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Event Sales & Services Manager

Company Description

"Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/
Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS"

  • Employee benefit card offering discounted rates in Accor worldwide, including Fairmont Hotels
  • Opportunity to develop your talent and grow within your property and across the world!
  • Ability to make a difference through our Corporate Social Responsibility activities and our Diversity & Inclusion initiatives
  • Learning programs through our Academies
  •  Flexable Health Care Benefit Plans to meet you and your family’s unique needs, eligibility after 1 month of employment
  • Vacation Benefits after 90 days, 401k Match 

Job Description

The Event & Wedding Sales & Services Manager plays a key role in driving revenue, enhancing guest experiences, and ensuring the seamless execution of events at Fairmont Sonoma Mission Inn & Spa. This position is responsible for curating exceptional weddings, social events, and local corporate gatherings that align with the hotel’s luxury positioning and the distinct charm of Sonoma.

  • Drive Event & Wedding Revenue by actively prospecting new clients and nurturing relationships with wedding planners, corporate event organizers, and community leaders.
  • Proactively research and develop new market opportunities to position Fairmont Sonoma Mission Inn & Spa as a premier event destination.
  • Maximize event revenue and profitability by adhering to established booking guidelines, managing minimum revenue thresholds, and collaborating with the Group Sales Team to optimize function space usage.
  • Represent the hotel at key industry events and participate in networking opportunities, including wedding expos, industry tradeshows, and community events
  • Serve as the main point of contact for event clients, ensuring a seamless transition from contract to execution while exceeding expectations.
  • Prepare customized and detailed proposals using Social Tables for floorplans and Opera for contracts, BEOs, and event documentation.
  • Coordinate and conduct site inspections and tastings, ensuring guests experience the hospitality and culinary excellence that define the Fairmont brand.
  • Develop and implement creative event concepts that highlight the uniqueness of Sonoma while catering to high-end clientele.
  • Ensure flawless event execution by working closely with internal teams, including Catering, Banquets, Culinary, and Operations.
  • Build long-term relationships by offering a personalized and consultative sales approach to wedding couples, planners, and corporate clients.
  • Regularly follow up with clients post-event to ensure satisfaction and encourage repeat business.
  • Effectively handle guest concerns or last-minute changes with professionalism and efficiency, ensuring an exceptional experience. 
  • Track and report event production and revenue performance to support monthly forecasts and yearly budget goals.
  • Manage deposit schedules, credit applications, and final billing to ensure accurate and timely financial transactions.
  • Maintain detailed records of past and prospective events to support business development efforts.

 

Qualifications

  • Extensive knowledge of Opera, Social Tables, and Property Manager preferred; experience with CRM and event management software a plus.
  • Exceptional organization and time management skills with the ability to multitask and adapt to changing priorities.
  • Creative problem solver with a passion for designing unique guest experiences.
  • Strong understanding of food & beverage trends, Sonoma wine culture, and event design.
  • Excellent communication and negotiation skills with a polished and professional demeanor.
  • Minimum of 3 years of experience in luxury hotel event planning, catering sales, or wedding coordination with a strong focus on high-end clientele.
  • Proven ability to generate revenue and increase event sales through proactive outreach and relationship-building.

Salary range $75,000- $80,000 a year. 

Additional Information

Fairmont Sonoma Mission Inn & Spa, an elegant Spanish mission-style Inn, boasts exceptional accommodation in the heart of Wine Country.  As one big team, community of service professionals, we come together and work with a common purpose to welcome, connect and serve others. 

Visa Requirements: Applicants must be able to provide proof that they are legally able to work in the United States. 
Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

Average salary estimate

$77500 / YEARLY (est.)
min
max
$75000K
$80000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Event Sales & Services Manager, AccorHotel

Are you an enthusiastic and driven professional looking to make your mark in the world of event planning? As the Event Sales & Services Manager at Fairmont Sonoma Mission Inn & Spa, you will have the opportunity to curate extraordinary weddings and corporate gatherings in the heart of California's beautiful wine country. This role is vital in driving revenue while enhancing guest experiences, ensuring every event is seamless and memorable. You’ll connect with wedding planners, corporate event organizers, and community leaders to position Fairmont Sonoma as the premier event destination. From crafting customized proposals and managing detailed floor plans to showcasing our luxurious venue during site inspections and tastings, your creativity will shine through. Your passion for bringing dreams to life will go hand in hand with strong organizational skills as you handle multiple events simultaneously. At Fairmont, we believe in fostering a culture that supports growth and recognizes individual talents. You’ll benefit from comprehensive health care plans, a competitive salary, and opportunities for personal development and career advancement. As part of our dynamic team, you will collaborate closely with various internal departments to ensure flawless execution and guest satisfaction. If you're ready to take your skills to the next level and help create unforgettable experiences, Fairmont Sonoma Mission Inn & Spa is the place for you. Join us in creating memories that last a lifetime, while enjoying the beauty and charm of Sonoma.

