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Account Coordinator

RESPONSIBILITIES:

  • Communicate campaign progress or potential revenue at risk through weekly pacing documentation
  • Provide optimization/reallocation recommendations based on the advertiser's Insertion Order requirements and KPIs
  • Effectively work with functional groups such as Sales, Account Management, Revenue Operations, Ad Operations, and Integrated Marketing to optimize campaigns to meet performance objectives
  • Work directly in platforms such as Google Analytics, Double Click for Advertisers, Google Ad Manager, and Moat to pull reporting
  • Identify, analyze, and problem-solve campaign issues, including trafficking, delivery, discrepancies, and billing
  • Responsible for client-facing reporting either weekly, monthly, or quarterly which includes key performance highlights for multiple accounts
  • Create mid-year review performance decks within PowerPoint for year-long Bridal Fashion Advertisers highlighting performance pacing to date
  • Create performance wrap decks within PowerPoint at the end of the campaign lifecycle to summarize overall campaign performance
  • Provide recommendations to Sales and Account Management team members for future campaign executions based on the performance of past campaigns
  • Process and submit monthly billing to ensure campaigns are invoiced in a timely and accurate manner
  • Support Sales and Account Management as needed by assisting with ad hoc internal reporting or Advertiser reporting requests
  • Be an expert in The Knot Worldwide’s ad product offerings and performance benchmarks
  • Maintain a positive, customer-centric attitude while being solutions-oriented

SUCCESSFUL ACCOUNT COORDINATOR CANDIDATES HAVE:

  • BA/BS degree (or equivalent training and experience)
  • 1-2 years of media industry experience
  • Outstanding Excel skills and Powerpoint skills are preferred
  • Strong organizational skills, attention to detail, and communication skills
  • Responds well under pressure with the ability to prioritize and complete tasks efficiently
  • Results-oriented drive and solid work ethic

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DATE POSTED
July 3, 2023

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