Job details

Amazon PPC Expert - 006

Job Title: Amazon PPC Expert

Work Hours: US Time Zone

Salary Range: $900-$1,400 per month

Overview of the Role:

We are looking for a talented and driven Amazon PPC Expert to manage and optimize our pay-per-click advertising campaigns on Amazon. This role is essential in driving traffic, visibility, and sales for our products, and requires a deep understanding of Amazon's advertising ecosystem.

Responsibilities:

Campaign Management:

Develop, implement, and manage PPC campaigns on Amazon to maximize ROI.

Keyword Research:

Conduct thorough keyword research to identify high-performing keywords and optimize listings accordingly.

Bid Strategy:

Establish and adjust bidding strategies across various campaigns to ensure competitive positioning.

Performance Analysis:

Monitor campaign performance regularly, analyzing metrics such as impression share, click-through rates, and conversion rates.

A/B Testing:

Perform A/B tests on ad formats, copy, and targeting strategies to continually refine approaches.

Reporting:

Generate comprehensive performance reports and communicate insights and recommendations to stakeholders.

Trends and Insights:

Stay abreast of Amazon advertising trends, updates, and industry best practices to apply the latest strategies for campaign improvement.

3+ years of experience managing Amazon PPC campaigns.
Proficient in Amazon Advertising Console, Campaign Manager, and Amazon Seller Central.
Strong analytical skills and experience using data to drive decision-making in PPC strategies.
Thorough understanding of Amazon's advertising ecosystem and best practices for driving traffic and conversions.
Ability to work independently and collaboratively within a team environment.
Solid communication skills, both verbal and written.
Detail-oriented with strong organizational and time management skills.
Familiarity with other digital marketing channels is a plus.
Bachelor's degree in Marketing or a related field is preferred.