Marketing Operations Manager - Hybrid

• Report to the Director of Marketing Operations. 
• Work closely with the marketing team and other departments, including merchandising, web, and store teams, to ensure seamless coordination and execution of marketing initiatives. 
• Develop and execute marketing campaigns aimed at increasing site traffic and boosting conversions across Adorama's business, including targeted efforts for specific categories and brands. 
• Work with marketing channel managers assigning campaign tickets through Jira, and ensure proper execution, including copywriting and proofreading. 
• Manage marketing for the Trade and Student programs, driving marketing efforts to support growth and customer engagement. 
• Plan and coordinate marketing initiatives for the NYC store and call center, as well as cross-promotional campaigns with Adorama’s sister companies across multiple channels. 
• Utilize analytics tools to evaluate marketing efforts and optimize campaigns for improved performance. 
• Design and implement marketing strategies for the MDF (Market Development Funds) program, tailored to specific vendor partnerships. 
• Oversee relationships with key vendors, ensuring that marketing activities align with their revenue targets and brand-building objectives. 
• Keep up to date with industry trends and technological advancements, ensuring that our marketing processes remain relevant and effective. 

• 5+ years of successful experience in a similar marketing manager position
• Expert at setting priorities, managing change, and altering objectives quickly
• Experience building, executing, and scaling cross-functional marketing campaigns
• Experience using data and metrics to drive improvements
• Organized with great attention to detail, while producing desired results on time
• Creates and maintains a positive work environment, and operates independently with little supervision
• Excellent and confident communication (both written and oral) and active listening skills. 

• Bachelor’s degree in Business, Marketing, or a related field
• Proficiency: Microsoft Office Suite (Word, PowerPoint, Excel)
• Working Knowledge: Google Analytics, preferred working knowledge of Salesforce Marketing Cloud, Microsoft Dynamics365, Jira, Looker, Photoshop 

The salary range for this role is $85,000 to $100,000.  The rate will be determined based on overall skills and experience.