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In this role, you will Support the planning, development and execution of organic content for Aurora's social channels including Twitter, LinkedIn, Instagram, YouTube, and others. Spearhead the launch of Aurora's paid social media programs and official TikTok channel. Develop and execute strategic social marketing campaigns, craft content, and manage social media calendars in lockstep with... Aurora's Communications and Marketing and Design teams, as well as our people, product and technology teams. Partner with the internal teams to provide meaningful analytics and tools to help track and synthesize performance across multiple social channels and surface opportunities and recommendations for improvement and growth. Support influencer outreach and partnerships aligned with Aurora campaigns and initiatives. Monitor social conversations and engage with relevant stakeholders - from media to AV enthusiasts - on a daily basis. Stay up-to-date on the latest social media trends, platforms, paid and organic opportunities, product features, and emerging technologies. Help define the goals and processes of Aurora's social channels as they evolve with the business. Required Qualifications 5
years of social media marketing experience. Proficient in relevant social channels including LinkedIn, Instagram, TikTok, Facebook, Twitter, Reddit, and YouTube as well as emerging channels. Agency experience, or equivalent experience working brand/client side in a cross-functional environment. Keen eye for creative design and an appetite for telling great stories and developing crisp and compelling content. A proven and deep understanding of the social media landscape, platform standard methodologies and social media behaviors. Proficient in social media management, publishing, engagement and analytics tools. Desirable Qualifications Experience working with influencers on social media campaigns, events, etc. Familiarity and basic editing capabilities with Google and Adobe suite (Photoshop, InDesign, etc.).
Salary Range:
$100K -- $150K
Minimum Qualification
Digital Marketing & Social MediaEstimated Salary: $20 to $28 per hour based on qualifications