Search Engine Optimization Specialist (SEO)

Conduct keyword research to identify relevant and high-performing keywords for our mobile applications and website content.
Optimize on-page elements such as meta tags, headers, URLs, and content for improved search engine visibility.
Assist in creating and implementing link-building strategies to increase domain authority and drive referral traffic.
Monitor and analyze website performance using SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs) and provide regular reports on key metrics.
Collaborate with content creators to ensure SEO best practices are incorporated into new and existing content.
Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices.
Assist in conducting competitor analysis to identify opportunities for improvement and growth.
Support the implementation of technical SEO improvements, such as site speed optimization, mobile-friendliness, and schema markup.
Participate in brainstorming sessions and contribute ideas for new SEO initiatives and campaigns.

Bachelor’s degree in Marketing, Communications, Information Technology, or a related field.
Minimum of 1 years of experience in SEO.
Basic understanding of SEO principles and best practices.
Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar.
Strong analytical skills and the ability to interpret data to make informed decisions.
Excellent written and verbal communication skills.
Detail-oriented with the ability to manage multiple tasks and meet deadlines.
A proactive and eager-to-learn attitude with a passion for digital marketing and SEO.
Experience with SEO for mobile applications.
Basic knowledge of HTML, CSS, and JavaScript.
Understanding of content management systems (CMS) like WordPress.