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Intern, Digital & Social Media

Why Valvoline Global Operations? Valvoline Global is a worldwide leader in automotive and industrial solutions, creating future-ready products and best-in-class services for partners around the globe. Established in 1866, we introduced the world’s first branded motor oil, claiming our position as The Original Motor Oil. As an affiliate of Aramco, one of the world's largest integrated energy and chemicals companies, we continue to invest strategically and expand globally, driving unparalleled product innovation and sustainable business solutions.Our corporate values of care, integrity, passion, unified, and excellence shape everything we do. Living out our values is what makes our company, our employees, our partners, our customers, and the communities we serve great.When you join Valvoline Global, you join a culture that is committed to: treating all people with care, operating with integrity, striving for excellence in everything we do, showing passion about delivering on our commitments, and being unified in all our enterprise endeavors.How You’ll Make An ImpactThis position is responsible for leading digital in-house media execution for Valvoline Global Operations in the US and Canada. This includes identifying and understanding target audiences, managing the in-house campaign managers who execute paid media in Search, Social, and Programmatic, and reporting performance to brand leadership. Media objectives range from upper funnel to lower funnel direct-to-consumer. This individual will also work with Valvoline Global Media in planning. This person will be required to demonstrate a broad skillset from internal account management, strategic partner relationships in the media with Google, Meta, TikTok, etc., reporting, and presenting their media recommendations to the highest levels of leadership in Valvoline.In this role, you will be responsible for:• Building and leading a high-performing US in-house Search, Social, and Programmatic campaign team.• Overall media plan performance reporting vs KPIs and recommended adjustments to grow the Valvoline business-upper funnel and lower funnel DTC.• Owning Valvoline relationships with key publishers such as Google, Meta, TheTradeDesk, etc.• Partnering with Valvoline Brand marketers to develop briefs supporting business objectives that drive recommended media plans.• Drafting the overall media plan/strategy including mix, targets, and budget recommendations.What You’ll Need• Minimum of 5 years experience in media buying.• Experience in building strategies in Video, Audio, Search, Programmatic, and social.• Proven track record of planning campaigns that drive growth and revenue.• Vision to develop new strategies to win.• Be able to communicate complicated concepts confidently and concisely to senior leadership.• Ability to collaborate within a team and across the organization.• Able to influence others.• Strong written communication skills.• Competency in the area of explaining complex ideas in simple, understandable ways.• Self-motivated, self-directed, and accountable.• Strong desire for learning and staying on top of emerging media tactics and the way media influences the path to purchase.What Will Set You Apart• Direct-to-consumer performance marketing experienceBenefits That Drive Themselves• Health insurance plans (medical, dental, vision)• HSA and flexible spending accounts• 401(k)• Incentive opportunity*• Life insurance• Short and long-term disability insurance• Paid vacation and holidays*• Employee Assistance Program• Employee discounts• Tuition reimbursement*• Adoption assistance*• Terms and conditions apply, and benefits may differ depending on position.#LI-MW1Valvoline Global provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Are you good at what you do? Join us.The Company has put a process in place to make its recruitment process accessible to any and all users. Reasonable accommodations will be provided, upon request, to applicants with disabilities in order to facilitate equal opportunity throughout the recruitment and selection process. Please contact Human Resources at 1-800-Valvoline or email 1-800Valvoline@valvoline.com to make a request for reasonable accommodation during any aspect of the recruitment and selection process. The contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.Requisition ID: 769
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AEG is one of the leading sports and entertainment presenters in the world. AEG, a wholly owned subsidiary of the Anschutz Company, owns, controls or is affiliated with a collection of companies including over 100 of the world's preeminent facilit...

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Full-time, on-site
DATE POSTED
September 11, 2024

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