Salesforce Marketing Cloud Engineer
Skills
- Salesforce Marketing Cloud expertise
- Email marketing best practices
- Data privacy compliance
- Automation Studio proficiency
- Communication and collaboration skills
Responsibilities
- Design, develop, and maintain marketing automation workflows using Automation Studio
- Manage and optimize data elements to support marketing journeys and campaigns
- Create and execute targeted marketing campaigns with effective segmentation and personalization
- Set up and manage email domains in line with deliverability best practices
- Implement consent management strategies in compliance with privacy regulations
- Develop engaging and personalized email content to boost customer engagement
- Collaborate with cross-functional teams to translate business requirements into technical solutions
- Monitor and analyze campaign performance, providing insights and recommendations
- Ensure data quality, integrity, and security across all marketing systems
- Troubleshoot and resolve issues while supporting marketing operations
Education
- Bachelor’s degree in Marketing, Information Technology, or a related field
Benefits
- Diversity, Equity & Inclusion initiatives
- Accommodations throughout recruitment process
- Opportunities for professional development
Average salary estimate
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