Frequently Asked Questions (FAQs) for Event Sales & Services Manager Role at AccorHotel
What are the responsibilities of an Event Sales & Services Manager at Fairmont Sonoma Mission Inn & Spa?

As an Event Sales & Services Manager at Fairmont Sonoma Mission Inn & Spa, you will be responsible for driving event revenue, nurturing client relationships, and ensuring seamless execution of events. This includes curating exceptional weddings and corporate gatherings, developing new market opportunities, managing event logistics, and serving as the main point of contact for clients throughout the planning process.

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What qualifications are needed for the Event Sales & Services Manager position at Fairmont Sonoma Mission Inn & Spa?

To qualify for the Event Sales & Services Manager role at Fairmont Sonoma Mission Inn & Spa, candidates should have a minimum of 3 years of experience in luxury hotel event planning, strong communication skills, and a deep understanding of food & beverage trends. Familiarity with event management software such as Opera and Social Tables is preferred, along with a creative flair for designing unique guest experiences.

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How does Fairmont Sonoma Mission Inn & Spa support the professional growth of the Event Sales & Services Manager?

Fairmont Sonoma Mission Inn & Spa actively supports the professional development of its Event Sales & Services Manager by offering access to extensive learning programs through their Academies, career advancement opportunities, and an environment that encourages personal growth while upholding diverse and inclusive values.

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What is the salary range for the Event Sales & Services Manager at Fairmont Sonoma Mission Inn & Spa?

The salary range for the Event Sales & Services Manager at Fairmont Sonoma Mission Inn & Spa is between $75,000 and $80,000 per year. This competitive compensation reflects the advanced skill set and the vital contributions expected from someone in this role.

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What is the work environment like for an Event Sales & Services Manager at Fairmont Sonoma Mission Inn & Spa?

The work environment for an Event Sales & Services Manager at Fairmont Sonoma Mission Inn & Spa is vibrant and collaborative. You will be part of a dedicated team of service professionals committed to delivering exceptional guest experiences, all while operating in the picturesque setting of Sonoma’s wine country.

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Common Interview Questions for Event Sales & Services Manager
Can you describe your experience with event planning in a luxury hotel setting?

When answering this question, highlight specific events you have managed, your approach to luxury service, and how you ensured client satisfaction. Be sure to give examples of successful events, the challenges you faced, and how you overcame them to demonstrate your ability to thrive in high-pressure situations.

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How do you handle last-minute changes during an event?

In your response, emphasize your problem-solving skills and ability to remain calm under pressure. Share a specific example of a last-minute change you managed successfully, detailing how you communicated with your team and clients to ensure a smooth outcome.

Join Rise to see the full answer
What strategies do you use to build and maintain client relationships?

Discuss your consultative sales approach, emphasizing how you personalize your interaction with clients and regularly follow up to ensure satisfaction. Provide examples of how you have nurtured long-term relationships with clients that have led to repeat business.

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What tools or software are you familiar with for event management?

Make sure to mention any software relevant to event planning, such as Opera, Social Tables, or CRM systems. Explain how you have utilized these tools to improve efficiency and enhance guest experiences in past roles.

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Describe a time when you had to coordinate multiple events simultaneously.

Provide a detailed example that shows your organizational skills, ability to prioritize tasks, and the processes you put in place to ensure that each event was executed flawlessly. Highlight how you managed resources and communicated with various teams.

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How do you stay updated with the latest trends in event planning and hospitality?

Share your methods for staying informed about industry trends, such as attending workshops, reading industry publications, or participating in professional organizations. This demonstrates your commitment to continuous learning and improvement in your role as an Event Sales & Services Manager.

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What role do you think food and beverage play in event planning?

Discuss the significance of food and beverage in creating memorable experiences for guests. Touch on how you would work with culinary teams to develop unique, high-quality offerings that align with the event's theme and enhance overall guest satisfaction.

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Can you provide an example of a challenging event you managed and how you resolved any issues?

Talk about a specific challenge, focusing on your thought process and the steps you took to resolve it. Highlight your adaptability and highlight the positive outcome that resulted from your actions.

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How do you prepare for and conduct site inspections with clients?

Explain your approach to site inspections, including thorough preparation, attention to detail, and engaging clients throughout the process. Mention how you highlight the unique aspects of the venue while addressing potential client needs and preferences.

Join Rise to see the full answer
Why do you want to work as an Event Sales & Services Manager at Fairmont Sonoma Mission Inn & Spa?

Your answer should reflect a genuine passion for the hospitality industry and a strong connection to the Fairmont brand. Discuss how the hotel's values align with your career aspirations and your enthusiasm for contributing to a renowned establishment in a stunning location.

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Accor is global leader in corporate services, operates in nearly 100 countries with 150,000 employees. With more than 4,000 hotels worldwide, covering all segments from economy to upper upscale, Accor Hospitality, the Accor’s hotel offering, of...

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DATE POSTED
April 4, 2025

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