Sports Partnership Marketing Specialist

As a Sports Partnership Marketing Specialist at Acronis, your main responsibilities include developing relationships with #TeamUp managed service providers (MSPs) and sports teams, advising MSPs on marketing rights, managing sports event activations, and working closely with various stakeholders to ensure collaborative efforts yield maximum ROI.

To qualify for the Sports Partnership Marketing Specialist position at Acronis, candidates should have at least 3 years of experience in sports marketing or team activations, strong project management and organizational skills, alongside excellent communication abilities. Additionally, experience in the IT or tech sectors is preferred.

Essential skills for a Sports Partnership Marketing Specialist in Boston at Acronis include excellent interpersonal skills, a keen eye for branding details, proactive account management abilities, and strong problem-solving skills. These competencies will help in effectively managing sports partnerships and event activations.

The Sports Partnership Marketing Specialist plays a crucial role in Acronis' mission by leveraging sports partnerships to enhance brand visibility, drive engagement, and ultimately protect data through innovative marketing strategies geared towards creating a #CyberFit future.

The culture for a Sports Partnership Marketing Specialist at Acronis is dynamic and collaborative, focusing on mutual trust and respect. The company fosters an environment where each employee contributes to collective growth, with a strong commitment to making a positive impact in both employee lives and the wider community.

To build strong relationships with MSPs and sports teams, I would emphasize open communication and understanding their specific needs. Regular check-ins and strategic meetings are key to aligning our goals while finding mutually beneficial solutions.

Certainly! I organized a marketing activation during a major sporting event, where we engaged fans directly through interactive experiences. We partnered closely with the team to enhance brand visibility, resulting in significant social media engagement and lead generation.

I prioritize tasks based on deadlines and the potential impact on returns. By using project management tools and keeping open lines of communication with MSPs, I ensure all projects are delivering on objectives while adjusting for urgency when needed.

I utilize key performance indicators such as brand awareness metrics, engagement rates on social media, participation numbers in events, and ultimately, the ROI from the partnerships to measure success and adapt our strategies as necessary.

Regular meetings and open communication with MSPs help ensure everyone is aligned on objectives. I also create shared marketing plans that outline mutual goals, allowing for cohesive strategies that benefit both Acronis and its partners.

Creativity is crucial in standing out in the sports marketing arena. I strive to think outside the box in developing unique marketing activations that resonate with audiences while achieving both Acronis' and our partners' goals.

When conflicts arise, I address them promptly and transparently by facilitating discussions to understand each party's concerns. Finding common ground and focusing on shared objectives typically allows us to resolve issues amicably.

Effective event logistics management requires detailed planning, a comprehensive checklist, and excellent communication with vendors. I also ensure contingency plans are in place to handle any unforeseen circumstances efficiently.

During a last-minute venue change for an event, I quickly coordinated with the new location and updated all stakeholders. I reallocated resources and adjusted the marketing plans to ensure the event ran smoothly, demonstrating flexibility and effective crisis management.

The biggest challenge is staying relevant in a rapidly changing digital landscape. It's vital to continually adapt strategies based on emerging trends and technologies to ensure our sports partnerships remain engaging and impactful.