Media Planner

Position: Media Planner13 month contract to potential hire.Industry: EntertainmentLocation: LA - Remote w/ 1 day onsite, potentially more in the future.• Entertainment background preferred*Job DescriptionResponsibilities:? Drive all aspects of developing integrated media plans from media strategy development for 360 media, including social, (eg. Media brief, audience development, media mix, flighting strategy, learning agenda development), tactical media plan development across all media channels and paid media partners (excluding. Paid social, devices and programmatic) to overseeing the execution (eg. creative project management, creating media authorizations, shepherding media contracts for media and media measurement and research vendors through legal approvals), reporting & optimizations recommendations of live media campaigns and deep budget management and invoice reconciliation support.? Responsible for working with a cross functional team of marketers and channels to develop and deploy breakthrough and effective paid media campaigns? Conduct weekly campaign optimizations and performance analysis against campaign goals? Provide insightful performance reporting and recommendations to improve strategies and tactics to drive results? Drive forward unique creative visions, working closely with Marketing to execute on creative strategies to attract viewers and engage our subscribers? Responsible for presenting all aspects of the media campaign to EP’s and senior executives? Interface directly with media partners to develop new advertising programs, secure first to market opportunities and secure premium media cost effectively? Manage budget and timelines for media campaigns. Work with our finance counterparts to track and manage budgets? Seek and evaluate strategic media opportunities and serve as a thought leader on new and innovative ways to reach and connect with our audiences through paid media? Develop test and learn scenarios to continue to innovate and accelerate media performanceQualifications? 8+ years of experience in integrated planning for entertainment brands, ideally a streaming service? Ideally both client side and agency experience? Passionate about coming up with innovative and unique creative media ideas? Ability to juggle multiple simultaneous competing projects across 250+ paid media partners? Ability to inspire, motivate, and influence others internally and externally? Flexibility; the desire to pivot tactics in real-time? A comprehensive understanding of integrated media planning and buying across all media channels (including paid social, devices and programmatic)? High attention to detail for analytics, reporting and optimization recommendations? Experience with Media Mix Models, marketing analytics, tableau and airtable? Strong agency and media partner management and senior relationship building skills? Senior media seller relationships? Multi-cultural media planning experiencePreferred: Streaming experience