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Partner Development Manager

Attentive® is the AI-powered mobile marketing platform transforming the way brands personalize consumer engagement. Attentive enables marketers to craft tailored journeys for every subscriber, driving higher recurring revenue and maximizing campaign performance. Activating real-time data from multiple channels and advanced AI, the platform personalizes content, tone, and timing to help brands deliver 1:1 messages that truly resonate.


With a top-rated customer success team recognized on G2, Attentive partners with marketers to provide strategic guidance and optimize SMS and email campaigns. Trusted by leading global brands like GUESS, Urban Outfitters, and Steve Madden, Attentive ensures enterprise-grade compliance and deliverability, supporting trillions of interactions across more than 70 industries. To learn more or request a demo, visit www.attentive.com or follow us on LinkedIn, X (formerly Twitter), or Instagram.


Attentive’s growth has been recognized by Deloitte’s Fast 500Linkedin’s Top Startups and Forbes Cloud 100 all thanks to the hard work from our global employees!


Who we are

We are seeking a dynamic and experienced Strategic Partner Development Manager to work closely with our top partners, driving multi-product revenue and expanding our market presence. In this role, you will be responsible for managing a portfolio of 20-30 high-value partners, collaborating with them to develop joint go-to-market (GTM) strategies. Your goal is to leverage these partnerships to sell our SMS, email, and AI products to customers, directly impacting our revenue growth.


Why Attentive needs you
  • Partner Management: Oversee a portfolio of 20-30 top-tier partners, building strong, strategic relationships to drive multi-product revenue growth.
  • GTM Strategy Development: Collaborate with partners to create and implement joint go-to-market strategies that align with company objectives and partner capabilities.
  • Revenue Generation: Own a revenue target, selling SMS, email, and AI products through partners to new and existing customers.
  • Product Promotion: Educate partners on our product suite, focusing on SMS, email, and AI solutions, and work with them to promote these products to their customer base.
  • Pipeline Management: Develop and manage a robust sales pipeline, tracking partner-led opportunities and ensuring progress towards revenue targets.
  • Collaboration: Work cross-functionally with internal teams such as Sales, Marketing, Product, and Customer Success to drive partner enablement and joint success.
  • Performance Analysis: Monitor partner performance, analyzing sales data to identify trends, opportunities, and areas for improvement.
  • Reporting: Provide regular updates and reports on partner activities, pipeline status, and revenue forecasts to senior leadership.


About you
  • At least 3-5 years of experience in partner development, channel sales, or business development, preferably within the SaaS or digital marketing space.
  • Proven track record of managing strategic partnerships and achieving revenue targets.
  • Strong understanding of SMS, email, and AI marketing solutions.
  • Excellent communication, negotiation, and relationship-building skills.
  • Ability to develop and execute joint GTM strategies with partners.
  • Analytical mindset with the ability to interpret sales data and identify trends.
  • Highly self-motivated and able to thrive in a fast-paced, results-driven environment.


You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.


For US based applicants:

- The standard base salary range for this position is $75,000 - $100,000 annually.

- This position is eligible for equity in the form of RSUs.


#LI-NR1


Attentive Company Values

Default to Action - Move swiftly and with purpose

Be One Unstoppable Team - Rally as each other’s champions

Champion the Customer - Our success is defined by our customers' success

Act Like an Owner - Take responsibility for Attentive’s success


Learn more about AWAKE, Attentive’s collective of employee resource groups.


If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.


At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know. 

Create magical conversations. DEFAULT TO ACTION - Speed is our best offense and defense -We don't wait for opportunities to come to us, we create them through our proactive mindset. -We believe in making quick decisions, executing strategies, and...

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CULTURE VALUES
Passion for Exploration
Dare to be Different
Customer-Centric
Diversity of Opinions
Inclusive & Diverse
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
November 24, 2024

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What You Should Know About Partner Development Manager, Attentive

Join Attentive as a Partner Development Manager and play a vital role in reshaping the marketing landscape! We’re on the lookout for an energetic professional to manage relationships with our top partners, driving multi-product revenue and enhancing our market presence across the United States. You’ll oversee a portfolio of 20-30 high-value partners, where you’ll develop and implement exciting go-to-market strategies to elevate the performance of our SMS, email, and AI products. This isn't just about managing accounts; it's about forming collaborative partnerships that lead to substantial revenue growth. At Attentive, you’ll plug into a dynamic environment where you’re encouraged to share ideas and collaborate with various teams like Sales, Marketing, Product, and Customer Success. You will track partner performance, analyze sales data, and present insights to leadership—all while fostering relationships that matter. If you have at least 3-5 years of experience in partner development within the SaaS or digital marketing space, excellent communication skills, and a can-do spirit, we can’t wait to meet you! Plus, our competitive perks, including health and wellness programs and equity options, will help you thrive both in and out of work. Let’s change the game together at Attentive!

