 9 months (potential to extend or convert to perm)Pay: $34/hr on a W2Hybrid in Seattle, WAFull Time HoursOur Client is seeking a highly motivated and experienced Email Marketing Specialist to join their marketing team. The ideal candidate will be responsible for executing marketing initiatives that drive customer engagement and progression through the lifecycle funnel. This role requires a deep understanding of email marketing, automation platforms, and the ability to manage and scale marketing processes effectively.Day in the Life:• Execute Marketing Initiatives: Implement and manage a variety of marketing programs, including events, digital campaigns, and content development, aimed at guiding customers through different stages of the lifecycle funnel.• Develop Multi-Variate Tests: Design, develop, and analyze multi-variate tests across various marketing channels to optimize campaign performance and improve customer engagement.• Process Management and Scaling: Build and manage processes that allow for the scalability of marketing initiatives, ensuring they can be executed efficiently across the organization.• Email Marketing Automation: Leverage your expertise with Email Marketing Automation Platforms (preferably Marketo) to execute targeted and effective email campaigns.• Apply Marketing Best Practices: Utilize industry best practices and existing tools to drive marketing actions that align with shared goals and objectives.• Develop and manage project timelines, milestones, and deliverables, ensuring timely and successful execution of marketing initiatives.• Stakeholder Communication: Clearly and effectively communicate progress, outcomes, and any potential blockers to relevant stakeholders, ensuring alignment and transparency throughout the project lifecycle.• Program Evolution and Improvement: Continuously assess and improve existing marketing programs, developing processes and playbooks to enhance efficiency and effectiveness for key stakeholders.Qualifications:• Bachelor’s degree in Marketing, Communications, or a related field.• 2-4 years of experience• Proven experience with Email Marketing Automation Platforms, preferably Marketo.• Strong understanding of digital marketing, including content development, multi-variate testing, and customer lifecycle management.• Excellent project management and communication skills.• Ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.• Analytical mindset with a focus on data-driven decision-making.