Frequently Asked Questions (FAQs) for Partner Development Manager Role at Attentive
What does the Partner Development Manager do at Attentive?

The Partner Development Manager at Attentive is responsible for managing a portfolio of 20-30 high-value partners, focusing on building strategic relationships and driving multi-product revenue growth through collaboration on joint go-to-market strategies.

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What qualifications are needed for the Partner Development Manager position at Attentive?

Candidates for the Partner Development Manager role at Attentive should possess 3-5 years of experience in partner development or channel sales within the SaaS or digital marketing sectors, showcasing strong communication and negotiation skills.

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How does Attentive define success for the Partner Development Manager role?

Success for the Partner Development Manager at Attentive is defined by achieving revenue targets through effective management of partner relationships, implementing joint strategies, and ensuring partner performance aligns with company objectives.

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What type of products will the Partner Development Manager promote at Attentive?

As a Partner Development Manager at Attentive, you will be promoting our SMS, email, and AI marketing solutions, helping partners strategize and execute marketing efforts that effectively engage their customers.

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Is there room for growth as a Partner Development Manager at Attentive?

Absolutely! At Attentive, we encourage career advancement and personal development. The Partner Development Manager will have opportunities to expand their skill set and move into higher-level roles within the organization.

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What are the key responsibilities of the Partner Development Manager at Attentive?

Key responsibilities include managing partner relationships, developing GTM strategies, driving revenue through partner sales, collaborating cross-functionally, monitoring partner performance, and providing strategic reporting to leadership.

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How does Attentive support its employees in the Partner Development Manager role?

Attentive supports its employees through competitive perks, including health and wellness programs, equity options, and a diverse and inclusive workplace culture that encourages collaboration and innovation.

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Common Interview Questions for Partner Development Manager
Can you explain your experience with managing strategic partnerships?

When answering this question, share specific examples of partnerships you've managed, detailing your role, the strategies implemented, and the outcomes achieved, focusing on how you drove revenue and strengthened partner relationships.

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How would you develop a go-to-market strategy with a partner?

Discuss your approach by highlighting the steps you would take, such as understanding the partner's strengths, aligning on target markets, coordinating marketing efforts, and setting clear revenue goals to ensure mutual success.

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What metrics do you think are essential for monitoring partner performance?

Identify key performance indicators such as revenue generated, customer acquisition rates, engagement metrics, and overall satisfaction scores, explaining how these metrics can influence strategy adjustments and future efforts.

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Describe a time you had to negotiate a challenging deal with a partner.

Star proponents to outline the Situation, Task, Action, and Result. Emphasize your negotiation strategies and any creative solutions you implemented to reach a successful agreement.

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How do you balance multiple high-value partners simultaneously?

Discuss your prioritization strategies, tools used to track partnerships, and methods for maintaining communication and support, showing your ability to manage time effectively while building lasting relationships.

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What experience do you have with SMS, email, or AI marketing solutions?

Speak about your background in these areas, any specific technologies or strategies you've worked with, and how they align with Attentive's offerings, showcasing your expertise and familiarity.

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How would you approach educating partners about new products?

Explain your methods for product education, such as tailored training sessions, webinars, providing informative materials, and establishing feedback loops to ensure partners can effectively sell the products.

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What do you consider key traits for success as a Partner Development Manager?

Highlight essential traits such as strong communication skills, an analytical mindset, relationship-building capabilities, negotiation prowess, and adaptability to thrive in a fast-paced environment.

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How do you stay updated with industry trends in digital marketing?

Share your strategies for keeping informed, including networking, attending industry events, following relevant publications, and participating in online communities that focus on digital marketing innovations.

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Can you provide an example of how you analytical sales data to improve partner performance?

Illustrate with a specific instance where you gathered and analyzed sales data, how you identified trends or opportunities for improvement, and the actionable steps you took to achieve better results.

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